Experience

annabelle

• Media Production
• 1 - 100 Employee

• Beauty- and Lifestyle Intern

  • Jul 2023 - Present

  - Research and writing of articles for the lifestyle and beauty department of the print magazine - Writing articles on various topics (society, lifestyle, beauty, people, international affairs) for the annabelle online magazine - Research and writing of articles for the lifestyle and beauty department of the print magazine - Writing articles on various topics (society, lifestyle, beauty, people, international affairs) for the annabelle online magazine



Mia Abadi -PRAG AGENCY-

• Germany
• 1 - 100 Employee

• Public Relations Manager

  • Mar 2022 - Aug 2023

  Prag Agency is an owner-managed PR agency based in Berlin and one of the leading fashion PR agencies in Germany. The agency specializes in the support and positioning of high-quality design products within the fields of fashion, beauty and art, and primarily serves clients from the design and premium sectors like GANNI, Reformation, Arket, &Other Stories, Teurn Studios, Maanesten, Bett1, Vagabond, allbirds, Scarosso, Jerome Dreyfuss, Manucurist and others. During my work as a Junior PR Manager, I gained extensive insight into all the typical work processes of a PR agency. My tasks included: - Correspondence with stylists and editors - Influencer marketing - Monitoring, reporting and clippings - Maintenance of the agency's internal media database - Research and analysis work for clients and projects - Creation and pitching of PR stories and PR strategies - Channel and Media Strategy, Messaging and Storytelling - Writing PR texts and newsletters Show less



Silk Relations GmbH

• Germany
• Public Relations and Communications Services
• 1 - 100 Employee

• Public Relations Internship

  • Apr 2021 - Oct 2021

  Silk Relations is a full-service Communication and PR Agency in Berlin, specialising in all areas of public relations, digital marketing, social media management, influencer marketing, content creation and brand communication with a focus on international fashion-, lifestyle- and beauty-brands such as Levi’s®, Essential Antwerp, Champion, Gant, Muji, ba&sh, comma, Crocs, Dr. Martens, Veja, Happy Socks, Ittala Design, Royal Copenhagen, Marshall Headphones, L:A BRUKET. As a PR and Communication Intern I gained valuable experience within the fields of public relation, digital and social media marketing as well as showroom management and was able to gather strong knowledge of different social media platforms as well as the international media and influencer landscape. My responsibilities consisted of: - PR and social media clipping and reporting - Analysis on clipping reports, influencer campaign results and other digital activations - Media library and database management and upkeep - Send- and lend-outs selection and preparation of press releases, PR kits and samples for PR, press and digital creators - Assist and serve press and influencers visiting the showroom - Assist with production needs for press meetings and events - Assist in the preparation and production of press Mailings and newsletters - Assist in planning & coordinating PR events and shoots - Research and identify relevant digital creators and press for events + analyse and report on performance - Influencer-, press- and guest-management of events Show less