Charlotte Marshall
Head of Communications & Marketing at The WOW Foundation- Claim this Profile
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Bio
Experience
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The WOW Foundation
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United Kingdom
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Entertainment Providers
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1 - 100 Employee
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Head of Communications & Marketing
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Aug 2019 - Present
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London Borough of Waltham Forest
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United Kingdom
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Government Administration
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700 & Above Employee
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London Borough of Culture Communications & Content Manager
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Aug 2018 - Sep 2019
I led the communications and marketing strategy for the first ever Mayor's London Borough of Culture in Waltham Forest. Over a busy and exciting year, we programmed, produced and developed multiple arts and cultural projects and events from an opening event attracting 70,000 people to Walthamstow to working with Damon Albarn to bring a sold out Africa Express to a Big Top tent in Wanstead Flats, and collaborating with dozens of young people to develop a play as part of a special episode of BBC's Imagine... Key responsibilities included developing robust, exciting and accessible public facing campaigns to promote the year's activity; both a busy programme of events working with world renowned artists and a year-long engagement and legacy programme across strands including education, volunteering, cultural leadership and arts funding. I led on press engagement, digital marketing, website development, content creation and art direction of multiple films documenting the year. Show less
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The WOW Foundation
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United Kingdom
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Entertainment Providers
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1 - 100 Employee
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Freelance Communications & Marketing Manager - WOW - Women of the World Festival London 2019
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Jan 2019 - Mar 2019
Created and implemented marketing and communications strategy for WOW Festival London - a three day festival at Southbank Centre with an audience of 20,000. This included leading ticketing, PR, social media, content creation, print, design and on the ground event coverage. Created and implemented marketing and communications strategy for WOW Festival London - a three day festival at Southbank Centre with an audience of 20,000. This included leading ticketing, PR, social media, content creation, print, design and on the ground event coverage.
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Cardboard Citizens
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United Kingdom
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Performing Arts
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1 - 100 Employee
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Communications and Digital Manager
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Jun 2016 - Aug 2018
Following a long role in West End theatre, I moved to Cardboard Citizens to fulfil my ambition to work in-house for a producing theatre company, and to work for an organisation that shared my values in the power of the arts and its ability to platform often unheard voices. Working in a small but ambitious development and marketing team, my key responsibilities included leading on PR, digital strategy - including website, newsletter and social media, building partnerships and leading communication with all external and internal stakeholders. Alongside profile building work, I led hugely successful communications and marketing strategies for major theatrical runs in London venues including Soho Theatre, on UK tours and at the Edinburgh Festival. Show less
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Society of London Theatre & UK Theatre
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United Kingdom
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Performing Arts
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1 - 100 Employee
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Editor
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Jan 2008 - Jun 2016
During my eight years at SOLT/UK Theatre, I worked in a small team to establish Official London Theatre -the West End's leading theatre website (in excess of one million monthly page views) and printed fortnightly guide (circ 100,000), and spearhead social media channels. I led on digital strategy, project managed and edited numerous printed and online publications, and developed popular online content. As part of my role, I interviewed actors and creatives; writing weekly articles, and filming and editing video content. I played a key role in the media team for the annual Olivier Awards, creating content for all its external communication channels. Show less
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Education
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University of Liverpool
Bachelor’s Degree, English and Philosophy