Experience

imToken

• Singapore
• Internet Publishing
• 1 - 100 Employee

• Product Designer

  • Jul 2023 - Present



GoFreight

• United States
• Software Development
• 1 - 100 Employee

• Product Designer

  • Jun 2022 - Mar 2023

  · Enhanced the cargo tracking experience and optimized product usage metrics & retention rate. · Built a comprehensive design system encompassing color palettes, font types, spacing, and rounding. · Enhanced the cargo tracking experience and optimized product usage metrics & retention rate. · Built a comprehensive design system encompassing color palettes, font types, spacing, and rounding.



CMoney

• Taiwan
• Financial Services
• 1 - 100 Employee

• UI/UX Designer

  • May 2019 - Jun 2022

  Product - 股市爆料同學會 (Taiwan's leading stock social media APP) · Expanded the user base from 0 to 1 million through strategic research and design, establishing the app as Taiwan's leading stock forum in just two years. · Improved the user experience, resulting in a weekly retention rate of 65% or higher over the past 24 months. · Conducted over 30 A/B tests to significantly enhance product, ad, and ASO performance metrics. · Established design system and component library, emphasizing cross-product consistency. Product - 股市爆料同學會 網頁版 (Stock social media web version) · Led the UI redesign project for the highly trafficked website, which receives over 10 million monthly visitors. · Redesigned the responsive UI for web and mobile devices to provide a seamless user experience. Product - 美股同學會 (US stock social media APP) · Established and utilized a cohesive design system to rapidly produce UI designs, resulting in a product launch within 4 months. Show less



APEX International Financial Engineering Co.,Ltd

• Taiwan
• IT Services and IT Consulting
• 1 - 100 Employee

• UI/UX Designer

  • Sep 2018 - Feb 2019

  Led the complete UI design process for the overseas futures trading app (豐全球), from conceptualization to final product. Led the complete UI design process for the overseas futures trading app (豐全球), from conceptualization to final product.