Experience

KORRES

• Greece
• Personal Care Product Manufacturing
• 200 - 300 Employee

• Senior New Product Development Manager

  • Apr 2018 - Present



Sarantis Group

• Greece
• Manufacturing
• 500 - 600 Employee

• Category Manager, Group Business Development Cosmetics

  • Sep 2017 - Mar 2018

  - Category Manager for Sarantis Group's own Hair & Body Wash Categories (brands: Orzene, Noxzema, STR8, Bioten, Elmiplant, BU, C-THRU) for total Sarantis territory (line-up of 150 regular SKUs: Shampoos, Hair Treatment products, Showers, Hand Soaps)- Responsible for driving growth through category strategy formulation, NPD & innovation- Responsible for the development of 360 communication strategy and plans and full support / guidance of local marketing teams to adopt/implement- Constant monitoring of category performance and evaluation/proposal of corrective actions to meet objectives - Handling of Budget and category P&L- Monitoring every element of consumer marketing plan (ATL, BTL) and evaluation of marketing activation plan performance- Supporting exports team in new markets’ exploration, evaluation and implementation of category plans Show less

• Brand Manager, Group Business Development Toiletries

  • Jan 2015 - Aug 2017

  - Brand Manager for Group's own Female Fragrances Brands (B.U., C-THRU, ELODE, MYRTO) for total Sarantis territory (11 countries/ line-up of 120 regular SKUs: EDTs, Natural Sprays, Deodorants, Showers)- Active contribution in short and long-term brand strategy formulation & NPD- Development of 360 communication strategy and plans- Handling of Budget and brand P&L- Monitoring market and consumer trends to identify growth opportunities- Constant co-operation with local marketing teams and external partners to ensureproject completion Show less

• Assistant Brand Manager, Group Business Development Toiletries

  • Oct 2012 - Dec 2014

  - Active participation in all NPD projects (Group's own Female Fragrances brands)- Active participation in the development of business-building plans to achieve brandobjectives- Monitoring and reporting on on-going basis brand performance and market data- Monitoring and reporting on on-going basis competitive activation in terms of initiativesand support (above and below the line)- Active participation in formulation of 360 brand communication strategy and plans andsupport of local marketing teams during implementation Show less