Chendrawaty Jopoetro

Growth Product Lead at PT Astra Digital Internasional
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Contact Information
us****@****om
(386) 825-5501
Location
Jakarta Metropolitan Area, IN
Languages
  • Indonesian Native or bilingual proficiency
  • English Full professional proficiency

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Experience

    • Indonesia
    • Business Consulting and Services
    • 1 - 100 Employee
    • Growth Product Lead
      • Jun 2021 - Present

      Leverage the business traction & existence by 10x in 2021 through activities as follows:• Develop scale-up strategy to grow digital parking business (CariParkir)• Day-to-day monitor & evaluation for operation to acquire and retain both supply & demand• Manage team to conduct direct improvement • Involve in product & UI/UX features development • Engage & maintain related partners both in private & public sector• Conduct market feasibility, financial planning & projection of new business initiatives

    • Business Development & Growth Analyst
      • Aug 2018 - May 2021

    • Indonesia
    • Automation Machinery Manufacturing
    • 700 & Above Employee
    • Corporate Management Trainee
      • Aug 2017 - Jul 2018

      Enrolled in a comprehensive management trainee program held by PT Astra International Tbk that consists of in-class and on-the-job training for the following role:Financial Planning Analyst - PT. Astra Otoparts Tbk.• Initiated project to digitalised a knowledge management in financial planning department• Performed market research & competitor benchmarking• Evaluated subsidiary monthly financial performance & performed improvement recommendationBusiness Development Associate - PT Astratel Nusantara Perdana (Astra Infra)• Conducted feasibility study also provided entry strategic rational & business landscape of Indonesian Airport• Preliminary research in M&A, PPP & strategic partnership • Shadowed in government relation & public hearing

    • United Kingdom
    • Software Development
    • 1 - 100 Employee
    • Digital Marketing Intern
      • May 2016 - Sep 2016

      In a group of three people, conduct research to create marketing plan for new product about interactive online learning, Academy925. Specific tasks are carried out, such as but not limited to:• Analysed the current market trends and competition environment of United Kingdom training industry, especially for corporate online training• Arranged marketing research through cold-calling, interviews and surveys to understand the market behaviour, needs and preference• Evaluated prospective segment and target market of the product and developed the suitable marketing strategies to approach them• Designed digital marketing plan that include several channels such as Search Engine Optimisation (SEO), email marketing, and social media• Executed the digital marketing plan, which was email marketing, through MailChimp platform. The content of marketing was designed to perform the key features of the product• Developed further development strategic plan to increase the sales of product, for instance proposed Digital Training Solutions to add customisation service as a new business line

    • United Kingdom
    • Higher Education
    • 700 & Above Employee
    • International Student Ambassador
      • Jun 2016 - Jun 2016

      I was chosen as International Student Ambassador to share my experience during my study in University of Manchester. This video shows that I am not only focused on my study but also actively join some extracurricular activities. I was chosen as International Student Ambassador to share my experience during my study in University of Manchester. This video shows that I am not only focused on my study but also actively join some extracurricular activities.

    • Co-Founder
      • Oct 2013 - Aug 2015

      • Managed day-to-day activities of the guesthouse by ensuring that the staff delivered a high quality of service to our guests. Successfully increased the occupancy rate by 30% in one year as a result of good teamwork.• Assisted the need of guests that often included the arrangement of their transportation, tours and meals, also listened to their feedback, which required excellent management and communication skills. Generated 86% positive feedback and yielding repeat booking.• Increased brand awareness of the guesthouse through two-way advertising. Developed my marketing acumen by partnering with online booking platform and publicising through offline media such as newspapers and brochures.• Expanded a new partnership with third parties, such as tour and travel agent, and maintained a good relationship with existing partners and stakeholders.

    • Indonesia
    • Automotive
    • 700 & Above Employee
    • Finance Intern
      • Jul 2014 - Aug 2014

      • Checked levels of motorcycle stock to produce report on a weekly basis all of which enabled me to develop effective analytical skills.• Worked with finance managers to input daily sales data and comparing budget with real expenditure to review company monthly performance. • Checked levels of motorcycle stock to produce report on a weekly basis all of which enabled me to develop effective analytical skills.• Worked with finance managers to input daily sales data and comparing budget with real expenditure to review company monthly performance.

    • Indonesia
    • Higher Education
    • 100 - 200 Employee
    • Lecturer Assistant
      • Aug 2011 - Feb 2013

      • Assisted the Management Accounting lecturer to assess exams and assignments of students. Produced accurate evaluations and reports regarding each mark.• Arranged weekly tutorial sessions for students to discuss problems in class and led on exam preparation exercise.• Presented regular updates of student concerns and needs to the lecturer. • Assisted the Management Accounting lecturer to assess exams and assignments of students. Produced accurate evaluations and reports regarding each mark.• Arranged weekly tutorial sessions for students to discuss problems in class and led on exam preparation exercise.• Presented regular updates of student concerns and needs to the lecturer.

Education

  • The University of Manchester
    MSc Business Analysis and Strategic Management, Global Business Analysis
    2015 - 2016
  • University of Adelaide
    Exchange Scholar, International Business
    2013 - 2013
  • Universitas Gadjah Mada (UGM)
    Bachelor of Science (B.Sc.), Accounting
    2009 - 2013

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