Chasen Nightingale
Digital Marketing Manager at PayRio- Claim this Profile
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Experience
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PayRio
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United States
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Financial Services
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1 - 100 Employee
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Digital Marketing Manager
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Mar 2023 - Present
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Account Executive
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Sep 2022 - Mar 2023
· Built out and maintained strong relationships with many clients and partners.· Managed day-to-day operations of hundreds of accounts in several different industries (Cannabis, CBD, e-Commerce).· Drove revenue growth and pursued new sales opportunities. · Led the business development efforts into the e-Commerce industry.· Created all of the marketing materials used for social media and email marketing efforts.· Stayed up-to-date with latest trends and developments in the industry, attending several networking events and building out partnerships with influential figures in the industry. Show less
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Digital Marketing
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May 2021 - Jun 2022
· Developed brand campaign around Mental Health Awareness Month to generate awareness and increase sales around new product line launch. Initiative resulted in a 757% increase in sales to the previous period. · Conducted market research on emerging trends to create an organic social promotional strategy. · Curated strategic content resulting in a follower growth rate of 475% from viral videos totaling 2.1 million video views. · Built out a multi-channel social presence by expanding brand reach to Instagram, Tik Tok, and Twitter. · Managed consumer engagement across all social channels, responding to and engaging with comments to foster a sense of community. • Created infographics / social media posts using Canva. • Implemented influencer marketing in order to generate more traffic to the website and the social media pages. • Created email marketing flows (Welcome, Abandoned Cart, Browse Abandonment, Post-Purchase) leading to an increased conversion and customer retention rate. Show less
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Self-employed
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Real Estate
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1 - 100 Employee
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Digital Marketing
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May 2022 - May 2022
• Conducted market research to discover emerging trends to create an organic social promotional strategy. • Built out a multi-channel social presence (TikTok & Instagram) to maximize engagement. • Gained 90,000 followers, 550,000 likes, and 6.4 million views over a course of one week on TikTok organically, resulting in a >999% increase in each of these categories. • Created email marketing flows (Welcome, Abandoned Cart, Post-Purchase) leading to an increased conversion and customer retention rate. • Successfully sold the business and social media accounts. Show less
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Ace Parking
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United States
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Consumer Services
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700 & Above Employee
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Marketing Intern
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Sep 2021 - Jan 2022
• Conducted market research across 15 major national markets. • Established procurement relationships resulting in making 225 contacts with healthcare facilities and registering ACE with 607 municipal RFP sites. • Used traditional (cold-calls, emails) and modern (social media, Zoom) methods to communicate with clients and prospective bidders. • Developed a procurement statistics reporting tool for each market. • Drove company outreach resulting in multiple new leads per week. Expected to generate over 50 new business opportunities in 2022. Show less
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Draft Republic
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United States
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Restaurants
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1 - 100 Employee
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Food Runner/Expo
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Jun 2021 - Sep 2021
• Success multitasking while remaining professional and courteous in a high-volume fast-paced environment. • Exceptional Interpersonal and team building skills with an aptitude for building rapport with a diverse range of customers, managers, and colleagues; talent for quickly resolving issues before escalation. • Took initiative to find extra tasks when scheduled duties were completed. • Success multitasking while remaining professional and courteous in a high-volume fast-paced environment. • Exceptional Interpersonal and team building skills with an aptitude for building rapport with a diverse range of customers, managers, and colleagues; talent for quickly resolving issues before escalation. • Took initiative to find extra tasks when scheduled duties were completed.
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Dollar Shave Club
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United States
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Consumer Goods
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100 - 200 Employee
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Brand Ambassador
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Mar 2021 - May 2021
• Generated brand recognition by promoting brand, effectively producing multiple $5 Starter Set subscription sales using my unique tracking link. • Communicated in a timely manner with the Evolvez team during the duration of the program. • Developed and maintained deep knowledge of the DSC product line to quickly and effectively provide recommendations to prospective customers. • Generated brand recognition by promoting brand, effectively producing multiple $5 Starter Set subscription sales using my unique tracking link. • Communicated in a timely manner with the Evolvez team during the duration of the program. • Developed and maintained deep knowledge of the DSC product line to quickly and effectively provide recommendations to prospective customers.
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Kappa Sigma Fraternity
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United States
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Non-profit Organizations
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300 - 400 Employee
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Recruitment Chair
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Mar 2020 - Mar 2021
· Led a 20-person committee to execute all elements of the recruitment lifecycle. Utilized key leadership skills as project delegation and team member motivation. · Produced creative materials for promotional campaign, including directing the rush trailer and corresponding video, designing the rush logo, rush shirt, and website, and compiling event infographics for social handles. · Constructed multi-faceted social strategy across primary chapter account and individual members to promote and incentivize new member event attendance. · Planned 4 end-to-end recruitment events through Zoom in the first virtual semester, effectively adapting to the new work conditions from COVID-19. Safely transitioned efforts back to in-person events for Spring 2021 recruitment. · Exceeded goals set by Kappa Sigma National Headquarters. Recruited 90 members over the course of Fall 2020-Spring 2021. Epsilon-Iota was in the top 5 recruiting chapters in the nation for this period. Show less
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Amazon
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Bangladesh
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Advertising Services
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1 - 100 Employee
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Fresh Warehouse Team Member
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May 2020 - Aug 2020
• Extremely reliable and safety conscious with solid experience in warehouse operations to include shipping, receiving, order picking/packing, and stocking. • Exceled at accurately labeling and monitoring inventory, as well as calculating and verifying quantities. • Effectively adapted to working conditions during COVID-19. • Extremely reliable and safety conscious with solid experience in warehouse operations to include shipping, receiving, order picking/packing, and stocking. • Exceled at accurately labeling and monitoring inventory, as well as calculating and verifying quantities. • Effectively adapted to working conditions during COVID-19.
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Hospitality Team Member
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May 2019 - Aug 2019
• Success multitasking while remaining professional and courteous in a high-volume fast-paced environment. • Exceptional Interpersonal and team building skills with an aptitude for building rapport with a diverse range of customers, managers, and colleagues; talent for quickly resolving issues before escalation. • Took initiative to find extra tasks when scheduled duties were completed. • Success multitasking while remaining professional and courteous in a high-volume fast-paced environment. • Exceptional Interpersonal and team building skills with an aptitude for building rapport with a diverse range of customers, managers, and colleagues; talent for quickly resolving issues before escalation. • Took initiative to find extra tasks when scheduled duties were completed.
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Education
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San Diego State University
Bachelor of Science - BS, Marketing