Experience

WNDR Museum

• United States
• Museums, Historical Sites, and Zoos
• 1 - 100 Employee

• Senior Marketing Manager

  • Feb 2023 - Present



Veracity Media

• United States
• Advertising Services
• 1 - 100 Employee

• Director of Digital Fundraising

  • Dec 2021 - Dec 2022

  Veracity Media is a social impact-driven digital strategy agency specializing in email marketing, advertising, design, and website development and providing digital strategy consulting to some of the buzziest Democratic political campaigns + blue-aligned PACs, and nonprofits.As a director, I have a managerial role in the day-to-day activities of the firm and a strategic role in ensuring the long-term success and growth of the firm. I manage Veracity Media’s digital fundraising team with a focus on ensuring clients have a holistic strategy and work to improve, organize, and streamline client-facing strategy work. Show less

• Account Operations Director

  • Mar 2021 - Dec 2021

• Lead Digital Strategist

  • Jan 2020 - Mar 2021

  Managed a team of digital strategists, ensuring high quality of work across teams’ accounts, giving constructive feedback when they’re not being met, and developing and implementing firm protocols and processes. Served as account lead for the firm’s highest-profile clients, leading the account team and daily internal and external account management and managing the execution and delegation of deliverables for email fundraising, digital advertising, social media, and/or other digital projects as required. Took part in the greater management of the firm including the business development process, company-wide issues, and communication of that work to staff. Took initiative to experiment, try new things, and bring fresh perspective to internal and external relationships in collaboration with teammates and direct reports. Show less

• Senior Digital Strategist

  • Sep 2017 - Jan 2020

  Served as account lead on three to seven client-facing projects, leading the project team and daily internal and external account management.Managed the execution and delegation of deliverables for email fundraising, digital advertising, social media, and/or other digital projects as required. This included the development of client email + social content calendars, drafting compelling content asking for grassroots donations, coding and segmenting emails to targeted universes on email CRM, reviewing performance and optimizing program based on data, and communicating successes to clients and maintaining a positive client relationship.Served as mentor and teammate on one to five additional accounts, which includes guiding new staff through company processes, troubleshooting junior staff problems, and playing a key strategic client-facing role internally and externally.Worked with senior staff to identify internal and external roadblocks and solutions, including within company processes, client relationships, and around issue trends across the firm. Show less



Generation Progress

• United States
• Public Policy
• 1 - 100 Employee

• Digital Director

  • Jan 2016 - Sep 2017

  Generation Progress is the youth engagement arm of the Center for American Progress.- Managed strategy and created copy and graphics for daily posting on the official Twitter, Facebook, Instagram, and Tumblr profiles of Generation Progress, leading to consistent daily growth- Designed graphics, reports, magazines, fact sheets, issue briefs, and flyers on key progressive issues to engage both grassroots activists and D.C. policy and political professionals- Increased reach and visibility of Generation Progress brand through strategic digital partnerships and consistent messaging across multiple social media and editorial platforms- Led a team of communications professionals to ensure concise, clear, and strategic response to timely political issues across the press, video, social media, and editorial platforms- Tracked growth of digital properties, including social media analytics, email distribution, and influencer reach- Managed growth and strategy for email program that activates nearly 500,000 young progressives to political action- Conducted trainings on digital strategy and outreach to student organizers and advocates around the country both in online webinar format and in-person presentationFrom September 2014-April 2016, I was also a digital strategist for the It's On Us campaign, a project launched by Generation Progress in partnership with the Obama White House, working on social media and email outreach for the campaign. Show less

• Communications Associate

  • Jun 2014 - Dec 2015

  - Managed a team of freelance reporters, hiring a new group every year, managing payments, and editing and posting blog posts and feature-length reporting- Researched, wrote, and edited articles, op-eds, blog posts, and other materials pertaining to current events and Millennial issues- Oversaw the Voices Network, a group of young journalists and communicators, and provided guidance and training on progressive issues and communications strategies



PBS NewsHour

• United States
• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Broadcast Desk Assistant

  • Jan 2014 - Jun 2014

  The Desk Assistant position is a six-month entry-level program aimed at providing practical experience in a broadcast news setting. The DA’s are exposed to all aspects involved in producing a nightly television news program. This position is divided into rotations among the different units that compose the NewsHour: research, newsroom, reporting, and production. They also act as support staff for Senior Producers, Associate Producers, Reporters, and Production Assistants. The Desk Assistant position is a six-month entry-level program aimed at providing practical experience in a broadcast news setting. The DA’s are exposed to all aspects involved in producing a nightly television news program. This position is divided into rotations among the different units that compose the NewsHour: research, newsroom, reporting, and production. They also act as support staff for Senior Producers, Associate Producers, Reporters, and Production Assistants.



Stand Up for Rural America

• Social Media Specialist

  • Aug 2013 - Jun 2014

  Managed external digital communications strategy, in addition to internal communications between the campaign and partner organizations. Managed external digital communications strategy, in addition to internal communications between the campaign and partner organizations.



WTTW/Chicago PBS

• United States
• Broadcast Media Production and Distribution
• 100 - 200 Employee

• "Chicago Tonight" Production Intern

  • Aug 2013 - Dec 2013

  Provided support and research for journalists and producers of a nightly newscast, in addition to the "Week in Review," a panel discussion show about the week’s top headlines. Provided support and research for journalists and producers of a nightly newscast, in addition to the "Week in Review," a panel discussion show about the week’s top headlines.



WILL-TV

• Urbana, IL

• Production Assistant

  • Sep 2012 - Aug 2013

  Part of a crew for live television productions that are broadcast to the largest coverage area in Illinois outside metro Chicago. Part of a crew for live television productions that are broadcast to the largest coverage area in Illinois outside metro Chicago.