Experience

Babylon

• United Kingdom
• Hospitals and Health Care
• 400 - 500 Employee

• Product Analyst

  • Oct 2018 - Present



Patient

• London, United Kingdom

• Head of Data

  • Dec 2017 - Oct 2018



Advanced Payment Solutions

• Digital Marketing Analyst

  • Jul 2016 - Nov 2017



British Airways

• United Kingdom
• Airlines and Aviation
• 700 & Above Employee

• Analyst

  • Sep 2014 - Jun 2016

  • Provide reports and analysis on new releases for the current e-commerce site using Adobe Workbench • Develop and oversee tracking strategy for the new ecommerce site • Statistical analysis of A/B tests to enable project to claim incremental revenue benefits • Segmentation analysis for A/B and MVT tests • Dataset maintenance and configuration including creation of dimensions and metrics to fit business requirements • Provide reports and analysis on new releases for the current e-commerce site using Adobe Workbench • Develop and oversee tracking strategy for the new ecommerce site • Statistical analysis of A/B tests to enable project to claim incremental revenue benefits • Segmentation analysis for A/B and MVT tests • Dataset maintenance and configuration including creation of dimensions and metrics to fit business requirements



Sporting Index

• Digital Analyst

  • Oct 2013 - Aug 2014

  Digital Analytics • Creating and developing regular weekly and monthly KPI reporting • Reporting on key metrics, analysing and interpreting trends and providing actionable insights based on available analytics data • In depth analysis of user behaviour to spot opportunities for optimising both desktop and mobile sites • PPC and SEO Campaign analysis Optimisation • Creating and developing the optimisation roadmap for the company • Use of Optimizely to run A/B and multivariate tests on desktop and mobile sites • Overseeing design of test variants, setup and running of tests and analysis of results • Providing recommendations and next steps based on test results Technical • Implementing and managing analytics tags using Google tag manager • UAT of development sites to ensure that correct tracking is in place • Integrating third party tools with Google Analytics • Basic HTML, CSS and JavaScript Show less



Betfair

• United Kingdom
• Software Development
• 400 - 500 Employee

• Web Analyst

  • Sep 2012 - Oct 2013

  Reporting and Analysis • Coordinating web analytics with product, marketing and user experience to form a cohesive strategy for optimising the online customer experience • Producing regular and ad-hoc reports across the whole business to meet stakeholder requirements • Reporting on key metrics, analysing and interpreting trends and providing actionable insights based on available web analytics data • Setting up basic and detailed dashboards for various products throughout the business • Work closely with development teams to implement tracking across different devices – PCs, tablets, mobiles etc. and produce device-specific reports and recommendations • Analysing online user behaviour, conversion data and the customer journey, funnel analysis and multi-channel attribution • Optimisation, A/B testing, multivariate testing Technical • In-depth knowledge of Adobe Insight web analytics tool • Building workspaces, creating new metrics, segments and dimensions • Configuration of new dimensions • Troubleshooting • Automating reports • Training power users throughout the business on the web analytics tool • Building tagging specs and Implementing tracking for new products • UAT of development sites to ensure that correct tracking is in in place • Use of Hitwise for competitor analysis • Managing work through Kanban Show less



Biocaldol Ltd

• London

• Senior Fermentation Scientist

  • Oct 2009 - Sep 2012

  Development of a second generation thermophillic fermentation process to convert waste material into bioethanol • Running and managing of the fermentation section of the company. Management and training of a team of three people • Responsible for the planning and carrying out of the experimental programme. Running of and basic maintenance of several bench-top fermenters • Responsible for process optimisation involving screening and factorial designs of experiment • Use of JMP for analysis of data involving data cleansing, stepwise regression, least squares regression and process modelling • Responsible for optimising the nutritional requirements for the process through design of experiment work • Optimising enzymatic hydrolysis process for sugar release using raw feedstock • Presentation of results to technical and non-technical members of staff Show less



NIMR

• Research Services
• 300 - 400 Employee

• Research Scientist

  • Jul 2005 - Oct 2009

  To grow a wide range of mammalian, insect, yeast and bacterial cell lines for several departments throughout the institute. • Calibration and sterilisation of Bioflow 4500/5000, inoculation of bioreactors, maintenance of the culture within the bioreactor and harvest of the cell culture using Carr continuous centrifuge • Growth and maintenance of a wide variety of cell lines, including hybridoma, CHO, HeLa, MEL. Experience in recovery and freezing down of a cell line in liquid nitrogen. • Recovery of cell lines including Sf9, Sf21, Tn and S2 lines, growth and maintenance in spinner flasks or cell factories, passage of S2 cell lines • Transformation of competent cells, DNA and plasmid isolation, gel extraction of DNA • PCR and protein analysis, and genotyping of several mouse lines • Ordering and stock management of laboratory consumables and liaising with representatives of scientific companies • Proactive in increasing knowledge base by undertaking a variety of projects throughout the institute Show less