Chelsea Giacobbe
Director, Beauty at MML PR- Claim this Profile
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Bio
Lauri S.
It is my great pleasure to recommend Chelsea Giacobbe for employment. I hired Chelsea as my marketing intern for the fall semester of 2013. Working in the corporate marketing team for a worldwide travel wholesaler always keeps the department fast-paced. With little training and a few written tutorials, Chelsea hit the ground running at Tourico Holidays. She soaked up all of the training she received and shined resourcefulness through seeking solutions before coming to me with questions. It is obvious she is a quick learner who thinks on her feet with great knowledge retention that she draws from constantly. Not only did she display notable diligence in all her work, but her ability to prioritize and handle multiple projects and brands while meeting deadlines also increased in her time here. A few of her projects included overseeing the content and organization of multiple social media channels for two Tourico Holidays brands, feature writing for our monthly internal newsletter and managing product content on various language sites for our international website. Through these projects and more she demonstrated her adaptable writing style whether through email content, executive letters or a newsletter. She also showed superb reliability and punctuality, as well as a willingness to take on the menial tasks while staying positive and helpful. Chelsea possesses the rare skill of keeping her finger on the pulse of the position and department, which is very rare in the workplace today. I can recommend Chelsea with no reservations.
Lauri S.
It is my great pleasure to recommend Chelsea Giacobbe for employment. I hired Chelsea as my marketing intern for the fall semester of 2013. Working in the corporate marketing team for a worldwide travel wholesaler always keeps the department fast-paced. With little training and a few written tutorials, Chelsea hit the ground running at Tourico Holidays. She soaked up all of the training she received and shined resourcefulness through seeking solutions before coming to me with questions. It is obvious she is a quick learner who thinks on her feet with great knowledge retention that she draws from constantly. Not only did she display notable diligence in all her work, but her ability to prioritize and handle multiple projects and brands while meeting deadlines also increased in her time here. A few of her projects included overseeing the content and organization of multiple social media channels for two Tourico Holidays brands, feature writing for our monthly internal newsletter and managing product content on various language sites for our international website. Through these projects and more she demonstrated her adaptable writing style whether through email content, executive letters or a newsletter. She also showed superb reliability and punctuality, as well as a willingness to take on the menial tasks while staying positive and helpful. Chelsea possesses the rare skill of keeping her finger on the pulse of the position and department, which is very rare in the workplace today. I can recommend Chelsea with no reservations.
Lauri S.
It is my great pleasure to recommend Chelsea Giacobbe for employment. I hired Chelsea as my marketing intern for the fall semester of 2013. Working in the corporate marketing team for a worldwide travel wholesaler always keeps the department fast-paced. With little training and a few written tutorials, Chelsea hit the ground running at Tourico Holidays. She soaked up all of the training she received and shined resourcefulness through seeking solutions before coming to me with questions. It is obvious she is a quick learner who thinks on her feet with great knowledge retention that she draws from constantly. Not only did she display notable diligence in all her work, but her ability to prioritize and handle multiple projects and brands while meeting deadlines also increased in her time here. A few of her projects included overseeing the content and organization of multiple social media channels for two Tourico Holidays brands, feature writing for our monthly internal newsletter and managing product content on various language sites for our international website. Through these projects and more she demonstrated her adaptable writing style whether through email content, executive letters or a newsletter. She also showed superb reliability and punctuality, as well as a willingness to take on the menial tasks while staying positive and helpful. Chelsea possesses the rare skill of keeping her finger on the pulse of the position and department, which is very rare in the workplace today. I can recommend Chelsea with no reservations.
Lauri S.
It is my great pleasure to recommend Chelsea Giacobbe for employment. I hired Chelsea as my marketing intern for the fall semester of 2013. Working in the corporate marketing team for a worldwide travel wholesaler always keeps the department fast-paced. With little training and a few written tutorials, Chelsea hit the ground running at Tourico Holidays. She soaked up all of the training she received and shined resourcefulness through seeking solutions before coming to me with questions. It is obvious she is a quick learner who thinks on her feet with great knowledge retention that she draws from constantly. Not only did she display notable diligence in all her work, but her ability to prioritize and handle multiple projects and brands while meeting deadlines also increased in her time here. A few of her projects included overseeing the content and organization of multiple social media channels for two Tourico Holidays brands, feature writing for our monthly internal newsletter and managing product content on various language sites for our international website. Through these projects and more she demonstrated her adaptable writing style whether through email content, executive letters or a newsletter. She also showed superb reliability and punctuality, as well as a willingness to take on the menial tasks while staying positive and helpful. Chelsea possesses the rare skill of keeping her finger on the pulse of the position and department, which is very rare in the workplace today. I can recommend Chelsea with no reservations.
Experience
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MML PR
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Director, Beauty
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Apr 2023 - Present
Clients: EltaMD, PCA SKIN, LAWLESS Beauty, Filorga, Kenra Professional, Firmenich and Future Method. Clients: EltaMD, PCA SKIN, LAWLESS Beauty, Filorga, Kenra Professional, Firmenich and Future Method.
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AZIONE
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Director, Influencer/VIP
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May 2022 - Apr 2023
Oversee influencer, VIP and celebrity strategy across AZIONE's beauty + wellness portfolio. Current and past clients include: Beauty + Wellness + Fashion: Lacoste, Peter Thomas Roth, Farmacy Beauty, HigherDOSE, Authentic Beauty Concept, Function of Beauty, MiniLuxe, Good Dye Young and Methodology. Food & Beverage + Lifestyle: Caraway, CALPAK, Cha Cha Matcha, Ceria Brewing Co., and TAXA Outdoors. Oversee influencer, VIP and celebrity strategy across AZIONE's beauty + wellness portfolio. Current and past clients include: Beauty + Wellness + Fashion: Lacoste, Peter Thomas Roth, Farmacy Beauty, HigherDOSE, Authentic Beauty Concept, Function of Beauty, MiniLuxe, Good Dye Young and Methodology. Food & Beverage + Lifestyle: Caraway, CALPAK, Cha Cha Matcha, Ceria Brewing Co., and TAXA Outdoors.
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Coburn Communication, Inc.
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Account Director, Media & Influencer/VIP
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May 2021 - May 2022
Clients: Revlon Licensed Celebrity Fragrance Portfolio (Britney Spears, Juicy Couture) and StarKist.
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Senior PR + Influencer Consultant
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Jan 2020 - May 2021
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Senior Account Supervisor
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Sep 2019 - Jan 2020
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Account Supervisor
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Nov 2018 - Sep 2019
Clients: Clinique, Revlon Fragrance Library (Juicy Couture, Britney Spears, Shawn Mendes, Jennifer Aniston & Christina Aguilera) and Ranker.
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Senior Account Executive
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Feb 2017 - Nov 2018
Clients included: LuMee, Clinique, Revlon Fragrance Library, Dia&Co, Ranker, Weebly, Rosetta Stone and LightWorkers.com
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Account Executive
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Jul 2016 - Jan 2017
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Chelsea Elizabeth Communications
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Greater New York City
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Founder | Publicist
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Jan 2020 - May 2022
Current and previous clients: LuMee, OLAY, Case-Mate, Barry M Cosmetics, and Texas Crew Productions to name a few. Current and previous clients: LuMee, OLAY, Case-Mate, Barry M Cosmetics, and Texas Crew Productions to name a few.
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FINN Partners
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United States
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Advertising Services
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700 & Above Employee
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Account Executive
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May 2016 - Jun 2016
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Assistant Account Executive
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Nov 2014 - May 2016
• Created various pitch angles for clients and generated top-tier and trade media interest• Developed and managed media campaigns and events for various clients, including planning and execution in the consumer, technology and food & beverage sectors. Example’s include: the viral story of “Derby the Dog”, which resulted in over 248 pieces of coverage encompassing both online and broadcast media and securing the exclusive with BuzzFeed. Increasing Carvel’s Free Cone Day 2016 coverage by 20% from 2015 with over 108 pieces of coverage, garnering 551+M impressions, including a TODAY Show segment• Maintained and built relationships with key media contacts. Relationships include: Fox & Friends, Good Morning America, CNN, Fast Company, SELF, Shape, Gizmodo, TechCrunch, USA Today, ABC News, The Rachael Ray Show, The Wendy Williams Show, and Engadget• Generated high-level presentations on PR activities for clients to share with senior leadership Show less
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Partner in Training
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Jun 2014 - Oct 2014
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Wonderland
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United States
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Marketing Services
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1 - 100 Employee
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Digital Marketing and Public Relations Coordinator
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Jan 2014 - Nov 2014
• Maintained editorial calendars • Researched current trends in health, beauty, lifestyle, finance and insurance • Managed social media accounts for various clients • Assisted in pitching to local and national media • Wrote blog content • Maintained editorial calendars • Researched current trends in health, beauty, lifestyle, finance and insurance • Managed social media accounts for various clients • Assisted in pitching to local and national media • Wrote blog content
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Her Campus Media
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United States
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Internet Publishing
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500 - 600 Employee
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Contributing Writer UCF Chapter, Digital Marketing and Public Relations Focused
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Feb 2014 - Jun 2014
• Pitched article topics to editor • Researched current events and trends • Wrote and edited articles • Pitched article topics to editor • Researched current events and trends • Wrote and edited articles
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Tourico Holidays
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United States
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Hospitality
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100 - 200 Employee
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Digital Marketing Intern
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Aug 2013 - Dec 2013
• Wrote and produced the internal and external tribune • Managed Social Media outlets and increased Facebook Likes by 80% • Assisted with content management by updating the websites landing pages and adding exclusive deals • Provided copywriting for our academy website • Aided in the implementation of the launch of a digital marketing campaign for an academy • Collaborated in the writing of Press Releases • Implemented of email promotion campaigns using MailChimp • Wrote and produced the internal and external tribune • Managed Social Media outlets and increased Facebook Likes by 80% • Assisted with content management by updating the websites landing pages and adding exclusive deals • Provided copywriting for our academy website • Aided in the implementation of the launch of a digital marketing campaign for an academy • Collaborated in the writing of Press Releases • Implemented of email promotion campaigns using MailChimp
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Crealde Business Center LLC
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United States
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Executive Offices
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1 - 100 Employee
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Receptionist
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Feb 2013 - Aug 2013
• Assisted with digital marketing efforts using Craigslist and Postlets • Mail and package handling • Provided building tours to prospective clients • Assisted with digital marketing efforts using Craigslist and Postlets • Mail and package handling • Provided building tours to prospective clients
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Education
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2011 - 2014
University of Central Florida
B.S of Business Administration, Marketing -
2009 - 2011
Valencia College
Associate of Arts (A.A.), Business Administration and Management, General -
2000 - 2005
International Community School of London
Community
