Cheryl (Clemens) Everidge

Sales and Marketing at Toby's Dinner Theatre
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Location
Columbia, Maryland, United States, US

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Experience

    • United States
    • Entertainment Providers
    • Sales and Marketing
      • Aug 2016 - Present

      -Group sales (including tour and travel)-Brand development & printed collateral-Website maintenance & traffic growth-E-commerce programs-Social media development and upkeep-Marketing & Advertising (print & digital)

    • Group Sales & Tourism
      • May 2007 - Present

    • Member Board Of Directors
      • 2017 - Present

      MMA is an active trade association representing not only the bus operators, but the travel industry in Maryland in general. Our government affairs representative keeps us well informed of legislative issues in Annapolis and assists with other departmental concerns from time to time. MMA is an active trade association representing not only the bus operators, but the travel industry in Maryland in general. Our government affairs representative keeps us well informed of legislative issues in Annapolis and assists with other departmental concerns from time to time.

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Account Executive
      • Feb 2003 - May 2007

      - Exceeded sales quota in 2003- 2005 by min 10%. Achieved 100% quota in hard tickets in 2006. - Sold and maintain a book of business with revenues in excess of $1 million. - Develop territory marketing plan to include weekly analysis to ensure that all goals are achieved. - Prospect and present to schools, churches, youth programs, hotels and other tour and travel entities within assigned territory throughout Baltimore City, Montgomery, Baltimore, Cecil, Harford and Carroll Counties in Maryland. Responsible for selling discount programs, catered outings, educational experiences and special events. -Work closely with clients to ensure successful events including in-person planning meetings, telephone follow-up and onsite coordination of the event. Ensure that client is invoiced and revenue is collected for all accounts within territory. Show less

    • Accounting
      • Oct 2000 - Feb 2003

      - Process accounts payable - Pull all billing for the A/R department to bill at least $1 Million per month to clients. - Coordinate office meetings, company picnic, holiday party and other client events. - Assist with office tasks for the Vice President of Finance and Human Resources. - Process accounts payable - Pull all billing for the A/R department to bill at least $1 Million per month to clients. - Coordinate office meetings, company picnic, holiday party and other client events. - Assist with office tasks for the Vice President of Finance and Human Resources.

    • Accounts Receivable & Payroll Clerk
      • Jun 1997 - Oct 2000

      - Handled all accounts receivable activity to include producing invoices, statements and working with sales representatives to close accounts. - Processed weekly seasonal payroll for 1500 employees. - Handled all accounts receivable activity to include producing invoices, statements and working with sales representatives to close accounts. - Processed weekly seasonal payroll for 1500 employees.

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