Experience

Making Changes Association

• Canada
• Non-profit Organization Management
• 1 - 100 Employee

• Communications & Marketing Manager

  • Nov 2018 - Present

• Volunteer Image Consultant/ Stylist

  • Apr 2016 - Present



Self-Employed

• Real Estate
• 1 - 100 Employee

• Freelance Communications/Design/Web

  • May 2015 - Present



C4i Training and Technology

• Communications & Graphic Design Consultant

  • May 2015 - Aug 2016



RBC

• France
• Design Services
• 1 - 100 Employee

• Communications Advisor

  • Mar 2014 - Sep 2014



YWCA of Calgary

• Communications Coordinator

  • Jan 2012 - Sep 2013

  To engage the organization’s diverse employees and external stakeholders, I helped write and execute strategic plans with the objective of increasing two-way communications and adoption of organizational goals.Various tactics included: writing and editing the monthly internal newsletter, survey research, management of an intranet using WordPress, development and direction of organizational videos, social media engagement, planning quarterly Town Hall meetings and the YWCA Internal and External AGM, creating collateral pieces, writing and disseminating all e-communications, crafting press releases and consulting employees for media opportunities, engaging staff and stakeholders to participate in YWCA signature fundraising events and contributing to various awareness campaigns to advocate for vulnerable women and their families experiencing poverty, family violence or social exclusion.



ECO Canada (Environmental Careers Organization of Canada)

• Communications Coordinator

  • Apr 2010 - Jan 2012

  As part of Professional Services, I executed communications plans to promote training programs, such as Harvard Business Publishing, Environmental Immigrant Bridging Program and the Canadian Centre for Environmental Education (CCEE). My marketing efforts for the CCEE resulted in the highest number of registered students in the program's history. I also acted as Editor and Lead Contributor for the ECO Canada Job and Industry Newsletter, wrote weekly blogs about environmental and energy careers and sector issues/trends and attended various industry events and career fairs as a spokesperson or presenter.



Alberta Health Services

• Canada
• Hospitals and Health Care
• 700 & Above Employee

• Corporate Communications Advisor (Direct Field Study)

  • Jan 2010 - Apr 2010

  As the province transitioned from separate health entities to one, I helped fulfill internal organizational goals by developing content and photography for the newsletter and intranet, initiating an online employee appreciation profile program, planning internal events, implementing an organizational style guide and analyzing internal issues.



Sexual Health Access Alberta

• Media Strategist and Communications Coordinator (Direct Field Study)

  • May 2009 - Dec 2009

  I played an integral role in developing the communications strategy for an advocacy initiative to increase parental awareness on talking with children about reproductive health in Alberta. As part of this plan, I implemented public relations tools, such as media kits, public service announcements, a library program and social media campaigns to promote a brochure created by the agency on the importance of families having sexual health related conversations.The campaign resulted in extensive media coverage and high levels of engagement from Alberta families to obtain the brochure.