Experience

Jump Rocket

• United States
• Marketing Services
• 1 - 100 Employee

• Founder and President

  • Jan 2023 - Present



The Grass Feather Farms

• Advisory Board Member

  • Jan 2017 - Present

  Strategy consultant, advising food start-up on business strategy, marketing fundamentals and expansion opportunities. Think tank leader for new food innovation concepts, from ideation through feasibility assessment. Strategy consultant, advising food start-up on business strategy, marketing fundamentals and expansion opportunities. Think tank leader for new food innovation concepts, from ideation through feasibility assessment.



Tire Discounters, Inc.

• United States
• Motor Vehicle Manufacturing
• 400 - 500 Employee

• Chief Marketing Officer, Vice President of Marketing

  • May 2021 - Jan 2023

  Building the next phase of marketing strategy and team structure to enable exponential growth for Tire Discounters, one of the fastest growing independent retail chains in the US. Building the next phase of marketing strategy and team structure to enable exponential growth for Tire Discounters, one of the fastest growing independent retail chains in the US.



Amazon

• Bangladesh
• Advertising Services
• 1 - 100 Employee

• Head of Marketing - Brilliance Publishing at Amazon

  • Jul 2017 - May 2021

  Established the marketing strategy, playbook and team from the ground up. Established the marketing strategy, playbook and team from the ground up.



Kellogg Company

• United States
• Manufacturing
• 700 & Above Employee

• Brand Management & Innovation Lead

  • Aug 2010 - Jun 2017

  Multiple brand (P&L, general management, brand building) and innovation leadership (invention, future planning) roles across iconic consumer brands: Eggo, Keebler, Special K, Rice Krispie Treats. Multiple brand (P&L, general management, brand building) and innovation leadership (invention, future planning) roles across iconic consumer brands: Eggo, Keebler, Special K, Rice Krispie Treats.



The Scotts Miracle-Gro Company

• United States
• Consumer Goods
• 700 & Above Employee

• Brand Management & Global Marketing

  • Mar 2007 - Aug 2010

  Multiple marketing roles leading the company's biggest North American brands, Turf Builder and RoundUp, as well as an expat marketing assignment in London, working across Western Europe. Multiple marketing roles leading the company's biggest North American brands, Turf Builder and RoundUp, as well as an expat marketing assignment in London, working across Western Europe.



Procter & Gamble

• United States
• Manufacturing
• 700 & Above Employee

• Brand Management: OTC Healthcare

  • Jun 2003 - Feb 2007

  Personal Healthcare Division; Prilosec OTC and Metamucil

• Sales Management: Healthcare / Pharmaceuticals

  • Sep 1997 - Jun 2003