Chantal Garnier 🖊️ Content Marketing

Content Curator & Marketer at PlanningStrat-Station
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Paris Metropolitan Region, FR
Languages
  • Français Native or bilingual proficiency
  • Anglais Full professional proficiency

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5.0

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I have been working closely with Chantal over the past two years, first in her Communications role in France helping us to spread the word about the EIT Digital Challenge to startups and innovation ecosystems in France, and later directly on the Marketing of the EIT Digital Accelerator. Chantal did a great job making sense of a huge amount of distributed information and sharpening the messaging and value propositions of our supported companies. Chantal is highly professional, organized and enthusiastic in her work and a great team player. Me and the team will miss having her around.

Chantal did a splendid work while working for us at EIT Digital; her work has been really valuable in refining and clarifying the marketing pitch and value propositions of many Innovation Activities and Startups from our program. Chantal was dedicated to her work, payed close attention to the details and always achieved high quality results. She was highly reliable, and I had pleasure working with her.

I have been working hand in hand with Chantal over the past 2 years at EIT Digital. We collaborated on the strategic & operational marketing for the startups and collaborative projects our organisation supports. Chantal has demonstrated great professionalism and insights to improve the message & market visibility for these organisations. She is also easy-going and a kind person to work with. I hope our work paths will cross again!

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Experience

    • France
    • Advertising Services
    • 1 - 100 Employee
    • Content Curator & Marketer
      • May 2017 - Present

      Produce and communicate content which is relevant for a clearly identified target and consistent with a strong brand identity. Specialised in BtoB, Tech startups and the Future Of Work.✔️Personas✔️Positionning✔️Brand identity✔️Key messages✔️Content strategy✔️Editorial platform (slant / charter / calendar)✔️SEO / key words✔️Curation (Flipboard)✔️Articles / storytelling✔️Punchlines / hooks / titles✔️Snacking content (banners, slideshows)✔️Press releases✔️White papers (PDF)✔️Images / videos (JPG, GIF, MP4)✔️Infographics✔️Social media (posts / programming / community management)✔️Landing pages (HTML)✔️Etc.

    • Belgium
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Marketing Communications Manager
      • Jul 2016 - Apr 2017

      In an international Marketing team, develop cross-channel activities, both offline and online, covering 9 European countries (Finland, France, Germany, Hungary, Italy, Spain, Sweden, The Netherlands, The United Kingdom) to promote EIT Digital Accelerator's offer, and its portfolio of startups and Innovation Activities. ✔️Startups offer descriptions✔️Innovations factsheets✔️Content base to gather information and industrialize communication

    • Communications Manager
      • Jul 2014 - Jun 2016

      In the Communications team, promote Digital Cities innovations across Europe, EIT Digital Challenge among startups in France and EIT Digital French node.✔️Web Articles / Storytelling✔️Print advertising campaigns✔️Flyers / Factsheets✔️Contacts base✔️Community Management / Social Media✔️Press releases / Medias / Influencers✔️Events✔️Emailings / Newsletters✔️Videos

    • France
    • Performing Arts
    • Founder and Editor
      • Mar 2012 - Jun 2014

      Create a freemium online agenda of events for innovation, promote it among a community of leaders and use it to watch trends. ✔️Newsletter / Edito✔️Emailing✔️Contacts base✔️Advertorial info✔️Live tweet / Social media✔️Seeding✔️Trends book

    • Editor
      • Sep 2011 - Dec 2011

      On a voluntary basis, help the editorial team of INfluencia.✔️Innovations watch✔️Write articles✔️Live tweet ✔️Develop new contacts and connect

    • France
    • Civic and Social Organizations
    • Customer & Partner Experience Project Manager
      • Jul 2009 - Aug 2011

      In the Customer and Partner Experience team, analyse and convert feedback from satisfaction studies to action plans for sales managers in France.✔️Questionnaires✔️Data analysis✔️Data modeling / Forecasts✔️Synthesis✔️Action plans✔️Pre-sales tools

    • Marketing Intelligence Manager
      • Dec 2000 - Jun 2009

      In the Marketing Intelligence team, and in collaboration with the US headquarter, manage information and data to inspire and feed Marketing & Communications strategies.✔️Questionnaires / Discussion guides✔️Data analysis✔️Factsheets / Datasheets✔️Data modeling / Data forecasts✔️Insights✔️Synthesis / Presentations✔️Trend books

    • Switzerland
    • Tobacco Manufacturing
    • 700 & Above Employee
    • Market Research Manager
      • Nov 1995 - Nov 2000

      In the Marketing Research team, and in collaboration with the European headquarters, manage studies to inform Marketing and Communications decision makers.✔️Products tests✔️Concepts tests✔️Advertising tests✔️U&A✔️Sales forecasts

Education

  • HEC Montréal
    Master of Science, Marketing Research
    1992 - 1994
  • NEOMA Business School
    Marketing
    1989 - 1992

Community

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