Experience

CALLYWITH COLLEGE TRUST

• United Kingdom
• Education Administration Programs
• 1 - 100 Employee

• Marketing and Admissions Assistant

  • Sep 2016 - Present

  I currently work as the Marketing and Admissions Assistant for Callywith College - a further education college opening in Bodmin, Cornwall in September 2017 in association with Ofsted Outstanding Truro and Penwith College.



gasworld.com Ltd

• Marketing Executive

  • May 2015 - Sep 2016

  I previously worked as the Marketing Executive for publishing and events company for the industrial gas sector; Gasworld.Writing and executing marketing plans for all Gasworld's products and services including magazine subscriptions and global conferences.Overseeing and helping to implement all marketing activity including emails, social, online press releases, brochures, website content and house advertisements in print (magazine) and online (website and newsletters) ensuring brand consistency across all channels.I acquired skills in identifying and implementing effective ways to develop brand awareness, loyalty, engagement, and increasing quality traffic to the Gasworld website via social platforms including, Facebook, LinkedIn, and Twitter.Additionally, within this role I gained experience in measuring digital marketing activity using Google Analytics and reporting on these results and making recommendations.I also helped to maintain website content on the Gasworld website including copy, imagery, conference update articles, and suggest ways to improve site navigation, functionality and the customer journey.I assisted with the coordination and implementation of all marketing activity for Gasworld’s global conferences (most recently held in Dubai) in the run up to and during the event including the branding, email marketing, social, banners and live event updates on social media.I also conducted online survey’s and face to face interviews at events to obtain customer feedback on products and services, usability of the website, and to establish changes in customer behaviour, influencing future marketing decisions.



Crew Clothing Co

• United Kingdom
• Retail
• 1 - 100 Employee

• Assistant Manager & Social Media Team Member

  • Jul 2013 - May 2015

  • Leading a team and responsible for the running of the store in the Managers absence.• Member of the Crew Social Media team; creating copy and photography for blogs and social media including Facebook, Instagram and Twitter.• Working alongside the retail team on the shop floor to drive sales against targets and KPI’s.• Delivery of exceptional customer service at all times by leading and inspiring the team.• Visual merchandising; ensuring compliance of the company guidelines.• HR processes including recruitment; interviews and conducting monthly reviews.• Making commercial decisions to maximise profitability.• Management cover for other stores within the company.• Processing deliveries, transfers and stock takes.• Maintaining and filing of weekly paperwork including financial spread sheets.• Data capture of customers at point of sale for targeted marketing.• Helping the marketing team at the Crew Stand Up Paddle Boarding Tour event; helping the marketing team to promote the brand, selling event T-shirts, data capture via competition entries and photographing the event for social media.



RE:SOURCE (Furniture re-use and training centre social enterprise)

• Marketing and Admin Assistant (Volunteer)

  • Mar 2014 - Feb 2015

  • Copywriting for social media channels, blogs and the website.• Maintaining and updating the online shop with new product descriptions and images.• Assisting in developing and implementing a social media plan.• Administrative duties including filing, laminating, photocopying and data entry.• Conducting Market Research; telephone interviews and online surveys. • Keeping the event calendar up to date with relevant international and local events for social media content ideas.



Bench

• Retail Apparel and Fashion
• 200 - 300 Employee

• Retail Supervisor

  • Sep 2011 - Jun 2013

  • Supervising and leading the retail team and general day to day running of the store.• Motivating staff to achieve daily sales targets and KPI's.• Opening up and closing of the store, cashing up tills and completing end of day paperwork.• Maintaining weekly paperwork including payroll and banking using excel.• HR processes including recruitment, interviews and conducting monthly reviews.• Processing deliveries, transfers and stock takes.