Experience

Magia Agency

• Indonesia
• Advertising Services
• 1 - 100 Employee

• Managing Director

  • 2018 - Present

  • Formulating and successfully implementing company policy. • Directing strategy towards the profitable growth and operation of the company. • Developing strategic operating plans that reflect the longer-term objectives and priorities • Putting in place adequate operational planning and financial control systems. • Closely monitoring the operating and financial results against plans and budgets. • Taking remedial action where necessary and informing the board of significant changes. • Maintaining the operational performance of the company



Group M

• Advertising Services
• 1 - 100 Employee

• Head of Group M Knowledge / Insight and Analytics Director

  • Feb 2016 - Sep 2017

  Leading the Digital as well as the Conventional research division and make it profitable. The division's main task is to provide data, insights, and analytics services to clients and support research and planning for Group M Agencies.

• Head of Planning and Social

  • Jul 2014 - Jan 2016

  Leading the Social Media Division as well as the Research and Planning Division. Drive yearly strategic proposals and pitches for clients.



BUBU

• Germany
• Movies, Videos, and Sound

• Senior Digital Strategist

  • Jun 2013 - Jun 2014

  Play an advisory role on serving digital strategy and recommendations to accounts leads (internal). Serve as thought leader in aligning digital marketing strategy with clients business goals and objective, also serve as a resource for creative teams in the development of insights driven digital strategies.

• Strategist Group Lead

  • Jul 2012 - Jun 2013

  Assigned to lead the social and strategist team for one of the agency's biggest client Unilever.

• Digital Strategist

  • Mar 2011 - Jun 2012

  Translate client's brief into a creative brief that could inspire the team's creative process. Create communication strategy as well as digital channeling strategy that can best meet client's objective and deliver KPI.



Bluecircle Advertising

• Media Production
• 1 - 100 Employee

• Copywriter

  • Nov 2010 - Jun 2011

  Developed concept and ideas for TVC's, Radio Ads, Billboards, and other Marketing Collaterals to help clients communicate their message effectively to the target audience. Developed concept and ideas for TVC's, Radio Ads, Billboards, and other Marketing Collaterals to help clients communicate their message effectively to the target audience.



ABB

• Azerbaijan
• Banking
• 700 & Above Employee

• Marketing Communication Executive

  • Sep 2009 - May 2010

  In charge for brand promotion and marketing company’s products through events, customer training, and sales presentation. Also in charge for internal and external publication of corporate news, and guiding partners for any use of brand attributes or marketing material. In charge for brand promotion and marketing company’s products through events, customer training, and sales presentation. Also in charge for internal and external publication of corporate news, and guiding partners for any use of brand attributes or marketing material.



PT. Duta Visual Nusantara Tivi Tujuh (TRANS7)

• Broadcast Media Production and Distribution
• 700 & Above Employee

• Creative

  • Mar 2007 - Aug 2009

  Created TV content ideas, script writing, project run down, video shooting, supervised and direct video editing, brief and manage actors and actresses to ensure the best execution as possible. Created TV content ideas, script writing, project run down, video shooting, supervised and direct video editing, brief and manage actors and actresses to ensure the best execution as possible.