Pro Ski Patrol

• Nov 2022 - Present

Head Of Marketing

• Jan 2022 - Present

Content Marketing Intern

• Apr 2020 - Dec 2022

Leading content efforts for Kidrunner to support next-gen market launch and capital raise. Includes imagining, planning, filming, and editing video content and brand messaging that align with our digital strategy. Also, working with strategic partners (investors, product and textile designers, eCommerce specialist, supply chain manager) to create an integrated path to market launch that effectively keeps customers engaged, informed, and excited until next-gen product launch in Fall 2020 or Spring 2021. Additional responsibilities include: Created dashboard to manage and track ATSM and EU manufacturing standard compliance. Show less

Founder & Freelance Videographer

• Aug 2015 - Present

Providing comprehensive digital media services (planning, gear, filming, and editing) to companies and individuals to be used for promotion, education, marketing campaigns, events, etc. Completed extensive work for EDCO, producing videos for events including Bend Venture Conference, EDCO Annual Luncheon, Civil War Rally. Led video and photo promotional campaigns for KidRunner to promote product and business concept for market launch in 2018. Hired by 25+ other clients including St. Charles Health System, Opportunity Knocks, Better Together, Seven Peaks Ventures, and many others. Show less

eCommerce & Digital Content Manager

• Feb 2022 - Present

Leading online rebranding initiative, including an eCommerce revamp and complete visual overhaul for more enhanced brand storytelling. Building a fresh website within the Shopify 2.0 ecosystem and integrating fulfillment and shipping backend. Managing photo, video, and graphic design projects to support new website and social media marketing campaigns. Created an online rental reservation system. Updated product catalog to adhere to GS1 GTIN standards. Wrote and edited blog posts. Manage Google Analytics, Google Search Console, and Google Merchant accounts. Show less

Naturalist Guide

• May 2021 - Dec 2022

Packtory Worker

• Mar 2021 - Jun 2021

Helping with all necessary functions of backpack manufacturing including running laser cutter, cutting fabric and nylon webbing, sewing, bar tacking, finishing. Helping with all necessary functions of backpack manufacturing including running laser cutter, cutting fabric and nylon webbing, sewing, bar tacking, finishing.

Director of Marketing and Outreach

• Jul 2020 - Oct 2020

Working with go-to-market team to create compelling product and website for Fall 2020 launch. Producing advertising graphics and setting up targeted ad campaigns in Facebook and Google Ads. Crafting social media messaging, setting up cohesive branded accounts, producing media for feed posts. Working with go-to-market team to create compelling product and website for Fall 2020 launch. Producing advertising graphics and setting up targeted ad campaigns in Facebook and Google Ads. Crafting social media messaging, setting up cohesive branded accounts, producing media for feed posts.

Content Marketing Intern

• Apr 2020 - Jun 2020

Working on a fast-paced team to create a web-based solution that helps small businesses weather the COVID crisis. Leading content creation to support the business and consumer launch of the platform. Crafting messaging and voice to tell the story of SOSBend.com and drive consumers to action. Working on a fast-paced team to create a web-based solution that helps small businesses weather the COVID crisis. Leading content creation to support the business and consumer launch of the platform. Crafting messaging and voice to tell the story of SOSBend.com and drive consumers to action.

Team Captain

• May 2019 - Mar 2020

Leading the club sports team with two other co-captains. Together we plan and lead practices, travel logistics for tournaments and plan team events to ensure the success of our team and our 25+ players. Leading the club sports team with two other co-captains. Together we plan and lead practices, travel logistics for tournaments and plan team events to ensure the success of our team and our 25+ players.

Student Worker

• Feb 2019 - Mar 2020

Promoting creativity, resilience, risk-taking, problem-solving and mindfulness through the execution of initiatives and programs proposed by staff and advisory board. Providing guidance and oversight for students using laser cutter.

Advisory Board Member

• Sep 2018 - Jan 2020

Advising role for the Innovation program at Colorado College. Designing strategic plan to promote innovation through events, ongoing workshops, education, and changes to institutional strategy towards innovation & creativity

Video Intern

• Sep 2018 - Mar 2020

Produce videos to strengthen CC’s brand recognition through promotion of their strategic campaign goals & values. Working with variety of clients in a professional setting to produce effective & engaging content that aligns with the college's strategic plan Produce videos to strengthen CC’s brand recognition through promotion of their strategic campaign goals & values. Working with variety of clients in a professional setting to produce effective & engaging content that aligns with the college's strategic plan

Intern

• May 2019 - Aug 2019

Working closely with the CEO and CTO of Caligoo, one of Seven Peaks' portfolio companies, to help them enter the US market from previous success in Italy. Caligoo is an innovative Physical Customer Experience software platform. Tasks included managing pilot customer onboarding; redesigning their branding and storytelling; designing an internal communications plan; creating sales and pitch documents; market and competitor research; project management; configuring Bluetooth beacons and wireless routers. Show less

Junior Digital Media Counsellor

• Jun 2015 - Jun 2015

Videography & Photography instructor for digital media students participating in action sports camp Created 4 part series of creative promotional videos to highlight the activities offered, including skiing, skating, snowboarding, and biking for publication on their social media Videography & Photography instructor for digital media students participating in action sports camp Created 4 part series of creative promotional videos to highlight the activities offered, including skiing, skating, snowboarding, and biking for publication on their social media