Charlotte Vermeulen

Content Marketeer at Wolters Kluwer Belgium
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Contact Information
us****@****om
(386) 825-5501
Location
Flemish Region, Belgium, BE
Languages
  • Dutch -
  • Spanish -
  • French -
  • English -

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Peter Delagaye

Charlotte was instrumental in helping us taking our first steps on the slippery path of digital marketing at Barco. Never afraid of taking on a challenge, fundamentally optimistic, and always ready to lend a hand or take over a project, Charlotte is a valuable addition to any team.

Rina De Cock

Charlotte is een zeer behulpzame en aangename collega. Ze haalt het onderste uit de kan om een sterk resultaat neer te zetten.

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Credentials

  • Making video testimonials with your smartphone
    Catena Company
    Sep, 2019
    - Nov, 2024
  • Google Analytics for beginners
    Google
  • Google Online Marketing Certificate
    Google

Experience

    • Belgium
    • Information Services
    • 200 - 300 Employee
    • Content Marketeer
      • Sep 2022 - Present

    • Belgium
    • Human Resources Services
    • 200 - 300 Employee
    • Career Counselor
      • Jun 2021 - Aug 2022

      Tussen februari en Mei ook tijdelijke ondersteuning van het marketing team. Bij SBS Skill BuilderS gaan we vérder met ieders talent. We laten talenten groeien en bloeien. Wie vandaag zijn talenten ontdekt, ontwikkelt en inzet, is beter gewapend voor de toekomst. In elke fase binnen een carrière helpt, ondersteunt en coacht SBS Skill BuilderS zowel bedrijven als individuen. SBS Skill BuilderS heeft ruim dertig jaar ervaring in het bouwen aan en met talenten en heeft meer dan veertig vestigingen in Vlaanderen en Brussel. Show less

  • RAAK agency (part of the Intracto Group)
    • Mechelen, Vlaanderen, België
    • Campaign manager
      • Jan 2020 - Jan 2021

      • Management of email campaigns and automations (set up in tool (Flexmail, Mailchimp, Hubspot), A/B testing and reporting) • Management of different digital campaigns (brand awareness, lead generation, lead nurturing....) for customers, including briefing and reviewing deliverables, budget proposals, preparing presentations and others. • customers: Athlon, Zewa & Eneco • Management of email campaigns and automations (set up in tool (Flexmail, Mailchimp, Hubspot), A/B testing and reporting) • Management of different digital campaigns (brand awareness, lead generation, lead nurturing....) for customers, including briefing and reviewing deliverables, budget proposals, preparing presentations and others. • customers: Athlon, Zewa & Eneco

    • Belgium
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Marketing Communication Consultant
      • Jun 2019 - Jan 2020

    • EMEA Program Specialist - Meeting experience and Channel @Barco
      • Jun 2019 - Jan 2020

      This company designs and develops displaytechnology including projectors, LED displays, wireless presentation technology and other visual display systems. It helps customers with impressive visualization and innovative collaboration solutions to help them to make meaningful connections. As a Program Specialist for meeting rooms and Channel:• I am the main point of contact for different marketing programs including a try&buy and trade in program. (follow up on request of customers/prospects; contactperson between inside sales, marketing operations and IT to try to improve the entire process; ROI reporting, governance and best practice) • I coordinate the end-to-end process for the monthly partner newsletter, which is the main tool for communication to distributors and resellers.• I manage the translations, copywriting and visuals for channel marketing deliverables and kits. I support the channel marketing team with sales promotions and T&C’s. Through the marketing automation tool Marketo I maintain the lists of our resellers and customers, create e-mails and set up email flows. Show less

    • Marketing Communications Assistant
      • Nov 2018 - Jun 2019

      Russell Finex is a worldwide leader in fine mesh separation technology, supplying sieves, separators and filters to over 140 countries for different processing industries. The firm has companies in the UK, USA, Belgium, India and China, and relies on a network of experienced agents and distributors across the world. As a marketing assistant the main part of my job was the organization of national and international events (registration, stand plan, promotional activities, transport, insurance...) and other marketing related tasks: Online Marketing ⦁ SEO (content creation & optimization) ⦁ PR (advertisement in digital & print media) ⦁ CMS (Concrete 5 & WordPress) ⦁ Social Media (Facebook, Twitter, LinkedIn, YouTube) ⦁ Linkedin ad E-mail Marketing (Dotmailer & GatorMail) ⦁ E-shots ⦁ E-newsletters Copywriting ⦁ Blogposts ⦁ Editorial ⦁ Video tutorial Adobe tools ⦁ Working with InDesign & Photoshop to create images, thumbnails and e-mail signature ⦁ Working with Premiere Pro to edit videos Show less

    • Belgium
    • Software Development
    • 1 - 100 Employee
    • Intern Communication
      • Feb 2017 - Feb 2017

      Apex R&D offers a wide range of services and solutions for small to large companies, especially around Oracle Application Express (APEX; a development platform to build enterprise apps). The company does research, makes a design and develops a perfect application for you. As an intern I worked in the communication department for a specific tool: The Market Access Tool. This tool is built for the Belgian and Luxemburg (pharmeutical) market to facilitate the life of the Market Access Manager by managing product life cycles, price settings and competitive follow-up. For that product I created the following: ⦁ a communication plan ⦁ promotional material (flyer, brochure, pitches) ⦁ e-mails (via Mailchimp) ⦁ cold calling (attracted two leads). Any questions about my internship and achievements? Contact me for extra information! Show less

Education

  • KU Leuven
    Master of Science - MS, Management
    2017 - 2018
  • KU Leuven
    Master, Meertalige Communicatie
    2016 - 2017
  • Universidad Pontificia Comillas ICAI-ICADE
    International Relations from a Spanish Perspective, Facultad de Ciencias Humanas y Sociales
    2015 - 2016
  • KU Leuven
    Bachelor's degree, Toegepaste taalwetenschap / Toegepaste taalkunde
    2013 - 2016

Community

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