Experience

Popcarte

• France
• Technology, Information and Internet
• 1 - 100 Employee

• Paid Acquisition Manager

  • May 2023 - Present

  × Management mobile app acquisition levers (Meta Ads, Google Ads, Apple Search Ads, TikTok Business...) × Development of download strategies for iOS and Android applications × Creation, monitoring and optimization of campaigns on various levers × Identification of new opportunities for growth and KPI optimization × Management and creation of creatives on platforms × Management mobile app acquisition levers (Meta Ads, Google Ads, Apple Search Ads, TikTok Business...) × Development of download strategies for iOS and Android applications × Creation, monitoring and optimization of campaigns on various levers × Identification of new opportunities for growth and KPI optimization × Management and creation of creatives on platforms



Better&Stronger

• France
• Advertising Services
• 1 - 100 Employee

• Digital Strategist Consultant

  • Feb 2022 - May 2023

  × Set up multi-platform campaigns: Google Ads, Display, Youtube, Facebook, Instagram, Linkedin... × Use data and creative to maximize campaign performance × Analyze performance and optimize campaigns in a search for continuous improvement × Setting up custom dashboards to improve campaign tracking and performance. × Creation of strategy proposals Skills: Google Ads - Facebook Ads - Tiktok Ads - Project Management × Set up multi-platform campaigns: Google Ads, Display, Youtube, Facebook, Instagram, Linkedin... × Use data and creative to maximize campaign performance × Analyze performance and optimize campaigns in a search for continuous improvement × Setting up custom dashboards to improve campaign tracking and performance. × Creation of strategy proposals Skills: Google Ads - Facebook Ads - Tiktok Ads - Project Management



Groupe Panzani

• France
• Food and Beverage Manufacturing
• 400 - 500 Employee

• Category Manager & Key Account Manager assistant

  • Jul 2021 - Dec 2021

  × Performance analysis by category × Creation and management of steering and analysis tools × Preparation of market reviews and recommendations × Deployment of the strategy and the marketing mix in distribution × Performance analysis by category × Creation and management of steering and analysis tools × Preparation of market reviews and recommendations × Deployment of the strategy and the marketing mix in distribution



OMY

• France
• Retail
• 1 - 100 Employee

• Sales Export

  • Jan 2021 - Jul 2021

  × Development and prospecting of targeted export markets × Follow-up and development of customer loyalty × Strategic analysis of targeted markets × Marketing campaigns & communication × Development and prospecting of targeted export markets × Follow-up and development of customer loyalty × Strategic analysis of targeted markets × Marketing campaigns & communication



FIDUCIAL INFORMATICA

• Software Development
• 1 - 100 Employee

• Product Manager

  • Jul 2018 - Jan 2019

  × Development and launch of an application × Involved in marketing lead generation campaigns × Digital campaigns and ROI analysis × Event strategy & communication × Development and launch of an application × Involved in marketing lead generation campaigns × Digital campaigns and ROI analysis × Event strategy & communication



LA PETITE ACADÉMIE

• Artists and Writers
• 1 - 100 Employee

• International Mission

  • Sep 2017 - Dec 2017

  × Study of major e-commerce distributors for the development of sales on Internet × Development of visibility on social networks × Study of major e-commerce distributors for the development of sales on Internet × Development of visibility on social networks



ABN AMRO Investment Solutions

• France
• Investment Management
• 1 - 100 Employee

• Assistant Private Banker

  • May 2017 - Jul 2017

  × Research assistance and realization of business projects × Updating of prospect and prescriber databases × Skills acquired in Wealth Management and Finance × Research assistance and realization of business projects × Updating of prospect and prescriber databases × Skills acquired in Wealth Management and Finance



CIC

• France
• Banking
• 700 & Above Employee

• Bank Employee

  • Jul 2016 - Aug 2016

  × Management of cash deposits and withdrawals × Reception of customers and realization of different types of banking services × Management of cash deposits and withdrawals × Reception of customers and realization of different types of banking services