Experience

Lisell Travel, LLC

• United States
• Travel Arrangements
• 1 - 100 Employee

• Vice President of Sales

  • Mar 2020 - Present

  Provides leadership to enhance the travel agency's position within the industry. Responsible for leveraging the company’s current platform within the travel consortia and driving results forward in a very exciting but competitive business sector. With a passion for the travel industry as a whole; is a hands-on and credible leader who has earned the confidence of internal employees and external teams within the travel industry at large. Plans, develops, and implements strategies for generating revenues for the company. Adopts a pragmatic approach on how to improve consumer awareness and perception through an appropriate marketing mix building on the company’s activities in both online and direct marketing practices. Continues to find ways of communicating the difference between the company and similar services provided by others. Show less



AmaWaterways River Cruises

• United States
• Travel Arrangements
• 300 - 400 Employee

• Director Field Sales

  • Nov 2010 - Feb 2020

  Manages and directs field sales staff within North America; trains and recruits. Oversees field sales staff territory targets, reporting and budgets. Supports field sales staff in agency negotiations with marketing, promotions and sales calls and events. Participates in the preparation of annual compensation plans and monitors sales staff performances and reviews. Supports National Accounts and Key Account activities and sales initiatives. Oversee monthly conference calls with staff and communicates with upper management in an effective and timely manner. Trains, motivates development of sales staff in step with the company's objective of the professional development of our associates and a positive work environment. Show less



Kuoni Destination Management

• Switzerland
• Events Services
• 100 - 200 Employee

• Managing Director

  • Nov 2009 - Nov 2010

  Position based on annual contract. Provide broad oversight for sales and operations for North American office. Develop new business opportunities to achieve budget forecasts, revenues, cost management, and market share. Formulate plans and implement effective business strategies to increase revenues generated from current clients, such as travel agencies, special interest groups, ethnic groups, event organizers, and other corporate customers. Conduct business reviews and collaborate with stakeholders--travel agents, airlines, consulates and tourism offices. Monitor competitive activities by improving market intelligence and implementing pro-active initiatives. Show less



Uniworld Boutique River Cruises

• Switzerland
• Travel Arrangements
• 300 - 400 Employee

• Director, Field Sales - North America

  • Apr 2005 - Oct 2009

  Recruited to return for a second tenure with the company to direct all sales in North America, leading 13 sales managers, 2 in Canada, 11 in the USA. Developed and implemented effective sales business plans, enabling the sales team to achieve company revenue goals. Provided broad support and coaching to Sales Managers to reach each their individual territory sales targets. Recruited to return for a second tenure with the company to direct all sales in North America, leading 13 sales managers, 2 in Canada, 11 in the USA. Developed and implemented effective sales business plans, enabling the sales team to achieve company revenue goals. Provided broad support and coaching to Sales Managers to reach each their individual territory sales targets.



Grand Bahama Vacations, Driftwood Hospitality Management Group

• Vice President of Sales

  • Jan 2003 - Dec 2004

  Developed, implemented, and managed all sales and marketing strategies necessary to achieve a competitive market position. Accountable for a staff of 15 Sales Directors, P & L, and an operational department budget of $3M. Negotiated and contracted strategic relationships with select travel consortia, national travel accounts and travel agencies to produce guests for the hotel and tour operation on flights from more than 25 gateways. Planned, organized, and conducted multiple product launches, advisory boards, market intelligence meetings, and national sales staff training meetings. Show less



Uniworld Grand River Cruises

• Director, National Sales

  • 2001 - 2003



Venetian Resort and Casino

• Director of Sales - The Showroom

  • Jan 1999 - Jan 2001



Sunquest Holidays

• Director, Sales

  • Jan 1996 - Jan 1999



Avis Budget Group

• United States
• Travel Arrangements
• 700 & Above Employee

• Director of Sales Training

  • Jan 1994 - Jan 1996



Avis Budget Group International

• United Kingdom
• Travel Arrangements
• 700 & Above Employee

• Revenue Sales Manager, Hawaii

  • Jan 1990 - Jan 1994



Qantas Airways Limited, Sydney

• Senior Flight Attendant

  • Jan 1978 - Jan 1990