Experience

Cocogun

• Australia
• Advertising Services
• 1 - 100 Employee

• Founder & Managing Director

  • May 2019 - Present



DDB Group Australia

• Australia
• Advertising Services
• 100 - 200 Employee

• Managing Partner

  • Oct 2015 - Feb 2019



M&C Saatchi London

• Advertising Services
• 700 & Above Employee

• Group Head

  • Feb 2014 - Oct 2015



Leo Burnett

• United States
• Advertising Services
• 700 & Above Employee

• Group Business Director

  • Dec 2012 - Feb 2014

  Clients: Canon, Colonial First State and ebay Working on Canon inspired my love for photography. I considered it a great privilege to work with some of the world's best photographers and got my team behind the camera to better understand the products we were selling. Highlight: Results in an annual leadership survey saw me achieve unprecedented scores with an average of 82% across key leadership metrics. Clients: Canon, Colonial First State and ebay Working on Canon inspired my love for photography. I considered it a great privilege to work with some of the world's best photographers and got my team behind the camera to better understand the products we were selling. Highlight: Results in an annual leadership survey saw me achieve unprecedented scores with an average of 82% across key leadership metrics.



CX Lavender

• Australia
• Advertising Services
• 100 - 200 Employee

• Business Director

  • Apr 2009 - Nov 2012

  Clients: Westpac, BT Financial Group, Export Finance and Insurance Corporation (EFIC), Ikea and Jawun. At Lavender, I looked after a large financial services portfolio. During my tenure, we managed to grow the portfolio by winning two pitches to include online investing and projects for Westpac Institutional Bank of which I was able to grow our revenue 70% yoy. I introduced bespoke financial training modules to better understand the investment landscape and secured funds to facilitate first hand experience in buying equities online to ensure the team servicing the business had intimate knowledge of the trading platform. The most complex digital project I led was one for Wespac Institutional Bank, my first software development initiative. It involved developing a platform to connect institutional customers with economists from around the world, enabling the delivery of thought leadership material in real time. The platform included a sophisticated analytics tool that enabled WIB to understand what content their customers found most valuable and intuitively recommended further content allowing relationship managers to engage in conversation. Highlight: Winning an all staff strategic and creative challenge in March 2012, secured me a platinum pass to the SXSW film and interactive festival in Austin Texas, which simply put, reignited my firm belief that creativity can change the world. I also blogged for AdNews while at the festival. Show less



The Jupiter Drawing Room Cape Town

• South Africa
• Marketing and Advertising
• 1 - 100 Employee

• Business Director

  • Mar 2001 - Mar 2009

  I was responsible for team/pillar leadership beyond only Account Management. My main function was to manage an existing portfolio of clients by providing counsel and guidance to the relevant client service, creative, production and strategic teams. I was responsible for driving new business opportunities for the company and ensuring maximum profitability of existing business. I oversaw a team that comprised of account executives through to Group Account Directors servicing the Agencies largest client, reporting directly to the MD. I have excellent experience in the retail sector having managed four of the discount retail chains for the Edcon Group (largest clothing retailer in South Africa). If the business of retail taught me anything, it was to manage volume and scale with ease. Practice indeed makes perfect. Highlight: Achieved highest recorded relationship score between agency and client, not only for the category but for the country (Aprais 2008). Show less