Preeti Choudhary

Head Of Buying and Planning at FOREVER NEW APPARELS PRIVATE LIMITED
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Contact Information
us****@****om
(386) 825-5501
Location
IN
Languages
  • Hindi -
  • English -

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Experience

    • India
    • Retail
    • 100 - 200 Employee
    • Head Of Buying and Planning
      • Jun 2021 - Present

    • Senior Manager Product Strategy
      • Jul 2019 - Jun 2021

      Product and Retail Strategy

    • Planning Manager
      • Aug 2013 - Jun 2021

      • Business Planning:o Setting Operations targets: Sales (daily, weekly, monthly and yearly), Gross profits, Markdownso Planning Buying: Open to buy, category targets, Intake price, Intake margins.• Bottom Line Managemento Controlling first marginso Increasing Full price Saleso Controlling markdowns• Inventory Management:o Controlled Buying & Distributiono Liquidation of terminal stock through different channelso Improving product sell through• Active involvement in streamlining the processes of buying and planning for effective functioning.• Planning promotions and other marketing activities through events, EOSS, customer relationship, MSS, endorsements • Strategic inputs on new store openings/Closings, store facelifts, and store profitability.• Handling a team of cross skilled professionals and delivering timely results as per business requirements

  • Puma
    • Gurgaon, India
    • Merchandiser-Footwear Sourcing
      • Nov 2011 - Aug 2013

      Responsible for On Time Delivery • Order Management – Placing orders with Vendors. • Vendor Management • Vendor Management • Team Coordination • Database management and Transparency. • Handling various Reports, which include Sourcing Performance, Vendor Performance, Business Analysis, and Daily status reports. • Responsible for On Time Delivery. • Design TNA’s to set targets for the Team. • Material Tracking. • Work with Retail Merchandising Team to maintain Purchase Orders. • Work on Global Business System (GBS) for Order Management. • Handling Domestic and International Factories. • Minimize Customer Claims and Delivery Delays.

    • India
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Buying/Merchandising
      • Jan 2010 - Oct 2011

      • Design an OTB for the Season. • Understanding the Market Trend. • Preparing Design brief – Option Plan, Merchandise Mix plan, Special highlight for Season. • Selecting styles for Business channels. • Sampling & Tech Pack approvals. • Product Development for Rang Presentation. • Setting Cost & GM targets. • Placing orders with Vendors. • Maintaining quality of Products upto the standards of Brands. • Coordination with Vendors & SCM team on deliveries & dispatches. • Responsible for Timely delivery of Merchandise in our Warehouse. • Coordinating with Operations on in store merchandising & display. • Coordinating with Store Managers for Product Feedback. • Working on the stock shortfall on time. • Analyzing product Sales trends.

    • Retail Planner
      • Jul 2009 - Dec 2009

       Tying up with new brands in Women’s Western Wear and Non Apparels category.  Optimizing the Category brand mix for complete customer experience.  Managing the brand relations for continuous stocks support.  Coordinating with store operations team for setting & achievement of brand sales targets.  Analyzing & reviewing the product mix periodically.  Managing store & brand promotions for optimum returns.  Increasing space efficiencies through continuous brand re lay-outing.  Constantly analyzing sales & stocks of individual brands.  Responsible for designing the Business mix and Target planning.  Setting up the framework for allocating merchandise to the stores.

Education

  • National Institute of Fashion Technology
    M.F.Tech, Fashion Management
    2007 - 2009
  • University of Delhi
    M.Sc., Physics
    2005 - 2007
  • University of Delhi
    B.Sc., Physics
    2002 - 2005

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