Christa H.

Content & Design Manager at Feedback Sports
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Contact Information
us****@****om
(386) 825-5501
Location
Denver, Colorado, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Professional working proficiency

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Bio

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Credentials

  • Graphic Design Specialization
    California Institute of the Arts
    Dec, 2020
    - Nov, 2024

Experience

  • Feedback Sports
    • United States
    • Sporting Goods Manufacturing
    • 1 - 100 Employee
    • Content & Design Manager
      • Apr 2021 - Present

      - Responsible for the brand's visual identity including product packaging, digital and print advertising, event signage and branding, promotional goods, print and digital sales and marketing collateral, social media and web, building signage, & product diagrams. - Creating original content for various communication channels & identifying opportunities to further build brand recognition. - Scheduling, organizing, and art directing photo & video shoots with models, photographers, & locations. - Shooting photos and videos in-house and editing/retouching. - Managing and organizing photo & video asset management system and sharing these assets both internally and externally with global partners and channels. - Representing the Marketing Department within Feedback’s Sustainability Action Group, a group dedicated to moving the company’s sustainability initiatives forward. - Assisting in creating and managing strategies for new products, launches, events, collaborations and promotions. Show less

  • Freelance
    • Remote
    • Graphic Designer
      • Aug 2020 - Present

      - Solidifying & expanding brands by designing digital & print collateral. - Designing logos, color palettes, typography, & visual brand guides for new small businesses. - Writing blogs, articles, website content, etc. - Specializing in the outdoor recreation, fitness, and environmental industries - I have 100% 5-star ratings and 90% of clients requested to work with me again after our first project together. - Solidifying & expanding brands by designing digital & print collateral. - Designing logos, color palettes, typography, & visual brand guides for new small businesses. - Writing blogs, articles, website content, etc. - Specializing in the outdoor recreation, fitness, and environmental industries - I have 100% 5-star ratings and 90% of clients requested to work with me again after our first project together.

  • Stratton Mountain Resort
    • United States
    • Travel Arrangements
    • 100 - 200 Employee
    • Marketing Associate
      • Nov 2019 - Mar 2020

      - Writing website copy, blogs, social media copy, and snow reports that strategically communicate resort information, conditions, programs, services, events, and activities to customers. - Collecting and editing photo and video content for social media/web. - Writing product descriptions for a two-person team rebuild project that increased sales by 178.5% from the previous year. - Working with an outside agency to improve search engine optimization through blog writing. - Maintaining databases on our resort as well as competitor resorts. - Assisting in the development and production of events for 200+ people. - Communicating both in-person and online with guests and sponsors. - Ensuring brand consistency through collaboration with team members across departments. - Effectively managing communication between the marketing and mountain operations teams. *I was the only seasonal employee offered a year-round position on the marketing team following the end of the ski season, however, this offer was retracted and I was laid off due to COVID-19 Show less

  • Envision Journalism
    • Eugene, Oregon Area
    • Editor-In-Chief
      • Jul 2018 - Jun 2019

      - Overseeing a student-run science and environmental magazine. - Writing and developing feature stories and articles that report on current environmental events. - Overseeing printing process from layout design to proofing and working with the printing company. - Managing the content calendar, editing and fact-checking stories, and overseeing all print and online content including social media and web. - Managing staff, scheduling meetings, and keeping track of the budget. - Involving the community through tabling at events and creating interactive social media campaigns. Show less

Education

  • University of Oregon
    Bachelor's degree, Journalism & Communications
  • University of Oxford
    Spanish, Art History
  • Universidad de Sevilla
    Journalism, New Media, and Communications

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