Experience

Cedar Communications

• United Kingdom
• Advertising Services
• 100 - 200 Employee

• Digital Editor, Cathay Pacific

  • Jan 2023 - Present

• Digital Content Manager, Cathay Pacific

  • Sep 2021 - Jan 2023


Freelance
• Egypt
• Human Resources
• 1 - 100 Employee
• Editor and Digital Marketing Strategist

  • Mar 2020 - Present

Dartmouth Brands Ltd
• United Kingdom
• Retail Luxury Goods and Jewelry
• 1 - 100 Employee
• Senior Content & Social Media Manager

  • Oct 2020 - Sep 2021


Jacada Travel

• United Kingdom
• Travel Arrangements
• 1 - 100 Employee

• Digital Marketing & Content Specialist

  • Aug 2019 - Apr 2020

  Manage APAC digital marketing strategy, global brand ambassador programme, influencer outreach & community management. Manage product and editorial copy for site, email and paid performance (APAC region). Editor & creative director of Jacada destination brand books. Manage APAC digital marketing strategy, global brand ambassador programme, influencer outreach & community management. Manage product and editorial copy for site, email and paid performance (APAC region). Editor & creative director of Jacada destination brand books.



Larsson & Jennings

• United Kingdom
• Retail Luxury Goods and Jewelry
• 1 - 100 Employee

• Social Media & Content Manager

  • Dec 2017 - Aug 2018

  Responsible for global strategy across all social media channels, artistic direction on shoots, optimized copy for all social media and marketing content, including email & site, campaign creation and implementation, brand partnerships, community management, influencer outreach, reporting and on the ground coverage. Responsible for global strategy across all social media channels, artistic direction on shoots, optimized copy for all social media and marketing content, including email & site, campaign creation and implementation, brand partnerships, community management, influencer outreach, reporting and on the ground coverage.



MR PORTER

• United Kingdom
• Retail
• 100 - 200 Employee

• Social Media & Marketing Writer

  • Aug 2016 - Dec 2017

  Create and curate all social media and marketing content, including: organic social media, paid performance, email, site, SEO, CRM, APP and push notifications. Lead community management strategy, creative direction for monthly social media shoots, work with other teams to create strong social lead campaigns and contribute to online editorial platforms, The Daily and The Journal. Create and curate all social media and marketing content, including: organic social media, paid performance, email, site, SEO, CRM, APP and push notifications. Lead community management strategy, creative direction for monthly social media shoots, work with other teams to create strong social lead campaigns and contribute to online editorial platforms, The Daily and The Journal.



MATCHESFASHION.COM

• Social Media Executive

  • Nov 2015 - Aug 2016

  Contribute to both womenswear and menswear Facebook, Twitter, Pinterest and YouTube content, create weekly reports, contribute to the art direction of social media photo shoots and community management as well as contribute to weekly editorial content. Contribute to both womenswear and menswear Facebook, Twitter, Pinterest and YouTube content, create weekly reports, contribute to the art direction of social media photo shoots and community management as well as contribute to weekly editorial content.


Vogue
• Professional Training and Coaching
• 1 - 100 Employee
• Fashion Features Intern

  • Sep 2015 - Oct 2015

Browns Fashion
• United Kingdom
• Retail
• 100 - 200 Employee
• PR Intern

  • Jul 2015 - Sep 2015

Goodley Bullen PR Ltd
• PR Intern

  • May 2015 - Jul 2015