Chris Rice
Senior Account Executive at WSKY TV 4- Claim this Profile
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Bio
Experience
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Senior Account Executive
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May 2014 - Present
- Locate and identify potential business partners who are seeking marketing opportunities to grow their revenue share and enhance their bottom lines. - Develop creative television and on-line campaigns highlighting the client’s unique portfolio of benefits to differentiate and gain competitive advantage. - Develop measurable goals and benchmarks providing a road map to success and long term partnership. - Lead the creative process and ensure that the delivered assets meet the high standard necessary to achieve goals. - Consult and collaborate with agency media buyers on the marketing needs of their clients and help them better understand value beyond simple ratings/click thru data. Show less
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Viamedia
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United States
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Advertising Services
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200 - 300 Employee
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Account Executive
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Dec 2008 - Dec 2013
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Education
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1998 - 2002
Old Dominion University
Master of Business Administration - MBA, Business, Management, Marketing, and Related Support Services -
1998 - 2002
Old Dominion University
Master of Business Administration (MBA), Marketing/Marketing Management, General
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