Experience

Organizing Corps 2020

• United States
• Political Organizations
• 1 - 100 Employee

• Corps Member

  • Apr 2020 - Present



NJDSC

• Field Organizer

  • Jun 2021 - Nov 2021

  Recruitment and training of volunteers in Sussex and Warren counties to achieve the goals of winning races for Democratic candidates from the re-election of Governor Phil Murphy down ballot to the State Senate and Assembly races in LD 23 & 24 to the Town Council race in Phillipsburg. Supporting local voters to share with their neighbors why our candidates were deserving, what they stood for, and helping them to understand how phone calling, texting, and most importantly, knocking doors to speak one on one with voters matters.



Pennsylvania Democratic Party

• Political Organizations
• 1 - 100 Employee

• Political Organizer

  • Jul 2020 - Nov 2020



Mike Bloomberg 2020

• Field Organizer

  • Feb 2020 - Apr 2020

  Campaign activities for the Presidential candidate in urban, suburban and rural areas of PA's Congressional District #7. Canvass and direct contact with registered democrats, including cold calling, one on ones, and event management. Participated in weekend-long Get Out The Vote efforts in Virginia ahead of the Super Tuesday primary. Campaign activities for the Presidential candidate in urban, suburban and rural areas of PA's Congressional District #7. Canvass and direct contact with registered democrats, including cold calling, one on ones, and event management. Participated in weekend-long Get Out The Vote efforts in Virginia ahead of the Super Tuesday primary.



EQUI-LIBRIUM INC

• CEO

  • Mar 2015 - Jan 2020



Forward Motion Consulting, LLC

• Principal

  • Jan 2015 - Jun 2016

  Consulting to both for- and non-profit organizations. Emphasis on sales, marketing, advertising, communications, and fundraising. Social media strategies, proposal and presentation development and execution. Consulting to both for- and non-profit organizations. Emphasis on sales, marketing, advertising, communications, and fundraising. Social media strategies, proposal and presentation development and execution.



The Walt Disney Company

• United States
• Entertainment Providers
• 700 & Above Employee

• Account Executive

  • Nov 2010 - Oct 2014

  Collaborate with medium and large companies, as well as multi-market non-profits, to create customized marketing programs to reach families with young children. Manage a territory that extends across five states (PA, NJ, MD, DE, VA) and Washington, DC.• Doubled individual sales revenue each year through careful client retention and referrals.• Recognized for achievement of “MillionEAR” status within the company in 2013.• Developed a year-long major program with a children’s hospital combining elements in schools, community, and in-house--impacting 4 school districts, over 2000 children and their families--to combat childhood obesity; this successful program was renewed and expanded.



Girl Scouts of Eastern Pennsylvania

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Director of Marketing

  • Aug 2008 - Nov 2010

  Developed partnerships with organizations to extend the mission in a nine-county footprint with three separate media markets including Philadelphia, executed strategies as well as promoted programs to increase revenues.• Exceeded all goals including membership and diversity; cookie revenue by 8%. • Leveraged $89,000 advertising budget to garner over $500,000 in impressions/value. Developed partnerships with organizations to extend the mission in a nine-county footprint with three separate media markets including Philadelphia, executed strategies as well as promoted programs to increase revenues.• Exceeded all goals including membership and diversity; cookie revenue by 8%. • Leveraged $89,000 advertising budget to garner over $500,000 in impressions/value.



Tribune Direct

• United States
• Advertising Services
• 1 - 100 Employee

• Account Executive

  • Jun 2006 - Jul 2008

  Sales and consultancy to businesses for direct response marketing, including direct mail, data analysis, direct marketing strategies, print coordination, design and electronic formats. Covered a tri-state territory including PA, NJ, and NYC.• Grew billings from $25,000 monthly in first year to $100,000 monthly in second year.• #4 in sales within the company; best month in billings $132,000 from 8 clients. Sales and consultancy to businesses for direct response marketing, including direct mail, data analysis, direct marketing strategies, print coordination, design and electronic formats. Covered a tri-state territory including PA, NJ, and NYC.• Grew billings from $25,000 monthly in first year to $100,000 monthly in second year.• #4 in sales within the company; best month in billings $132,000 from 8 clients.



The Bach Choir of Bethlehem

• Development Officer

  • Oct 2002 - Jun 2006

  Executed fund raising strategies by connecting and converting loyal audience members to donors. Solicited funding opportunities from corporations and foundations; wrote grants.• Increased individual annual giving by 15% in three years.• Secured gifts to endowment, growing the fund from $2.4 to $3.1 million.• Added 165 new annual donors and increased amount raised from $145,000 to $165,000, with avg. gift increased from $232 to $260.• Capital campaign solicitations; more than 55% of gifts raised 8 months into a two year comprehensive campaign with an overall target goal of $2.7 million• Hired as part-time individual gifts solicitation, then offered full-time responsibilities for both individual and corporate fundraising.



Oaks Printing

• Account Executive

  • 2002 - 2002

  Joined as an account executive; parent company (Printing Arts America) was in bankruptcy but was expecting to be sold - new facility, 3 companies actively coordinating bids. No bids submitted on auction date; company was dissolved. Joined as an account executive; parent company (Printing Arts America) was in bankruptcy but was expecting to be sold - new facility, 3 companies actively coordinating bids. No bids submitted on auction date; company was dissolved.



EPCO Communications

• VP, Marketing

  • May 1997 - Dec 2001

  Responsible for overall marketing efforts of a mid-sized full service advertising and design agencyCoordinated the functions of creative team: Creative Director, Sr. Graphic Designer, and two Graphic ArtistsSales responsibilities – direct client contact on accounts Responsible for overall marketing efforts of a mid-sized full service advertising and design agencyCoordinated the functions of creative team: Creative Director, Sr. Graphic Designer, and two Graphic ArtistsSales responsibilities – direct client contact on accounts



United Way of the Greater Lehigh Valley

• Communications and Marketing Director

  • Sep 1995 - May 1997

  Planned and executed all collateral, media, website, events, grants, and public relations strategies to support an annual $9 million campaign. Coordinated directly with agency of record as well as the marketing/executive staffs of the area’s top 15 companies.• Annual campaign exceeded revenue goals in all years of tenure; broke records each year.• Grew department to include the hiring and supervision of a Marketing Associate.• Worked directly with agency of record to develop message and strategy. • Published newsletter, coordinated campaign activities, planned and executed annual events including annual meeting, and wrote speeches for both organization president and local CEO campaign chairs.



Moravian University

• United States
• Higher Education
• 400 - 500 Employee

• Assistant Director of Alumni Relations

  • Sep 1991 - Mar 1995

  Planned, marketed, and executed all events; designed and produced printed collateral, served as alumni editor to the College magazine, and supervised a staff of 13 student employees.• Coordinated the 250th Anniversary Celebration of the College for the alumni audience.• Established and advised the Student Alumni Association for networking and career support. Planned, marketed, and executed all events; designed and produced printed collateral, served as alumni editor to the College magazine, and supervised a staff of 13 student employees.• Coordinated the 250th Anniversary Celebration of the College for the alumni audience.• Established and advised the Student Alumni Association for networking and career support.



Macy's

• United States
• Retail
• 700 & Above Employee

• Sales Manager, Fine Jewelry Department

  • Jun 1984 - Jun 1991

  Supervised stock maintenance and buying decisions, initiated promotional programs and campaigns; supervised and trained 8 employees including an assistant manager, as well as seasonal employees (6-8/year); performed scheduling and performance reviews.• Increased sales volume from $800,000 to $2 million annually.• Doubled floor and inventory size; awarded department of the month 4 times. Supervised stock maintenance and buying decisions, initiated promotional programs and campaigns; supervised and trained 8 employees including an assistant manager, as well as seasonal employees (6-8/year); performed scheduling and performance reviews.• Increased sales volume from $800,000 to $2 million annually.• Doubled floor and inventory size; awarded department of the month 4 times.