Experience

Grow Motion

• Advertising Services
• 1 - 100 Employee

• Creative Director

  • Aug 2016 - Present

  After over 10 years working in a hybrid of digital marketing and video production roles, I saw an opportunity to merge my expertise into a solo endeavour: and so, GrowMotion was born.What we do is simple. We're here to help you speak to your audience in an authentic and engaging way. There is an avalanche of content out there - so we want to make sure that your message rings out loud and clear through the use of well thought-out and hard-working video and by utilising our expertise in digital marketing to ensure that your content gets in front of the right people.We pride ourselves on understanding what audiences want - and have a strong track record of producing impactful video and helping businesses and brands both large and small transform their digital presence and perform better online.We’re a small, but perfectly formed agency with an extremely experienced team of content creators and digital marketers. We believe that you don’t need to have huge budgets to benefit from excellent content and the knowledge to make your message heard online.



Nottingham College

• United Kingdom
• Education
• 400 - 500 Employee

• Senior Digital Marketing Officer

  • Sep 2014 - Aug 2016

  • Developed and implemented a social media marketing strategy that resulted in a 153% increase in social acquisitions through the implementation of engaging, relevant and youthful content.• Increased email acquisitions by over 500% by developing an email strategy that ultilised segmentation and automation techniques.• Established the requirement and managed the developed of a mobile first redesign of the College website.• Managed the development and implementation of SEO strategies involving on and off page SEO, SEM, content marketing and agency management.• Marketing lead for CRM, optimising the system for efficient lead generation and ensuring that marketing opportunities are maximised.• Line management of the website team.



Nottingham Trent Students'​ Union

• United Kingdom
• Non-profit Organizations
• 100 - 200 Employee

• Digital Marketing Coordinator

  • Jan 2009 - Aug 2014

  • Managed the development and implementation of digital media strategies across multiple online and offline platforms.• Developed a video strategy that resulted in 2 million+ views on their official YouTube channel.• Rapidly grew membership over social platforms by driving engagement through creative, tailored and targeted content.• Managed the creation and deployment of a viral campaign that gained international recognition from news sites including BuzzFeed, Mashable, MSN and The Huffington Post.



Various Production Companies, including ITV and BBC Films

• Camera Assistant / Crowd Coordinator / 3rd Assistant Director

  • Sep 2007 - Sep 2009

  • Credits include Bronson, Law and Order, Valhalla Rising, The Damned United, Lost in Austin.• Gained a role in a highly competitive professional film production straight out of university.• Multiple roles in a high-pressured environment, including assisting the camera department.• Gained invaluable knowledge of top-end camera equipment, as well as on set logistics. • Credits include Bronson, Law and Order, Valhalla Rising, The Damned United, Lost in Austin.• Gained a role in a highly competitive professional film production straight out of university.• Multiple roles in a high-pressured environment, including assisting the camera department.• Gained invaluable knowledge of top-end camera equipment, as well as on set logistics.