Cheryl Viker

Associate Creative Director at SCHERMER
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us****@****om
(386) 825-5501

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Chris Schermer

Cheryl was recently promoted to ACD at SCHERMER. Not just because she earned it, but because she owned it! Whether given an obstacle or an opportunity, she made the most of it and led us and her team to or though it. Cheryl's a great example of someone stepping up and shining when she was given the chance. I'm not only appreciative, I'm impressed!

Jude Savage

Cheryl and I were the creative go-to-team for art direction, branding, strategy and creative direction at Hanley Wood. Cheryl made me a better art director and together we created a lot of campaigns that won us business as well as some very happy clients. I could always count on her to be there for me.

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Associate Creative Director
      • Jan 2017 - Present

  • Viker Design
    • MInneapolis + New York City
    • Senior Art Director + Designer
      • 2006 - Present

      CLIENTS: Hanley Wood Marketing, CementBloc, Hendlin!, 3M, Blue Cross, FedEx, FedEx Office, Sherwin-Williams, GE Financial, Novartis, Lakeview Hospital, HelpSystems, Honeywell and various small businesses. CLIENTS: Hanley Wood Marketing, CementBloc, Hendlin!, 3M, Blue Cross, FedEx, FedEx Office, Sherwin-Williams, GE Financial, Novartis, Lakeview Hospital, HelpSystems, Honeywell and various small businesses.

    • United States
    • Marketing and Advertising
    • 1 - 100 Employee
    • Associate Creative Director
      • Jan 2015 - Oct 2016

    • Senior Designer (contract)
      • Nov 2010 - Mar 2011

      Developed integrated marketing campaigns and online training materials. CLIENTS: Feeding America, Thomson Reuters and Knowledge Fusion Developed integrated marketing campaigns and online training materials. CLIENTS: Feeding America, Thomson Reuters and Knowledge Fusion

    • United States
    • Financial Services
    • 700 & Above Employee
    • Senior Art Director (contract)
      • Oct 2009 - Oct 2010

      Integrated and expanded new brand guidelines for advisor marketing materials. Provided art direction for advisor photo shoot and videos. Collaborated with account teams and internal partners to deliver strategic sales assets. Integrated and expanded new brand guidelines for advisor marketing materials. Provided art direction for advisor photo shoot and videos. Collaborated with account teams and internal partners to deliver strategic sales assets.

    • Design Manager
      • Jun 2008 - Jun 2009

      Consulted with clients to define key objectives and developed clear creative strategies. Provided creative direction to the design staff. Delivered hands-on creative solutions across multiple platforms. Generated repeat and referral business, which resulted in an increase in billable sales. Developed collaborative relationships with vendors to ensure deadlines were met and projects stayed on-budget. Effectively managed day to day operation of a multi-disciplined design studio.Sourced, estimated, negotiated and collaborated with photographers and other vendors. Art directed product and food photography. CLIENTS: Minnesota Opera, Sushi Avenue, Twin Cities Aviation, home builders and medical professionals

    • Advertising Services
    • 700 & Above Employee
    • Senior Design Manager
      • Jan 2001 - Sep 2006

      Managed a design group within the agency that serviced all clients and corporate initiatives. Played a lead role in the visual presentation of numerous new business efforts. Provided creative direction, established and tracked schedules, prepared estimates and monitored staff billing against budgets. Produced creative solutions for consumer and B2B clients across multiple platforms. Mentored junior staff. Directed and collaborated with photographers, illustrators and freelancers on large, integrated advertising projects. CLIENTS: AT&T, Citibank, Microsoft, HP, IBM, Clairol Professional, Kraft, Office Depot, Pfizer, Biogen and AstraZeneca.

  • Freelance
    • New York City
    • Senior Designer | Art Director
      • 1998 - 2000

      Design, art direction, client relations, project management, staff supervision and production. Book design, magazines, catalogs, collateral, promotional materials, direct mail and licensing guidelines. CLIENTS: MTV, Bloomingdales, Travel Holiday Magazine, Watson-Guptill Publications, HarperCollins Publishing, Smith Barney and a variety of small New York-based companies. Design, art direction, client relations, project management, staff supervision and production. Book design, magazines, catalogs, collateral, promotional materials, direct mail and licensing guidelines. CLIENTS: MTV, Bloomingdales, Travel Holiday Magazine, Watson-Guptill Publications, HarperCollins Publishing, Smith Barney and a variety of small New York-based companies.

    • United States
    • Advertising Services
    • Designer
      • 1993 - 1998

      From concept through completion, for annual reports, brochures and catalogs. CLIENTS: Bear Stearns, Scholastic, Showtime, Barclays, and Insignia ESG. From concept through completion, for annual reports, brochures and catalogs. CLIENTS: Bear Stearns, Scholastic, Showtime, Barclays, and Insignia ESG.

Education

  • Rochester Institute of Technology
    BFA, Graphic Design

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