Charlie Grinnell π
Co-Chief Executive Officer at RightMetric- Claim this Profile
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Bio
Experience
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RightMetric
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Canada
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Market Research
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1 - 100 Employee
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Co-Chief Executive Officer
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Nov 2023 - Present
Vancouver, British Columbia, Canada
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Chief Executive Officer
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Mar 2018 - Nov 2023
Vancouver, Canada Area RightMetric is a subscription-based research & insights provider that helps marketers create and refine a digital strategy that is more effective by being informed by evidence. Through our proprietary methodologies, we identify channel, content, and tactical whitespace opportunities using audience and competitor data β giving you the edge over competitors. >> www.rightmetric.co <<
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Kinzoo Family
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Canada
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Information Technology & Services
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1 - 100 Employee
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Board of Directors
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2018 - 2020
Vancouver, Canada Area Kinzoo is a private messenger that brings family time to screen time. We are driven by our mission to create secure spaces for kids and their families to stay close β no matter where they are. We empower kids to express themselves with those that matter most in their lives, without compromising on safety. >> www.kinzoo.com <<
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Aritzia
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Canada
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Retail
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700 & Above Employee
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Head of Social Media
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2017 - 2018
Vancouver, Canada Area Aritzia is an innovative design house and fashion boutique. We conceive, create and retail fashion brands with a depth of design and quality that no one can match at our competitive price point. Each of our exclusive brands is treated as an independent label with its own vision, team and aesthetic point of view. As a group, they are united by an unwavering commitment to superior fabrics, meticulous construction and relevant, effortless design. Founded by Brian Hill in 1984, Aritzia now has 80β¦ Show more Aritzia is an innovative design house and fashion boutique. We conceive, create and retail fashion brands with a depth of design and quality that no one can match at our competitive price point. Each of our exclusive brands is treated as an independent label with its own vision, team and aesthetic point of view. As a group, they are united by an unwavering commitment to superior fabrics, meticulous construction and relevant, effortless design. Founded by Brian Hill in 1984, Aritzia now has 80 locations in select cities across North America, including Vancouver, Toronto, Montreal, New York, San Francisco, Boston and Chicago. We pride ourselves on creating immersive shopping destinations, selecting each location with care and designing each space individually. Both in our stores and on Aritzia.com, our focus is on delivering truly world-class, memorable customer experiences. Show less
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Red Bull Media House
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Austria
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Media Production
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700 & Above Employee
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Global Social Media Manager, Sports
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2016 - 2017
Salzburg, Austria Red Bull Media House is a multi-platform media company with a focus on sports, culture, and lifestyle. As an umbrella brand, we offer a wide range of premium media products and compelling content across media channels as diverse as TV, mobile, digital, audio, and print, with core media offerings that appeal to a global audience. Launched in 2007 in Salzburg, Austria, Red Bull Media House has become one of the worldβs leading media companies for creating premium content. The company operates aβ¦ Show more Red Bull Media House is a multi-platform media company with a focus on sports, culture, and lifestyle. As an umbrella brand, we offer a wide range of premium media products and compelling content across media channels as diverse as TV, mobile, digital, audio, and print, with core media offerings that appeal to a global audience. Launched in 2007 in Salzburg, Austria, Red Bull Media House has become one of the worldβs leading media companies for creating premium content. The company operates a wide portfolio of channels and products for both special interest and broader audiences. With a global network of correspondents in more than 160 countries, Red Bull Media House launched its first dedicated media subsidiary in Los Angeles, California in 2011. Show less
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Red Bull
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Austria
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Food and Beverage Services
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700 & Above Employee
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National Digital Marketing Specialist
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2014 - 2017
Toronto, Ontario Inspired by functional drinks from the Far East, Dietrich Mateschitz founded Red Bull in the mid 1980's. He created the formula of Red Bull Energy Drink and developed the unique marketing concept of Red Bull. In 1987, on April 1, Red Bull Energy Drink was sold for the very first time in its home market Austria. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category. Today Red Bull is available in more than 169 countries and around 60β¦ Show more Inspired by functional drinks from the Far East, Dietrich Mateschitz founded Red Bull in the mid 1980's. He created the formula of Red Bull Energy Drink and developed the unique marketing concept of Red Bull. In 1987, on April 1, Red Bull Energy Drink was sold for the very first time in its home market Austria. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category. Today Red Bull is available in more than 169 countries and around 60 billion cans of Red Bull have been consumed so far. Show less
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Producer
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2008 - 2015
Vancouver, Canada Area GMG is a creative collective that specializes in Design, Animation, and Moving Image Production.
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Invoke Co.
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Canada
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Software Development
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1 - 100 Employee
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Producer
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2013 - 2014
Vancouver, Canada Area Invoke Media solves problems by transcending marketing. Founded in 2000, we cut our teeth creating products like HootSuite and Brightkit. Now, we help brands add value through digital services delivered alongside their audiences. We disrupt but we donβt interrupt. For almost a decade, Invoke has earned a reputation as on of Canadaβs leading marketing agencies, delivering unparalleled multi-touch campaigns for top tier brands and organizations such as Vespa, AOL, VIACOM, NBCβs βThe Voiceβ, Earlsβ¦ Show more Invoke Media solves problems by transcending marketing. Founded in 2000, we cut our teeth creating products like HootSuite and Brightkit. Now, we help brands add value through digital services delivered alongside their audiences. We disrupt but we donβt interrupt. For almost a decade, Invoke has earned a reputation as on of Canadaβs leading marketing agencies, delivering unparalleled multi-touch campaigns for top tier brands and organizations such as Vespa, AOL, VIACOM, NBCβs βThe Voiceβ, Earls Restaurants, the BC Liberals and more. As one of Canadaβs few certified Facebook Preferred Developers, Invoke is also well known for founding compelling, solutions-oriented software. Show less
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Arc'teryx Equipment
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Canada
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Apparel & Fashion
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1 - 100 Employee
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Video Designer & Editor
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2012 - 2013
Vancouver, Canada Area The Arc'teryx advantage is achieved by merging our unrivalled designs with the best quality, highest performing materials and assembling them in the most innovative and most durable manner for the intended use.
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Poor Boyz Productions
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United States
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Media Production
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1 - 100 Employee
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Cinematographer & Editor
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2010 - 2012
Hermosa Beach, California Poor Boyz Productions has been at the forefront of action sports films for nearly two decades. It all began with one Super 8 camera, a guillotine and some tape. Like a phoenix rising from the ashes of obsolete technology, Poor Boyz transformed into a turnkey digital production company. Utilizing each and every pixel to their respective potential, the company has shot everything from skiing to surfing to soccer. As Poor Boyz continues each year to win awards for their ski films the technique and⦠Show more Poor Boyz Productions has been at the forefront of action sports films for nearly two decades. It all began with one Super 8 camera, a guillotine and some tape. Like a phoenix rising from the ashes of obsolete technology, Poor Boyz transformed into a turnkey digital production company. Utilizing each and every pixel to their respective potential, the company has shot everything from skiing to surfing to soccer. As Poor Boyz continues each year to win awards for their ski films the technique and production value of each subsequent project is increased exponentially. Poor Boyz' long time motto has been "true to movement"; with changes in production and technology, Poor Boyz is constantly pushing the envelope in every aspect of the movement. Show less
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Cinematographer
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2009 - 2010
Vancouver, Canada Area Alterna Films is a boutique production house specializing in producing the highest end HD digital cinema. Our crew of creative minds and technical specialists deliver quality content from original concept, through production and the shoot to post production and motion graphics. We have invested into the highest end HD cinema cameras , as well as state of the art production facilities allowing us to create powerful digital cinema from concept to finished product. No matter how big or small the⦠Show more Alterna Films is a boutique production house specializing in producing the highest end HD digital cinema. Our crew of creative minds and technical specialists deliver quality content from original concept, through production and the shoot to post production and motion graphics. We have invested into the highest end HD cinema cameras , as well as state of the art production facilities allowing us to create powerful digital cinema from concept to finished product. No matter how big or small the scope of your project may be, Alterna will deliver. Show less
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Voleurz Design Ltd
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Wholesale
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1 - 100 Employee
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Cinematographer & Inventory Manager
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2009 - 2010
Vancouver, Canada Area Voleurz is a clothing brand on the West Coast of Canada. We make clothing, videos and befriend the coolest people on the planet.
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Grouse Mountain
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Canada
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Travel Arrangements
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100 - 200 Employee
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Content Manager, www.grousepark.com
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2008 - 2010
Vancouver, Canada Area Just 15 minutes from downtown Vancouver, Canada Grouse Mountainβs Super Skyride whisks you high above the city to a mountaintop of adventure including hiking trails, ziplining, live entertainment, a wildlife refuge and much more.
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Education
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The University of British Columbia
Award of Achievement, Digital Analytics -
Simon Fraser University
Certificate, Digital Communications -
Syracuse University
Certificate, Advanced Social Media Strategy