Brand Strategist

• Jul 2022 - Present

Business Development

• Apr 2021 - May 2022

- Built and maintained partnerships with over 50 well-known organizations and companies (Shopee, Anteraja, Bukalapak, Sirclo, etc)- Planned and executed a holistic 1-month webinar series titled "Belajar Bisnis: Paket Komplit" that reached 1633 unique participants.- Planned and executed a CSR program titled "Gandakan" for young Indonesians to find their passion. It included a series of webinars led by leading brands (Tokopedia, Loreal, Wahana Kreator, etc) and a fundraising program. The program reached over 1500 unique participants and raised Rp 3.770.628 for Tangan Pengharapan.

Content Writer

• Feb 2021 - Apr 2021

Wrote educational content about business for Catika Group's Instagram page, elicited high engagement from the content written, and created a campaign for Catika Group's anniversary alongside other interns.

Co-Chairman | Entrepreneur Day 2022

• Oct 2021 - Jan 2022

Led 34 committee members in creating and executing a hybrid event (bazaar, talk shows, workshops), successfully attracting 1.5 million visitors (web traffic and offline visitors).

Marketing Plan Competition (Event) Division | EURECA 2021

• Jun 2021 - Sep 2021

Organized and executed the Marketing Plan Competition of EURECA 2021, an annual national-scale business and marketing competition under Universitas Prasetiya Mulya.

Coordinator of Public Relations and Social Media | Creatifest 2021

• Apr 2021 - Jul 2021

Chrissy led 5 members of the Public Relations and Social Media Division in planning and creating content for Creatifest 2021's Instagram and Tiktok to promote Creatifest 2021 and gather the mass for the event on Creatifest's YouTube channel and website. Chrissy led the team to communicate and negotiate with external parties and successfully collaborated with 22 media partners. Under Chrissy's leadership, Creatifest 2021 was publicized and promoted successfully: - Instagram followers increased by 51% (i.e. from 1833 to 2768)- 440K views achieved on Instagram- YouTube subscribers increased by 214% (i.e. from 366 to 1150)- 18.5K YouTube views were achieved within 3 days of the event (i.e Day 1 with 5.3K views, Day 2 with 6.4K views, and Day 3 with 6.8K views)- 16.4K likes achieved on Tiktok (started a new account)- 173 followers achieved on Tiktok (started a new account)Creatifest's Social Media:Instagram: instagram.com/creatifestidTiktok: https://vt.tiktok.com/ZGJA58Eq9/YouTube: https://youtube.com/channel/UC1SNsU6PaNilrjT_OsQNJpQ

Customer Relationship Management Assistant

• Jul 2019 - Jul 2019

Handled clients and did foreign exchange and futures commodity trading. Handled clients and did foreign exchange and futures commodity trading.