Course Instructor

• Nov 2021 - Present

Digital Ads Coordinator

• Jun 2021 - Present

Digital Marketing Specialist / Graphic Designer

• Oct 2019 - Jun 2021

Plan, develop, implement and manage the overall digital and social media marketing strategy, including e-newsletters, website, Google Ads, Facebook, LinkedIn, Twitter, and Instagram. Implemented HubSpot marketing automation software and Trello project management system to streamline processes. Manage and create content for all digital marketing channels (website, e-newsletters, social media, Google Ads). Continuously monitor and update the company website for best SEO practices, increasing the YoY organic search results by 50%. Measure ROI and KPIs of digital marketing campaigns.

Marketing Coordinator/Graphic Designer

• Jul 2016 - Jun 2021

My responsibilities as Graphic Designer include packaging design, product photography, creation of marketing materials (ie. brochures, catalogues, spec sheets), tradeshow booth design, website design (HVAC and Shelving division) and web maintenance, installation videos, brand refresh (HVAC) as well as digital and content marketing. I am responsible for our online Google ad campaigns, Instagram account, e-newsletters as well as tracking our campaigns and website traffic through Google Analytics.My Marketing Coordinator duties consist of tradeshow logistics (ie. packing up the booth, shipping it out, material ordering, badge registration, hotel bookings), SWAG ordering and tracking, conference room booking and catering, gathering quotes from printers and suppliers, and ordering shirts for sales staff annually.

1 Hour Lab Technician

• Aug 2007 - Mar 2017

I develop and print customer’s pictures as well as photo restorations, canvas prints and gifting products.

Assistant Lab Manager

• Sep 2013 - Jan 2014

As the assistant manager I assisted the 1 Hour Lab Manager with inventory ordering, preparing the work schedule as well as maintaining the machines in the photo lab. I developed and printed customer’s pictures as well as doing photo restorations, canvas prints and photo gifting products.

Graphic Designer

• Jan 2014 - Jul 2016

As graphic designer at BE Pressure Supply I create as well as updated product decals, boxes, manuals and catalogues. I create monthly advertisements and flyers for the company as well as their sub-companies. I utilize my photography skills by taking product photos then cropping and editing them for web and catalogue purposes. I also maintain over five company websites. Other duties include printing box labels as well as ordering them when needed. As graphic designer at BE Pressure Supply I create as well as updated product decals, boxes, manuals and catalogues. I create monthly advertisements and flyers for the company as well as their sub-companies. I utilize my photography skills by taking product photos then cropping and editing them for web and catalogue purposes. I also maintain over five company websites. Other duties include printing box labels as well as ordering them when needed.

Intern

• Jan 2013 - Feb 2013

As an intern I assisted in design projects; worked on branding, advertising campaigns and marketing communications. As an intern I assisted in design projects; worked on branding, advertising campaigns and marketing communications.