Chloe Mecklinger

Marketing Manager at tag agencies
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Contact Information
us****@****om
(386) 825-5501
Location
CA

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5.0

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Laura Brown

Chloe was our social media intern at Tribal DDB for the Fall of 2012. During that time, Chloe grew her skillset in digital research, conversation analysis, influencer relations and writing for social media. Chloe's got an innate understanding of this field and its many facets, leading to a solid final product. I'd be happy to speak to Chloe's abilities further with a prospective employer.

Mel Coleman

It is a pleasure to recommend Chloe Lackman and her work at Tribal DDB. During her time with us, she was able to take on many demanding projects with ease, asked questions often, took constructive criticism very well and improved with every piece of feedback. She was a unique talent who was able to leverage challenging data analysis with ease, finding the "so what" in the numbers naturally. She was quickly given more responsibility - like influencer outreach - and was keen on learning everything she could in her time with us. She was an asset to the team, adapted to corporate culture, was cheerful, always happy to help and set the bar high for other interns. Chloe Lackman is a delight to work with and I recommend her without hesitation.

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Experience

    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Marketing Manager
      • Jan 2016 - Present

      Responsible for leading internal marketing, communications, and public relations efforts for tag. Ensures case studies and website materials are up-to-date to demonstrate expertise and help drive new business.Responsibilities include, but are not limited to:- Organizing and updating internal marketing materials on an as-needed basis, to ensure company profile, employees, and case studies are current- Developing strategies for networking, opportunities for outreach, and potential partners to help facilitate new business- Working with internal and outsourced developers to initiate and execute all digital site updates- Updating agency blog on a regular basis- Managing studies in conjunction with research firms, to generate marketing tools that peak interest from potential clients and partners- Manage all aspects of award entries: for local, national and global advertising award competitions year-round Show less

    • Account Manager
      • Feb 2015 - Jan 2016

      Accounts: First Choice Haircutters, Beauty Supply Outlet, Bausch + Lomb, Honda Canada, Power Sport Services - Responsible for managing day-to-day accounts to ensure projects/campaigns are efficiently executed from initiation to completion.- Maintaining and strengthening client relationships- Ongoing client and internal contact between in-house departments and external vendors.- Tracking the status of all deliverables on a regular basis.

    • Account Executive
      • Oct 2013 - Mar 2015

      Accounts: BMW, Philips, Valeant Canada (CeraVe), Browne & Co. (Cuisipro), High Liner Foods Inc., First Choice Haircutters.Responsible for supporting and managing aspects of various accounts; tasks include but are not limited to:• Managing communication between client and internal departments (accounts - creative - production)• Acting as a liaison both internally and externally to ensure clear execution of all projects• Reviewing and presenting concepts/layouts to the client for approval• Managing and updating weekly status reports for both internal and client use• Tracking projects from initiation to completion, by managing timelines and deliverables via workback schedules and briefs • Monitoring and updating client/team on the status of campaigns• Organizing meetings and various administrative tasks• Social Media/Community Management; developing content calendars & ensuring tone of voice represents the brand.• Monitoring Social Media platforms & acting as a brand expert on all customer inquiries• Maintaining client relationships Show less

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Coordinator - BBN Canada
      • Jan 2016 - Mar 2022

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Account Coordinator
      • Jun 2013 - Sep 2013

      Responsible for coordinating various tasks for Canadian Pharmaceutical clients: •Worked with internal team members on the development and implementation of marketing programs and tactics •Supported the team to track a project from initiation, through to managing timelines and deliverables •Monitored and updated client/team on the status of campaigns, organized/set up meetings •Proofread, marked-up, and and ensurred quality-control of copy decks & layouts •Reached out to various third-party suppliers to ensure deliverables were acquired (print quotes, translations, direct mail houses, etc.) •Updated three weekly status reports (both client and internal); ran internal production meetings between Montreal and Toronto offices Show less

    • United Kingdom
    • Advertising Services
    • 300 - 400 Employee
    • Social Media Intern
      • Sep 2012 - Dec 2012

      Accounts: Johnson & Johnson (Korres, Band-Aid Brand), Wolf Blass Wines, McDonalds Canada Responsible for all social media-related tasks, including but not limited to: monthly growth reports, content calendar development, daily Facebook monitoring/posting, drafting responses, updating response logs, collecting and implementing Facebook insights/data, blogger coverage scans, social media audits & social conversation scans. Accounts: Johnson & Johnson (Korres, Band-Aid Brand), Wolf Blass Wines, McDonalds Canada Responsible for all social media-related tasks, including but not limited to: monthly growth reports, content calendar development, daily Facebook monitoring/posting, drafting responses, updating response logs, collecting and implementing Facebook insights/data, blogger coverage scans, social media audits & social conversation scans.

Education

  • The University of Western Ontario
    Bachelor of Arts (B.A.), Honors Specialization in Media, Information, and Technoculture
    2008 - 2012

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