Experience

Fox Television Stations

• United States
• Media Production
• 700 & Above Employee

• Executive Producer, LiveNOW from FOX

  • Aug 2020 - Present

  • Design content strategy for national streaming broadcast, including creation of content calendar to organize and drive deliverables • Proofread and edit content before sharing across all channels • Set KPIs for growth, exceeding 2.25M followers on YouTube and 300% revenue growth YoY • Provide thought leadership and editorial direction while workingto maximize consumer interest • Design content strategy for national streaming broadcast, including creation of content calendar to organize and drive deliverables • Proofread and edit content before sharing across all channels • Set KPIs for growth, exceeding 2.25M followers on YouTube and 300% revenue growth YoY • Provide thought leadership and editorial direction while workingto maximize consumer interest



KTVU

• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Senior Producer

  • Jul 2015 - Aug 2020

  • Led creation, promotion, and management of compelling content, working on a daily deadline • Worked with subject matter experts to develop narratives, using that content to drive engagement across all digital channels • Defined and tracked key metrics including viewership and social engagement, increasing viewership 200% FY 2019-20 • Worked with freelance reporters and editors, overseeing content creation • Led creation, promotion, and management of compelling content, working on a daily deadline • Worked with subject matter experts to develop narratives, using that content to drive engagement across all digital channels • Defined and tracked key metrics including viewership and social engagement, increasing viewership 200% FY 2019-20 • Worked with freelance reporters and editors, overseeing content creation



KESQ, News Channel 3; KPSP; KDFX; Telemundo 15

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Executive Producer

  • Jan 2013 - May 2015

  • Researched, wrote, and distributed content on social media daily • Worked as desk manager, assigning crews, and guiding editorial decisions • Researched, wrote, and distributed content on social media daily • Worked as desk manager, assigning crews, and guiding editorial decisions



Westwood Power Tools

• Digital Communications Manager

  • Jan 2009 - Jan 2013

  Co-designed, wrote HTML and launched www.WestwoodPowerTools.comCreated WPT newsletter and email campaigns Oversaw WPT social media accounts Implemented high-tech, portable sales techniques (e.g. iPad video presentations) to promote Westwood Power Tools’ products and servicesSuccessfully acquired the exclusive area sales rights to distribute new productsManage and mentor a team of sales reps and in-house tool repairmen Co-designed, wrote HTML and launched www.WestwoodPowerTools.comCreated WPT newsletter and email campaigns Oversaw WPT social media accounts Implemented high-tech, portable sales techniques (e.g. iPad video presentations) to promote Westwood Power Tools’ products and servicesSuccessfully acquired the exclusive area sales rights to distribute new productsManage and mentor a team of sales reps and in-house tool repairmen



KTLA Morning News

• Tech Report Intern

  • Apr 2012 - Aug 2012

  - Pitched, wrote and produced content for Tech Report packages. - Worked closely with KTLA’s Tech Reporter, Rich DeMuro, and other on-air talent, using initiative and judgment to produce the best product possible. - Posted content to KTLA website, transferring video and rewriting stories for web use. - Edited and contributed to on-air segments using Final Cut Pro 7.- Responsible for recording and storing incoming gadgets for the Tech Report. - Pitched, wrote and produced content for Tech Report packages. - Worked closely with KTLA’s Tech Reporter, Rich DeMuro, and other on-air talent, using initiative and judgment to produce the best product possible. - Posted content to KTLA website, transferring video and rewriting stories for web use. - Edited and contributed to on-air segments using Final Cut Pro 7.- Responsible for recording and storing incoming gadgets for the Tech Report.



KLXS - CBS Radio

• Production Assistant for Adam Carolla Show

  • Dec 2008 - Oct 2009

  - Responsible for background research on all scheduled guest interviews.- Researched and fact-checked all news stories for on-air reporter Teresa Strasser.- Used Sound Forge to edit sound clips for on-air use, including promo pieces and “best of” segments.- Prepared on-air studio for daily broadcast prior to talent arrival. - Responsible for background research on all scheduled guest interviews.- Researched and fact-checked all news stories for on-air reporter Teresa Strasser.- Used Sound Forge to edit sound clips for on-air use, including promo pieces and “best of” segments.- Prepared on-air studio for daily broadcast prior to talent arrival.