Charley Stoney
CEO at IAPI - Institute of Advertising Practitioners in Ireland- Claim this Profile
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Bio
Deirdre (Dee) Tobin
I've worked with Charley and Alternatives for over a year now. From a consultants perspective they provide a very professional service to both the organisations they work for and the consultants they place, this is invaluable from a consultants perspective as your reputation is what your business is based upon. They offer a tremendous network of opportunities and have gone above and beyond to support me in building out my own business. Charley herself is extremely personal, she oozes enthusiasm to drive business forward. I look forward to partnering with Alternatives in the future.
Niall O'Grady
Charley has been a long standing, outstanding support to permanent tsb in addressing interim and full time recruitment needs. She challenges the team in Alternatives to go beyond any client brief so that they understand exactly what the client requires and why. In addition her teams market understanding and people networking is hugely strengthened through the great thought leadership initiatives that Charley and the team at Altenatives lead across the sector.
Deirdre (Dee) Tobin
I've worked with Charley and Alternatives for over a year now. From a consultants perspective they provide a very professional service to both the organisations they work for and the consultants they place, this is invaluable from a consultants perspective as your reputation is what your business is based upon. They offer a tremendous network of opportunities and have gone above and beyond to support me in building out my own business. Charley herself is extremely personal, she oozes enthusiasm to drive business forward. I look forward to partnering with Alternatives in the future.
Niall O'Grady
Charley has been a long standing, outstanding support to permanent tsb in addressing interim and full time recruitment needs. She challenges the team in Alternatives to go beyond any client brief so that they understand exactly what the client requires and why. In addition her teams market understanding and people networking is hugely strengthened through the great thought leadership initiatives that Charley and the team at Altenatives lead across the sector.
Deirdre (Dee) Tobin
I've worked with Charley and Alternatives for over a year now. From a consultants perspective they provide a very professional service to both the organisations they work for and the consultants they place, this is invaluable from a consultants perspective as your reputation is what your business is based upon. They offer a tremendous network of opportunities and have gone above and beyond to support me in building out my own business. Charley herself is extremely personal, she oozes enthusiasm to drive business forward. I look forward to partnering with Alternatives in the future.
Niall O'Grady
Charley has been a long standing, outstanding support to permanent tsb in addressing interim and full time recruitment needs. She challenges the team in Alternatives to go beyond any client brief so that they understand exactly what the client requires and why. In addition her teams market understanding and people networking is hugely strengthened through the great thought leadership initiatives that Charley and the team at Altenatives lead across the sector.
Deirdre (Dee) Tobin
I've worked with Charley and Alternatives for over a year now. From a consultants perspective they provide a very professional service to both the organisations they work for and the consultants they place, this is invaluable from a consultants perspective as your reputation is what your business is based upon. They offer a tremendous network of opportunities and have gone above and beyond to support me in building out my own business. Charley herself is extremely personal, she oozes enthusiasm to drive business forward. I look forward to partnering with Alternatives in the future.
Niall O'Grady
Charley has been a long standing, outstanding support to permanent tsb in addressing interim and full time recruitment needs. She challenges the team in Alternatives to go beyond any client brief so that they understand exactly what the client requires and why. In addition her teams market understanding and people networking is hugely strengthened through the great thought leadership initiatives that Charley and the team at Altenatives lead across the sector.
Experience
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IAPI - Institute of Advertising Practitioners in Ireland
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Ireland
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Advertising Services
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1 - 100 Employee
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CEO
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Jun 2018 - Present
IAPI is the representative body for commercial creativity and communications in Ireland. Our purpose is to position and promote our industry as a recognised and respected engine of responsible growth for our members, our people, our clients, and our planet. We do this by: Fostering a culture of excellence in strategic leadership, creativity, innovation, and equality within our members. Supported by our first-class training and education programmes. Positioning Ireland as a global centre of excellence for commercial creativity and media planning, thus attracting world-class talent and clients. Encouraging, informing, and supporting our members in adopting responsible production and consumption practices. Promoting diversity and inclusion as a strategic and economic imperative. Advocating for the interests of our members at Corporate Board, Government, and international levels. Constantly work to empower our members to grow the value of their businesses. Show less
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European Association of Communications Agencies (EACA)
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Belgium
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Advertising Services
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1 - 100 Employee
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Member Board of Directors
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Jan 2023 - Present
I am honoured to be the first Irish person to sit on the EACA Board, and to be given the remit of Chair of the National Assocations Council. I believe that the work that IAPI has achieved in positioning Ireland at the centre of the European commercial creativity industry, has resulted in this appointment and I am thrilled to be working with such a stellar Board and individuals across Europe who work hard to promote this amazing industry! I am honoured to be the first Irish person to sit on the EACA Board, and to be given the remit of Chair of the National Assocations Council. I believe that the work that IAPI has achieved in positioning Ireland at the centre of the European commercial creativity industry, has resulted in this appointment and I am thrilled to be working with such a stellar Board and individuals across Europe who work hard to promote this amazing industry!
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CopyClear (CCCI Ltd)
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Dublin
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Member Board of Directors
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Jun 2018 - Present
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The Advertising Standards Authority for Ireland
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Ireland
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Advertising Services
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1 - 100 Employee
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Member Board of Directors
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Jun 2018 - Present
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Alternatives
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Ireland
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Staffing and Recruiting
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1 - 100 Employee
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Group Managing Director
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May 2014 - May 2018
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Consultant
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Aug 2013 - Apr 2014
This consultancy phase of my career led me to work with SMEs as a business growth mentor. My experience in growing and steering companies through critical business periods in their development enabled me to provide valuable direction and advice in this area. Over this 9 month period I worked with companies in a variety of business sectors including: Print & Production Management; Event Management; Marketing Services; Sales Services; Logistics and Recruitment. This consultancy phase of my career led me to work with SMEs as a business growth mentor. My experience in growing and steering companies through critical business periods in their development enabled me to provide valuable direction and advice in this area. Over this 9 month period I worked with companies in a variety of business sectors including: Print & Production Management; Event Management; Marketing Services; Sales Services; Logistics and Recruitment.
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FMI Ireland
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Ireland
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Food and Beverage Services
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100 - 200 Employee
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Managing Director
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2007 - Jul 2013
FMI is Ireland's leading Field Management company with a head office staff in Dundrum of 50 people and an average weekly payroll of 1,200 field staff. FMI is Ireland's leading Field Management company with a head office staff in Dundrum of 50 people and an average weekly payroll of 1,200 field staff.
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McConnells
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Ireland
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Advertising Services
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1 - 100 Employee
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Managing Director
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2003 - 2007
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Marketing Director
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2001 - 2003
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Marketing & Sales Director
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1999 - 2001
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New Business Director
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1996 - 1998
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Community
