Charlotte Imezo Odunlade-Akeju
Executive Director/COO at DriveMe.Ng- Claim this Profile
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Bio
Experience
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DriveMe Mobility Tech
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Nigeria
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Education
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1 - 100 Employee
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Executive Director/COO
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Apr 2022 - Present
Lagos, Nigeria DriveMe is a mobility technology company that connects individuals and businesses to verified and professional drivers. Through a one-stop platform, users can access driver education, buy motor insurance, renew vehicle documents and other mobility operations services.
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Co-founder/Marketing Director DriveME
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Jan 2019 - Present
Lagos, Nigeria
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Chief Marketing Director
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Jun 2017 - Apr 2022
Lagos Nigeria Tremendoc Limited is a tele-medicine solution company driven to solve the issues with access to quality healthcare services in Nigeria, visit www.tremendoc.com or download on the IOS or Playstore for instant access to doctors 24/7 via chat, audio and video calls.
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Chief Business Director
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Oct 2016 - Apr 2022
Lagos, Nigeria
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Vice President Business Development
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Oct 2016 - Jan 2018
West Africa Developing New Markets for Money Transfer Solutions in West Africa. Brand Communications management Marketing and Sales Market research and analysis Strategic Consulting, including business plan & sales strategy development
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HR,Marketing & Corporate Communication Manager
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Dec 2014 - Sep 2016
o Creation and Implementation of Cinema Marketing Plans. o Developed and executed launch plan for five (5) additional cinemas to the chain. o Developed marketing strategies for 10 cinemas in 7 cities. o Increased brand followership using strategic digital marketing plans. o Managing all digital assets of the organization including Graphics Team. o Manage and grow ATL assets belonging to the organization. o Improve media partnerships to drive brand value and perception in… Show more o Creation and Implementation of Cinema Marketing Plans. o Developed and executed launch plan for five (5) additional cinemas to the chain. o Developed marketing strategies for 10 cinemas in 7 cities. o Increased brand followership using strategic digital marketing plans. o Managing all digital assets of the organization including Graphics Team. o Manage and grow ATL assets belonging to the organization. o Improve media partnerships to drive brand value and perception in cities where cinemas are located. o Delivered Alternative Revenues and Supporting Cinema sites in implementing marketing ideas and plans. : N150 million. o Supported and managed the building networks of clients for the company and support the Marketing Officers in the Cinema Branches. o Grew customer database and drove loyalty schemes. o Contributed using business analysis to the strategic planning and direction of the Company by making commercial and financial input both strategic and operational as a member of the Management Team o Involved in implementing all marketing aspects of the strategic plan and achieving relevant objectives; o Managed and maintained, in close working relationship with the Regional Operations Director, the marketing planning and process o Review marketing targets and performance levels, proposing action plans to generate additional revenues/profit and rectify shortfalls o Continuously evaluate and improve the Company’s position on competitors o Assist with developing new markets for cinema media advertising opportunities and cinema guests. Show less
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Marketing Manager
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Feb 2013 - Oct 2013
o Develop marketing strategies to build business o Monitor Marketing Operations and Teams. o Corporate Branding and development o Conduct Market surveys for competitors observation o Relationship management o Forecast sales trends for the organization o Establish and Manage marketing teams across regions.
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KEY ACCOUNTS MANAGER
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Jan 2011 - Jan 2013
LAGOS Brand development Project Development HORECA Preparing Annual Customer Plans Increasing Market share in Retail Stores
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TEAM HEAD - VGC BRANCH
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Jun 2008 - Jan 2011
LAGOS - product development - Retail Marketing - Buisness development
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Business development Officer
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Nov 2007 - May 2008
Research and Discover various Industries that require the raw materials such as Sterin,Oline and RBDPO..
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Education
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University of Lagos
BSC, Actuarial Science -
Doregos Private Academy
Senior Secondary Education