Chris Roy
Senior Director, Product Design Architecture at Zendesk- Claim this Profile
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Bio
Daniel C.
I worked collaboratively with Chris and his UX team as a researcher, and what immediately struck me about him was his sincere consideration of the user and how to meaningfully involve them throughout product development. He is an incredibly thoughtful leader who can guide a meeting quickly to conversations that need to happen in order to reach the company’s vision, and ultimately achieve success. Within a relatively short time, Chris worked with Insights and translated complex data into beautiful, digestible personas that are still being printed out, and ensured that his team was included in and guided product decisions at all stages. Watching him and his team embed themselves within the company, grow, and create impact was an honor.
Eric Rea
Chris was my mentor, manager, and also UX director at BigFish Games! As a report, I really liked his approach to management. He empowered us to lean into our destinies, nurturing our growth as designers and employees. As a director, he was able to navigate the convoluted landscape of a company with multiple products carried across several studios, where change was the only constant. I wholeheartedly endorse Chris in whatever role he chooses going forward. His breadth of knowledge and humanistic approach would make him an incredible asset anywhere!
Daniel C.
I worked collaboratively with Chris and his UX team as a researcher, and what immediately struck me about him was his sincere consideration of the user and how to meaningfully involve them throughout product development. He is an incredibly thoughtful leader who can guide a meeting quickly to conversations that need to happen in order to reach the company’s vision, and ultimately achieve success. Within a relatively short time, Chris worked with Insights and translated complex data into beautiful, digestible personas that are still being printed out, and ensured that his team was included in and guided product decisions at all stages. Watching him and his team embed themselves within the company, grow, and create impact was an honor.
Eric Rea
Chris was my mentor, manager, and also UX director at BigFish Games! As a report, I really liked his approach to management. He empowered us to lean into our destinies, nurturing our growth as designers and employees. As a director, he was able to navigate the convoluted landscape of a company with multiple products carried across several studios, where change was the only constant. I wholeheartedly endorse Chris in whatever role he chooses going forward. His breadth of knowledge and humanistic approach would make him an incredible asset anywhere!
Daniel C.
I worked collaboratively with Chris and his UX team as a researcher, and what immediately struck me about him was his sincere consideration of the user and how to meaningfully involve them throughout product development. He is an incredibly thoughtful leader who can guide a meeting quickly to conversations that need to happen in order to reach the company’s vision, and ultimately achieve success. Within a relatively short time, Chris worked with Insights and translated complex data into beautiful, digestible personas that are still being printed out, and ensured that his team was included in and guided product decisions at all stages. Watching him and his team embed themselves within the company, grow, and create impact was an honor.
Eric Rea
Chris was my mentor, manager, and also UX director at BigFish Games! As a report, I really liked his approach to management. He empowered us to lean into our destinies, nurturing our growth as designers and employees. As a director, he was able to navigate the convoluted landscape of a company with multiple products carried across several studios, where change was the only constant. I wholeheartedly endorse Chris in whatever role he chooses going forward. His breadth of knowledge and humanistic approach would make him an incredible asset anywhere!
Daniel C.
I worked collaboratively with Chris and his UX team as a researcher, and what immediately struck me about him was his sincere consideration of the user and how to meaningfully involve them throughout product development. He is an incredibly thoughtful leader who can guide a meeting quickly to conversations that need to happen in order to reach the company’s vision, and ultimately achieve success. Within a relatively short time, Chris worked with Insights and translated complex data into beautiful, digestible personas that are still being printed out, and ensured that his team was included in and guided product decisions at all stages. Watching him and his team embed themselves within the company, grow, and create impact was an honor.
Eric Rea
Chris was my mentor, manager, and also UX director at BigFish Games! As a report, I really liked his approach to management. He empowered us to lean into our destinies, nurturing our growth as designers and employees. As a director, he was able to navigate the convoluted landscape of a company with multiple products carried across several studios, where change was the only constant. I wholeheartedly endorse Chris in whatever role he chooses going forward. His breadth of knowledge and humanistic approach would make him an incredible asset anywhere!
Experience
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Zendesk
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Software Development
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700 & Above Employee
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Senior Director, Product Design Architecture
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Aug 2021 - Present
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Distunguished Principal, Product Design Architect
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Jan 2021 - Present
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Big Fish Games
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United States
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Computer Games
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300 - 400 Employee
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Director Of User Experience
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Apr 2018 - Sep 2020
Provided leadership, strategy, and management for Big Fish Games’ UX Design and Creative Excellence organizations. • Instigated and orchestrated the transition of Big Fish’s previously siloed and reactive UX design resources into a collaborative and cross-functional bar-raiser organization. Resulting in improved cross-pollination, continuous peer-to-peer mentoring, global best practice establishment/implementation, and enthusiastic stakeholder/expert engagement. • Translated player, business, data, and marketing insights into designs and resources that reduced friction, increased retention, boosted engagement, spawned innovation, institutionalized empathy, identified opportunities, and engendered delight. • Engaged with enterprise partners to develop pipeline and design processes that sped alignment and stimulated creativity, while increasing confidence and accuracy, and reducing time to market. • Mentored and managed Big Fish’s UX personnel, which are: • Embedded within each of Big Fish’s four (1st, 2nd, and 3rd-party) game studios to deliver insights, provide tactical solutions, and identify strategic opportunities. • Engaged with functional experts across the enterprise to identify insights and generate strategic solutions. • Designing the back-end platform, tools, and SDK that delivers BFG’s in-game services Show less
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AT&T
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United States
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Telecommunications
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700 & Above Employee
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Director of User Experience - Director of Product Patterns and Best Practices
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Dec 2015 - Feb 2017
I ensured a consistent and positive experiences, as well as meaningful feature adaption across AT&T’s entertainment ecosystem, including cable and satellite broadcast systems, OnDemand, and over-the-top products, web, mobile, wearables, third party applications, and adaptions. I also led prototyping of an in-house UI/UX patterns and practices management and development system. I ensured a consistent and positive experiences, as well as meaningful feature adaption across AT&T’s entertainment ecosystem, including cable and satellite broadcast systems, OnDemand, and over-the-top products, web, mobile, wearables, third party applications, and adaptions. I also led prototyping of an in-house UI/UX patterns and practices management and development system.
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DIRECTV
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United States
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Entertainment
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700 & Above Employee
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Director of User Experience - Director of Future Entertainment Products and Experiences
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Jun 2014 - Dec 2015
I led development of the concepts and cases that shaped AT&T’s next generation entertainment products. I engaged partners, agencies, and stakeholders to define future products and features, UX concepts, and prototypes for the products currently entering AT&T’s development pipeline.
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Director Of User Experience - Director of Satellite Television Experiences
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Dec 2008 - Jun 2014
I oversaw all UX/UI production and prototyping, as well as leading strategic thinking to ensure simple and intuitive user experiences were designed and maintained. I defined standards of usability and accessibility to create high-quality visual designs, and engaged product managers, design, and development leads to solve user and business goals using principles of user centered design.
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Sr. Manager - User Experience / User Interface
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Dec 2007 - Dec 2008
I managed development, maintenance, and improvement of set-top-box and mobile UX for US and Latin American markets. I led UX initiatives throughout the product lifecycle, including developing timelines, workflows, and personnel allocation for all UX deliverables. I oversaw prototyping and test strategy for monthly usability testing, and also managed user experience specifications.
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Senior Interaction Designer / Information Arcitect
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Aug 2001 - Dec 2007
I designed DIRECTV’s first generation digital video recorder and cross-platform common user interface. I designed product features that included onscreen program guide, DVR playlist, record/autotune/conflict management, content search, content info, pay per view, interactive services, settings, user preferences, error messaging, and user help.
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Pittard Sullivan
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Culver City, CA
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Design Assistant
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May 2000 - Aug 2001
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Education
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1995 - 1997
San Francisco State University
BA, Cinema: Live Action Direction & Motion Graphic Design
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