Charrisha Watkins
Diversity and Inclusion Manager at USTA Northern California- Claim this Profile
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English -
Topline Score
Bio
Credentials
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Diversity, Equity and Inclusion in the Workplace Certificate
University of South Florida Muma College of BusinessJun, 2021- Sep, 2024 -
Professional Tennis Instructor
United States Professional Tennis AssociationDec, 2020- Sep, 2024 -
Brand and Product Management
CourseraApr, 2017- Sep, 2024
Experience
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USTA Northern California
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United States
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Spectator Sports
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1 - 100 Employee
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Diversity and Inclusion Manager
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Oct 2020 - Present
Develop and support the growth of diversity in tennis through cross-collaboration with other departments, stakeholders, and Board members to engage inclusivity in new and existing USTA programs.• Identify areas and organization where diversity efforts are most needed and partner with key community partners and internal departments to provide targeted support. • Provide informed advice to Board committees for the support of section initiatives.• Advocate for the engagement of diverse populations by designing USTA Programs and events. • Motivate staff to understand interpersonal, societal, and institutional dynamics of diverse communities.• Administer the creation and promotion of resources, like grants and scholarships. • Document department progress in the form of weekly status reports. • Illustrate compelling messages and stories through newsletters and various media channels. • Foster an inclusive culture and accessibility in every aspect of programming, and volunteer recruitment.• Develop programs and outreach practices that encourage groups that have not traditionally been involved in tennis to participate with an ultimate goal to achieve a diverse pool of players that reflects the demographics of the Section. Show less
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Area Manager
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Oct 2017 - Oct 2020
On the front line of field representatives in the Northern California Section. Implement, sustain, and grow new and existing USTA programs. Increase USTA membership based program participation and USTA membership.Representing: Sacramento, El Dorado, Placer, Alpine, Amador, Yuba Counties and Reno. Generated USTA program awareness and interest in joining USTA membership based programs.Sold USTA membership based programs.Implemented events and initiatives that lead to USTA membership growth.Assisted pro’s, volunteers, park & rec, CTA’s and others with USTA membership based program implementation.Found other creative ways in geographic territory to increase USTA membership based programs that lead to an increase in USTA membership growth. Show less
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Los Rios Community College District
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United States
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Higher Education
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700 & Above Employee
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Faculty Diversity Intern
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Oct 2019 - May 2020
Faculty Diversity Internship Program (FDIP) provides learning opportunities for diverse faculty interns. The program aims to recruit qualified faculty who mirror the racial and ethnic diversity of Los Rios' service area. It is of the program's interest to provide members of racially minoritized groups with models of their own race, ethnic, and cultural background with whom they can identify and recognize as examples of occupational achievement. • Completed 48 hours of Saturday training and 16 weeks of in-classroom and online shadowing • Trained on the overview of the California Community College system and its students and faculty, preparing for a class, assessing student learning, effective and inclusive classroom strategies, equity and implicit bias, and culturally relevant/responsive pedagogy • Prepared and delivered lectures to students on topics such Sales and Marketing, Leadership, and Entrepreneurship • Initiated, facilitated, and moderated classroom and online discussion • Evaluated students’ assignments • Kept abreast of developments in the field by reading current literature, talking with colleagues, and participating in professional conferences • Compiled examinations Show less
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AT&T
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United States
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Telecommunications
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700 & Above Employee
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Client Solutions Executive
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Jan 2014 - Jul 2017
Delivered AT&T products/services/systems and solutions to solve customer’s strategic business priorities.• Maintained strong customer relationship for a successful business partnership• Initiated customer contacts/visits with existing and prospective customers• Identified opportunities, and successfully develop and deliver value-added solutions• Anticipated client concerns and roadblocks• Managed a module revenue stream of over $5 million•Proficient in network security services and products• Covered a territory of over 100 clients throughout Arkansas• Provided weekly updates to direct reports and upper-level management• Successfully completed Science of Consultative Selling courses and Security Proficiency Training• Developed account strategies to present to both Federal officials and small to medium sized businesses• Educated customers on specific AT&T products• Coordinated with clients to determine budgetary specifications• Oversaw analysis and resolution of billing discrepancies• Maintained knowledge of AT&T’s wireline and mobility products• Completed training courses as related to AT&T• Participated in marketing initiatives to grow revenue in Fiber, Mobility, and other AT&T Solutions• Worked cross-functionally to find resources and meet customers’ needs• Ensured effective execution of AT&T’s Key Business Behaviors• Leveraged industry knowledge and applications to find and close opportunities Show less
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Account Manager
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Aug 2013 - Dec 2013
Gained knowledge through intensive instructor-led, web-based and hands-on training designed to transform skills. Anticipated relocation to one of AT&T’s nationwide markets with a demand for talent. • Successfully applied AT&T processes in presentations, consultative roles plays, and live customer interactions• Completed courses in technology foundations, wireless and wireline, cloud, and systems such as ECPV, Phoenix, BCI, Master Suite, Hoovers, Pricer X, Oil, and many more• Solved problems using learned methods• Maintained knowledge of AT&T products and services• Participated in Toastmasters to improve public speaking and presenting skills Show less
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Program Director
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Jun 2013 - Aug 2013
Oversaw the coordination and implementation of various programs geared towards children ages 4-18. • Planned the delivery of the program and its activities in accordance with the mission of the organization • Ensured the program operated within the policies and procedures of the organization • Developed forms and records to document program activities • Collected and maintained records of clients • Engaged volunteers for appropriate program activities • Supervised the program by providing direction, input, and feedback • Managed over $11,000 and delivered to accountant on a regular basis • Organized fundraising gala • Reported any findings to the Executive Director and recommend changes, as appropriate • Addressed concerns of parents • Transcribed, proofread, and mailed documents and letters • Updated information in various databases and software, such as ETOSoftware Show less
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Education
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2015 - 2016
John Brown University
Master of Business Administration (MBA), Leadership and Ethics -
2009 - 2013
Gettysburg College
Bachelor of Arts (B.A.), Organization and Management Studies
Community
