Fellow Member of the Australian Institute of Management WA

• Aug 2023 - Present

Fellow Member of the Australian Institute of Management WA Fellow Member of the Australian Institute of Management WA

Chief Executive Officer

• Mar 2023 - Present

Non Executive Director

• Oct 2022 - Present

Calisthenics is the sport with performing at its heart. It offers a unique combination of dancing, singing, gymnastics and technical skill, developing strong, confident leaders through friendship and teamwork. Calisthenics inspires performers to take centre stage today, and throughout their lives. Key Fiduciary Responsibilities: Overseeing CEO & Financial Performance Setting Organisational Strategy Setting Vision, Values & Corporate Culture Driver Of Innovation To Meet Future Challenges Facilitate Robust Director Discussions Show less

Occasional Opinion Writer for The West Australian Newspaper (Seven West Media)

• May 2020 - Present

General Manager/CEO (Shadow Non-Executive Director) (Delegate Secretary)

• Aug 2016 - Mar 2023

The Chapel Street Precinct Association (CSPA) is an independent membership-based, not for profit, incorporated association. We are an advocacy and marketing body that represents over 2,200 commercial properties and businesses in the iconic Melbourne suburbs of South Yarra, Windsor and Prahran. Key CEO Responsibilities: Overseeing Operations, Management & Financial Performance Board Reporting (Corporate Governance) Executing Organisational Strategy Communicating A Clear Vision Allocating Capital Building & Overseeing Senior Leadership/Executive Teams Work Collaboratively With Partner Organisations To Deliver New Revenue Streams Connect with business, community and government stakeholders Understanding local, national and global economic trends, social issues and policy Show less

Two-Time National Winner AMI Marketing Excellence Awards 2021

• Nov 2021 - Dec 2021

Two-Time State Winner AMI Marketing Excellence Awards 2020

• Oct 2019 - Oct 2020

As the most established and respected Marketing Awards in Australia, the AMI Marketing Excellence Showcase provides the opportunity to promote, experience, recognise and celebrate excellence in the marketing community. Established in 1982 as the Hoover Marketing Awards, the AMI Marketing Excellence Showcase has become one of the biggest programs on the Australian marketing calendar. For 39 years, the AMI community have celebrated individuals and organisations who have achieved extraordinary success from innovative and effective marketing practices. Despite the impacts of COVID-19, AMI received the most number of entries they have ever received for their 2020 Marketing Awards. -Our ‘SO CHAPEL’ campaign was awarded the Victorian WINNER in the most competitive Content Marketing category. -Our PAW-ON-THE-DOOR campaign was also announced as the Victorian WINNER in the important Customer Experience Management Strategy category. I was proud to be one of only seven national finalists for the big one 'Chief Marketing Officer Of The Year'! Blown away to be the only CMO national finalist from Victoria. Could not be more proud of our team! Our incredible Marketing Manager Michelle Fifi & our supportive Chairperson Justin O'Donnell. Our whole team and Board of Directors work so tirelessly to execute our brave innovative marketing. We have an innovative, bold team who have shown incredible strength during immense adversity this year! Taking out the top spot in two categories has just blown us away! @ami_marketingvoice Show less

National Judge - AMI Awards for Marketing Excellence 2018:19 - Content Marketing

• 2019 - 2019

Company Director Update

• 2018 - 2018

National CMO Finalist 2016:17

• Sep 2017 - Dec 2017

As part of the Australian Marketing Institute (AMI) Awards for Marketing Excellence, some high-profile awards are presented. This national Leadership award promotes the critical role future marketing directors will play as key contributors to value creation for organizations and recognises excellence in leadership qualities, business and marketing skills.

Winner - National AMI Future Leader of the Year 2017:18

• Aug 2017 - Sep 2017

http://www.bandt.com.au/marketing/winners-revealed-amis-marketing-excellence-awards-2018

Finalist AMI Chief Marketing Officer of the Year 2017

• Sep 2016 - Sep 2017

Events Manager (NOVA & smooth915 Melbourne) (dual reports, highest being the CFO)

• Jun 2015 - Jul 2016

In 2015 Chrissie joined Nova Entertainment where she led a high performance integration team that created world class activations and creative client opportunities. She dominated the pack with innovation ideas and stand out consumer brand experience. Chrissie had dual reports, highest being the CFO. In 2015 Chrissie joined Nova Entertainment where she led a high performance integration team that created world class activations and creative client opportunities. She dominated the pack with innovation ideas and stand out consumer brand experience. Chrissie had dual reports, highest being the CFO.

Executive Producer (Senior Executive)

• Sep 2013 - Jun 2015

Client Solutions Director

• Jul 2011 - Aug 2013

Manager (Channel 7 Telethon Trust) (reported to CEO)

• 2009 - 2011

Managed & developed the day to day workings of the Channel 7 Telethon team Executed all Channel 7 Telethon Fundraising, Publicity, Marketing & million dollar events Managed all Channel 7 Telethon cross media (Radio/Print/Online) Managed over 16 million dollars worth of Channel 7 clients Negotiated & developed creative promotional solutions to win Channel 7 new & repeat business Demonstrated seamless & exceptional implementation of all Channel 7 Telethon campaigns A dynamic, creative & motivated leader for the team Executed creative on-line solutions to maximise the online interactive ratings & revenue Managed & grew all Channel 7 Telethon digital platforms Report line direct to the CEO Show less

Promotions, Marketing, Events, Producing, Tactics & Publicity

• 2001 - 2009