Public Relations Director

• May 2023 - Present

Senior Communications Specialist

• Sep 2020 - Mar 2023

• Develop communications strategies and execution plans for the Investing, Banking, Insurance, Medicare and Taxes verticals, as well as our Data Platform, Study Program and TikTok program• Serve as the sole PR representative and business partner to key stakeholders on cross-functional teams, and manage over seven company spokespeople• Collaborate with data analysts to produce consumer data reports which uncover key business topics that are used for proactive outreach and brand recognition• Strategize with organic growth team on presentations to executive leadership outlining business impact metrics of earned media placements Show less

Communications Specialist

• Sep 2019 - Sep 2020

Assistant Account Executive, Consumer Brand PR

• May 2018 - Aug 2019

• Work on a variety of clients within the consumer industry including Food & Beverage, Health, Financial Services, and more. Notable clients include: Del Monte Foods, Sweet Earth Foods, PurePoint Financial and Rally Health (a United Healthcare company) • Assist in creating key messages, product fact sheets and planning media events for clients, specifically around product launches • Form strong media relationships and secure coverage in top-tier outlets including Bloomberg, The Today Show, Woman’s Day and more • Contribute to Edelman’s culture as an ambassador for new hires by providing office tours and ensuring a welcoming atmosphere Show less

Online Journalist and Marketing Director

• Feb 2017 - Apr 2018

• Write lifestyle articles based on personal experiences to promote healthier lifestyles • Theme articles around individual style and creativity • Interview student leaders to highlight different perspectives of life on campus • Write lifestyle articles based on personal experiences to promote healthier lifestyles • Theme articles around individual style and creativity • Interview student leaders to highlight different perspectives of life on campus

Online Journalist

• Jan 2017 - Apr 2018

• Create original weekly articles that focus on personal experiences and interests • Promote online publications through social media to drive traffic to main website • Ensure all postings follow The Odyssey Online’s guidelines along with APA style rules • Write articles that reach 1,600 views and over 300 Facebook engagements • Create original weekly articles that focus on personal experiences and interests • Promote online publications through social media to drive traffic to main website • Ensure all postings follow The Odyssey Online’s guidelines along with APA style rules • Write articles that reach 1,600 views and over 300 Facebook engagements

Social Media Editor and Analytics Reporter

• Sep 2016 - Apr 2018

• Manage Instagram and Twitter accounts and provide social strategy suggestions to maintain a strong audience. • Create weekly posts to inform students on the university’s top news stories and events • Use Google Analytics to create reports that highlight progress and areas of growth • Manage Instagram and Twitter accounts and provide social strategy suggestions to maintain a strong audience. • Create weekly posts to inform students on the university’s top news stories and events • Use Google Analytics to create reports that highlight progress and areas of growth

Shift Manager

• Feb 2015 - Nov 2015

• Promoted to shift manager within 5 months due to exceeding expectations and leadership potential • Oversaw employees and break schedules to ensure employee satisfaction • Managed inventory orders to ensure that all products came through and were stored away properly • Succeeded in all aspects of customer service including greeting and preparing orders through maintaining a positive attitude. • Promoted to shift manager within 5 months due to exceeding expectations and leadership potential • Oversaw employees and break schedules to ensure employee satisfaction • Managed inventory orders to ensure that all products came through and were stored away properly • Succeeded in all aspects of customer service including greeting and preparing orders through maintaining a positive attitude.

Barista

• Nov 2012 - May 2013

• Participated in all aspects of the store’s operations from customer service to store maintenance • Balanced high school work with employee responsibilities through prioritization and time management skills • Participated in all aspects of the store’s operations from customer service to store maintenance • Balanced high school work with employee responsibilities through prioritization and time management skills