Chit Su Wai

Marketing Manager at Fortune International Limited
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Contact Information
us****@****om
(386) 825-5501
Location
Yangon, Myanmar, MM

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Experience

    • Myanmar
    • Telecommunications
    • 1 - 100 Employee
    • Marketing Manager
      • Jul 2021 - Present

      Manage Royal Canin Brand ( Animal Food ) and Pharmaceutical Products from Zydus ( Animal) Manage Royal Canin Brand ( Animal Food ) and Pharmaceutical Products from Zydus ( Animal)

    • Myanmar
    • Manufacturing
    • 100 - 200 Employee
    • Trade Marketing Executive of OREO Cookies (Mondelez International)
      • Dec 2018 - Jan 2020

      •Able to be a contact point/person between marketing Departments and Principals, Order Management and sales teams to ensure achievement of sales and budget objectives •Collaborates with the Group Marketing Director, Principals for the idealization, planning & budgeting, production and Implementation of all in store activities, including point of sales materials and promotions •Plan & Deploy Full Year and Quarterly Marketing Plans •Manages the point of sales material (including budget, logistics, distribution, assortment…)by finding the most efficient solutions •Collaborates and Driving Sales team to achieve the goal (Both General Trade and Modern Trade) - Establish marketing strategy and provide direction on the development of marketing plans for products and services to achieve business objectives - Formulate medium- and long-term marketing budgets to align to big-picture business direction and clients' needs. Strategically forecast marketing expenditures and its impact on future profit and loss - Lead and influence marketing initiatives to address priorities identified from market research results. Adjust marketing strategies to reflect market realities - Establish advertising and promotion strategies that ensure optimal publicity coverage using the most efficient resource allocation - Develop product communication strategies and drive communication approach/guidelines to achieve product brand alignment - Review and critically evaluate marketing reports/updates/analysis for management presentation and decision-making - Drive business planning with internal/external stakeholders (e.g. sales) in budgeting, marketing strategy development, etc. to align to business priorities. - Advise stakeholders on market sentiments - Lead key relationships with external vendors and agencies (e.g. event organizers, advertising agencies, etc.) to ensure smooth execution of marketing activities Show less

    • Myanmar
    • Pharmaceutical Manufacturing
    • 1 - 100 Employee
    • Sales & Marketing Supervisor
      • Jan 2016 - Nov 2018

      • Manage sales and marketing staffs• Assign sales territories • Advice and coach to the sales representative to increase sale performances and to achieve their individual target.• Resolving customer complaints• Data analysis of sales and customers• Analyze trends and keep eye on the competition• Plan, develop, and implement long-term and short-term of sales and marketing strategies• Establish business with new customers, distributors and retailer.• Maintain relationship with existing customers and ensure customer satisfaction• Responsible for preparation of quotations • Create and submit weekly and monthly reports • Monitoring and controlling of plan to avoid planning gap Show less

    • Medical Representative
      • Oct 2013 - Dec 2015

      • Develop and manage an assigned territory with the goal of maximizing sales • Achieve quarterly and annual sales goals • Meet target call goals with a focus on top customers • Host product presentation to designated customers • Understand and address both business and scientific need of healthcare professionals • Engage in meaningful dialogue with customers • Organizing appointments and meetings with community and hospital-base healthcare staff• Indentifying and establishing new business • Negotiation contracts and procurements• Demonstrating or presentation products to healthcare staff including doctors, nurses and pharmacists • Undertaking relevant research • Meeting both the business and scientific need of healthcare professionals• Maintaining detailed records• Attending and organizing trade exhibitions, conferences and meetings• Managing budgets• Reviewing performance • Writing reports and other documents Show less

Education

  • MHR Institute (Myanamr)
    Business Administration and Management, General
    2015 - 2016
  • Universtiy of Medical Technology (Yangon)
    Bechalor's of Medical Imaging Technology, Medical Imaging Technology
    2005 - 2008
  • The Charter Institute of Marketing CIM
    Diploma of Education, Marketing/Marketing Management, General
    2020 -
  • MHR Institute
    Level 6 Diploma in Business Management, Business, Management, Marketing, and Related Support Services
  • University of Medical Technology (Yangon)
    Bechalor of Medical Technology, Medical Imaging Technology

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