Cheryl S.
Marketing & Development Coordinator at Arisa Health - PCA an Affiliate- Claim this Profile
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Bio
Aaron Roy
It is my pleasure to recommend Cheryl Steele. She has a strong work ethic and perseverance that are welcome on any team looking to get things done. We worked together during a difficult due diligence process leading to a merger - the stakes were high. Cheryl always went the extra mile to take care of her duties and the Executive team at PCA. Cheryl was invaluable to PCA's Board and CEO during this time of continuous deadlines. Cheryl is skilled at event planning, Board meeting documentation, human resource record keeping, and managing the schedule of Corporate Executives. Her marketing skills and task-oriented nature complement her unique abilities.
Shelley Myers
I have worked with Cheryl for over four years and have been thoroughly impressed by her integrity, persistence, perseverance, and endurance. She has to continuously multi-task and manages it all on a daily basis. She is always willing to assist when she can and does an outstanding job when she is given any assignment. She pays close attention to the task at hand and the details required to complete all parameters of the tasks. She has adopted new assignments due to staff turnover, and yet has been able to handle it all very well. She is extremely professional especially on the telephone and is excellent at marketing plus requesting donations. She is a lovely person who takes great pride in her work. I highly recommend her for any position where she is well suited. Good luck Cheryl
Aaron Roy
It is my pleasure to recommend Cheryl Steele. She has a strong work ethic and perseverance that are welcome on any team looking to get things done. We worked together during a difficult due diligence process leading to a merger - the stakes were high. Cheryl always went the extra mile to take care of her duties and the Executive team at PCA. Cheryl was invaluable to PCA's Board and CEO during this time of continuous deadlines. Cheryl is skilled at event planning, Board meeting documentation, human resource record keeping, and managing the schedule of Corporate Executives. Her marketing skills and task-oriented nature complement her unique abilities.
Shelley Myers
I have worked with Cheryl for over four years and have been thoroughly impressed by her integrity, persistence, perseverance, and endurance. She has to continuously multi-task and manages it all on a daily basis. She is always willing to assist when she can and does an outstanding job when she is given any assignment. She pays close attention to the task at hand and the details required to complete all parameters of the tasks. She has adopted new assignments due to staff turnover, and yet has been able to handle it all very well. She is extremely professional especially on the telephone and is excellent at marketing plus requesting donations. She is a lovely person who takes great pride in her work. I highly recommend her for any position where she is well suited. Good luck Cheryl
Aaron Roy
It is my pleasure to recommend Cheryl Steele. She has a strong work ethic and perseverance that are welcome on any team looking to get things done. We worked together during a difficult due diligence process leading to a merger - the stakes were high. Cheryl always went the extra mile to take care of her duties and the Executive team at PCA. Cheryl was invaluable to PCA's Board and CEO during this time of continuous deadlines. Cheryl is skilled at event planning, Board meeting documentation, human resource record keeping, and managing the schedule of Corporate Executives. Her marketing skills and task-oriented nature complement her unique abilities.
Shelley Myers
I have worked with Cheryl for over four years and have been thoroughly impressed by her integrity, persistence, perseverance, and endurance. She has to continuously multi-task and manages it all on a daily basis. She is always willing to assist when she can and does an outstanding job when she is given any assignment. She pays close attention to the task at hand and the details required to complete all parameters of the tasks. She has adopted new assignments due to staff turnover, and yet has been able to handle it all very well. She is extremely professional especially on the telephone and is excellent at marketing plus requesting donations. She is a lovely person who takes great pride in her work. I highly recommend her for any position where she is well suited. Good luck Cheryl
Aaron Roy
It is my pleasure to recommend Cheryl Steele. She has a strong work ethic and perseverance that are welcome on any team looking to get things done. We worked together during a difficult due diligence process leading to a merger - the stakes were high. Cheryl always went the extra mile to take care of her duties and the Executive team at PCA. Cheryl was invaluable to PCA's Board and CEO during this time of continuous deadlines. Cheryl is skilled at event planning, Board meeting documentation, human resource record keeping, and managing the schedule of Corporate Executives. Her marketing skills and task-oriented nature complement her unique abilities.
Shelley Myers
I have worked with Cheryl for over four years and have been thoroughly impressed by her integrity, persistence, perseverance, and endurance. She has to continuously multi-task and manages it all on a daily basis. She is always willing to assist when she can and does an outstanding job when she is given any assignment. She pays close attention to the task at hand and the details required to complete all parameters of the tasks. She has adopted new assignments due to staff turnover, and yet has been able to handle it all very well. She is extremely professional especially on the telephone and is excellent at marketing plus requesting donations. She is a lovely person who takes great pride in her work. I highly recommend her for any position where she is well suited. Good luck Cheryl
Experience
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Arisa Health
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United States
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Health, Wellness & Fitness
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100 - 200 Employee
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Marketing & Development Coordinator
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Mar 2020 - Present
• Maintain affiliate company website and Facebook page – Professional Counseling Associates • Maintain affiliate company intranet - internal communications - Professional Counseling Associates • Coordinates and implements local marketing and public relations activities and campaigns • Responsible for editorial direction, design, and production of all local publications • Implementation of organization’s marketing and communication strategies/plans • Coordinates local donor-related special events activities and campaigns • Support marketing and implementation of donor relations including promotion, donor outreach, and donor communication • Support local marketing communications and public relations, internal and external • Management of vendor relations for Development department. • Development and implementation of support materials and services • Support efforts of local marketing with volunteers and advocate staff • Create and curate social media content for local/market area to be shared via organizational channels • Assist in execution of event planning • Assist in fundraising efforts and events Show less
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Professional Counseling Associates
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United States
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Mental Health Care
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1 - 100 Employee
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Executive Assistant to the CEO
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Dec 2011 - Mar 2020
Marketing: • Create and edit marketing materials: brochures, postcards, display materials, promotional items • Monitor update of company website • Represent PCA at promotional events • Produce Power Point presentations • Media communications, TV/Radio spots, PSAs, online media • Plan and organize company annual fundraiser • Plan company events such as Mental Health Awareness • Community outreach informing of PCA services Human Resources: • Function as HR Director for 2019 in addition to Executive Assistant • Plan and organize annual Centerwide company event • Plan and schedule new hire orientations • Handle new hire paperwork, packets and set up in Quantum • Conduct orientation ‘Welcoming Atmosphere and Customer Service’ presentation and review personnel policies • Assist to plan other HR training and special events • Created HR process codes for Quantum software system and data entry • Handle all aspects of recruitment; phone interviews, reference checks, criminal background checks • Maintain HR files; keep audit ready • Route resumes to appropriate supervisors and track applications status • Process FMLA paperwork; meet with staff to review legal requirements • Inform and educated staff on company benefits; assist in annual enrollment process Executive Assistant: • Plan Board meetings, catering, record minutes, produce monthly packets, and Board communications. • Record minutes for Health & Safety Committee, Executive Leadership Team and Operational Strategic Planning Team monthly meetings. • Conduct client satisfaction surveys; report data for annual report • Back-up Client Advocate; Communicate with clients, investigate issues, report to CEO, report data for annual report • Write and edit CEO correspondence letters • Conduct daily office procedures assisting CEO, CCO, CFO, and QI Director • Handle travel itineraries, event registrations, tracking CEO schedule, anticipate daily needs Show less
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Glenhaven Youth Ranch
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Plainview, AR
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Executive Assistant to the Director
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Feb 2008 - Dec 2011
Executive Assistant: • Wrote Executive Director correspondence letters for monthly donations, memorials, honor funds and in-kind gifts • Prepared Board meetings and monthly packets • Maintained Director’s schedule, planned travel itineraries, informed of daily ranch operations, donor and public relations. • Maintained organization staff leave schedule • Managed organization donor database, donated funds and customer relations • Maintained NSLP funding program; oversaw distributed of donated food to resident homes • Conducted daily radio communications with 35+ staff on 150-acre ranch • Welcomed and directed visiting guests, new residents and resident families Marketing Coordinator: • Plan and orchestrated marketing campaigns with Administrator • Represented organization at public relations events • Traveled nationally to attend promotional conventions • Developed and distributed organization’s media packets • Planned, analyzed and purchased TV media buys • Edited and placed newspaper ads • Edited and developed stories for monthly newsletters • Handled monthly newsletter direct mail distribution • Wrote and distributed organization’s press releases • Photographed and documented organization events Events Coordinator: • Planned large ranch events such as: Volunteer Appreciation Day, 25th Anniversary Open House, ‘Sermon on the Mount’ horse training event with Lew Sterrett, all resident 18th birthday parties, graduations ceremonies and more. In-take Specialist: • Handled organization inquiries for resident placement • Consulted with parents, guardians, and DHS case workers. • Conducted research for inquiries and made national referrals. Resident Instructor: • Parented and cared for female teen residents; taught everyday skills; hygiene, laundry, home care, cooking, cleaning, crafts, homework studies, and problem-solving techniques. Respite Care Giver: Show less
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BARBARA/JEAN
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United States
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Retail
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1 - 100 Employee
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Marketing and Special Events Coordinator
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Dec 2003 - Jun 2007
• Planned and executed advertising campaigns, special events and style shows. • Created and distributed seasonal newsletter, promotional mailers, magazine and newspaper print ads • Managed Barbara/Jean website, maintained marketing and email advertising database • Organized, scheduled and conducted television promotional spots with KTHV and KATV • Worked with different charitable foundations such as Arkansas’ American Heart Association, Runway for a Cause, Links, UAMS, Centers for Youth and Families, AR Red Cross, AR Symphony Orchestra, AR Festival Ballet, Wildwood Park, and more, in fundraising events and community outreach. • Planned and produced style shows at the State House Convention Center and Arkansas Arts Center, such as the David Rodriguez designer fashion benefit at the AAC. • Worked with New York designers such as David Rodriguez, Ruffian, Lela Rose, Yigal Azrouel, Ron Leal, Tia Mia, and more, planning style shows and trunk shows. • Planned major events such as the ‘Italia; Life in ‘I’ Style’ week-long event with the Italian Trade Commission and Italian designer houses, including weekly in-store events and the Saturday benefit show at the AAC. • Collected in-kind gifts from Italian designer houses for guest events • Planned BJ’s ‘Vogue’ magazine party to celebrate recognition in Vogue’s August 2006 issue • Increased co-op dollars by quadrupling funds over a three-year period • Reduced advertising budget by a total of $63,096 from 2004 to 2006, reducing excess spending, increased profit margin, redirecting advertising dollars for effective marketing results • Styled and photographed product images and models for commercial print ads and event promotions • Utilized Adobe Photoshop for print ad layout and photo editing Show less
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BEN MOODY PHOTOGRAPHY
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United States
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Photographers Assistant
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May 2002 - Dec 2003
I worked for Ben Moody twice; from August 1998 to April 1999 and May 2002 to December 2003. All aspects of style work, administration, sales and editing on Adobe Photoshop. Commercial, fashion, studio and location photography. I also worked for Ben and Melissa Moody at Excels Model and Talent while I was in college. • Planned creative fashion photo shoots • Stylist for commercial and fashion shoots • Conducted client consultations, increased print sales by 50%. • Created client composite cards and company promotions • Performed digital touch-ups on client prints and composite cards in Adobe Photoshop. Show less
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Marketing Solutions, Inc
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Little Rock, Arkansas Area
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Account Executive & Media Buyer
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Apr 1999 - May 2002
Media Buyer: • Negotiated national media buys, increased client lead results by 50%, and reduced client costs by 30%. • Analyzed market schedules, lead results in television, direct mail and newspaper advertising. • Worked with 4-D Media Buying System, Microsoft Word, Excel, and Outlook Express. Account Executive: • Analyzed national television market and evaluated post buy analysis. • Created television and direct mail marketing campaigns for over 20 clients • Traveled nationally to maintain client base New Business Sales: • Traveled nationally to expand client base • Supervised and assembled marketing prospectus Planned and executed yearly marketing campaigns for over 20 Clients. Show less
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Dixie Knight Photography
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United States
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Photography
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Photographers Assistant
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Oct 1994 - Aug 1998
Worked in all aspects of style work, commercial, portrait, fashion and corporate photography assistance. Conducted client consultations and increased client print sales by 30%. Darkroom technician, including sepia and archival printing techniques. Trained all employees and seasonal interns. Worked in all aspects of style work, commercial, portrait, fashion and corporate photography assistance. Conducted client consultations and increased client print sales by 30%. Darkroom technician, including sepia and archival printing techniques. Trained all employees and seasonal interns.
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Education
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University of Arkansas at Little Rock
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University of Arkansas at Little Rock
Bachelor's degree, Journalism
Community
