Chris Balon
at WSI ALM- Claim this Profile
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Bio
Experience
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WSI ALM
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Canada
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Advertising Services
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1 - 100 Employee
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Apr 2019 - Present
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Sep 2014 - Present
In September of 2014 I transitioned from our SMB brand to the channels division at WSI ALM, and shortly after became marketing manager of the entire department. Throughout my tenure the division has grown from roughly 10 members to over 60, working both locally and abroad.We manage hundreds of projects from dozens of sources, and it is my responsibility to ensure the team shows each one of the the care and attention to detail I would personally. I oversee results, of both campaigns and team members, provide strategy insights, and am heavily involved in training both internally and of our clients. Show less
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Aug 2011 - Present
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SEO 5 Consulting
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Canada
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Advertising Services
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1 - 100 Employee
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Account Executive
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Aug 2011 - Aug 2011
In early August 2011 I was hired as an Account Executive at SEO 5 Consulting - I manage a portfolio of 40 accounts ranging from Site Optimization to Web Development to Online Reputation Management campaigns. I use my excellent interpersonal and communication skills to coordinate a small team of assistants and freelancers, as well as relay results to clients and answer any questions they may have regarding our processes. With my help clients can see improved traffic, search engine rankings, and brand visibility. Show less
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Marketing Assistant
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Feb 2009 - Feb 2011
In 2009 I was hired on a contractual basis for Bridges Canada, a technology distribution company, to design their annual catalog. However my extensive knowledge of computer programing and web marketing transferred easily into a position as a marketing assistant. In this position my responsibilities included daily maintenance of the company's website and webstore, daily traffic management, search engine optimization, and graphic design. I was also placed in charge of managing several large projects, such as the first ever live streaming of the company's annual conference (an endeavor that was viewed by thousands across North America) and the creation of the company's online learning management system. At Bridges I received extensive training in customer service, as well as in-depth training in Blackboard learning management systems. Show less
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Managing Editor
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Feb 2007 - Aug 2008
I started initially as an intern at Beer.com responsible for overseeing daily content aggregation and updates. I was hired as the site's Content Coordinator where my responsibilities included coordinating the team of in-house and off-site writers, setting production schedules, traffic management, search engine optimization, and managing digital assets. I was quickly promoted to Managing Editor where my expanded responsibilities included seeking out potential content partners and new promotional opportunities, as well as writing weekly columns and conducting weekly editorial meetings. Show less
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Production Manager
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Dec 2006 - May 2007
During this time period I was employed as the Production Manager of Mohawk College's in-house advertising agency. My responsibilities included setting agency production schedules, managing ongoing projects, supervision of large and small group projects, and direct responsibility for any in-house marketing materials (business cards, fliers, promotional pieces). Honored as being the most profitable semester in the Agency's over-ten-year During this time period I was employed as the Production Manager of Mohawk College's in-house advertising agency. My responsibilities included setting agency production schedules, managing ongoing projects, supervision of large and small group projects, and direct responsibility for any in-house marketing materials (business cards, fliers, promotional pieces). Honored as being the most profitable semester in the Agency's over-ten-year
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Walmart
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United States
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Retail
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700 & Above Employee
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Sales Associate
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May 2005 - Dec 2005
was employed as a shoes salesperson. My responsibilities included customer service, department management, opening and closing responsibilities, as well as working in a large team environment. was employed as a shoes salesperson. My responsibilities included customer service, department management, opening and closing responsibilities, as well as working in a large team environment.
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Shift Worker
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Apr 2003 - Dec 2003
included working in a team environment, maintaining machinery, janitorial responsibilities, and packaging finished steel. I was assigned to the Rewind Line in Cold Roll Products. included working in a team environment, maintaining machinery, janitorial responsibilities, and packaging finished steel. I was assigned to the Rewind Line in Cold Roll Products.
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photographer and assistant
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May 2002 - Aug 2002
responsibilities included paperwork and money handling, photographing sports events and teams, filling orders to customer satisfaction, and working in a team environment. responsibilities included paperwork and money handling, photographing sports events and teams, filling orders to customer satisfaction, and working in a team environment.
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Assistant
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May 2001 - Aug 2002
Responsibilities ranged from website management and construction, digital and conventional photography, dark room work, lawn and garden maintenance, to answering phones and booking appointments. Responsibilities ranged from website management and construction, digital and conventional photography, dark room work, lawn and garden maintenance, to answering phones and booking appointments.
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Education
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Mohawk College
my diploma, Advertising and Communication Media; Advertising