Experience

Xamarin Developer

• United Kingdom
• Software Development
• 400 - 500 Employee

• Consultante packaging

  • Jan 2020 - Present



Teva Santé

• France
• Pharmaceutical Manufacturing
• 100 - 200 Employee

• Head of Packaging & Labelling Management (PLM)

  • Jun 2017 - Jul 2019

  > Elaborate the roadmap of the product and share it with all the departments concerned. > Monitor and communicate the progress of the roadmap produced to management and users. > Define and monitor the performance indicators of the different versions of the product. > Identify optimizations and new functionalities expected from customers through benchmark of competing solutions, user studies, customer requests. > Seek to maximize business value for different services in order to reveal their creativity. Results Pilot to the diffusion of users stories by adapting the criteria of the new brand promise. Strength of proposal with suppliers: manufacturers of packaging, printers, graphic designers ... to enrich the design solutions of the new packaging which revitalizes the launch strategy. Show less



Parfums Christian Dior

• France
• Personal Care Product Manufacturing
• 700 & Above Employee

• Project Manager Product Development

  • Feb 2016 - Apr 2017

  Management of the strategic and operational marketing plan, ensuring creativity and aesthetic consistency for Dior’s international content (business mapping). Among my realizations > Uniting products on the deployment time, respecting the commitments of the group in terms of extended activities CRM (xRM) by centralizing information (iteration process and co-design). > Decompartmentalising functional sharing to optimize the transversal mode of the launch process (kick off meeting) by global innovation, creation and online collaboration. > Controlling the brand's reputation on the Customer Relationship axis, around the ecosystem values ​and the definition of performance targets (persona). > Contributing to the improvement of relationship marketing to reinforce loyalty. > Ensuring the design excellence on travel retail innovations through the expression of customer needs (results: POC proof of concept, prototyping and testing). > Developing and approving all artwork specifications for packaging launches. Results > Capitalising on technical deployments to elaborate best practices and ensure greater responsiveness for future projects. > Assessing the design of the infrastructure PLM (Product Lifecycle Management), making proposals for improvement in order to implement effective monitoring tools in Design Management (DM). Show less



RATPgroup

• France
• Truck Transportation
• 700 & Above Employee

• Project leader Startup

  • 2014 - 2015

  Business plan based on innovative technology to promote a new visual communication space in metro tunnels. Among my realizations > Writing a new business model that combines product, service and communication to redefine value. By allowing RATP users to interact during their journey by creating and sharing content available to other users within a logic of branded content. > Developing the strategic framework through an innovative project accelerator. By creating a model of client recognition that adapts the communication of corporate services to changing consumer interests. > Contacts with international companies developing the technology to characterise the volume of supply. Results Reinforcing the articulation of a market study to identify trends in customer expectations by co-built dimension of content that allows ownership of the device by users (user-centric). Measuring focus opportunities and threats for the project (nature, volume of demand, competition, environment). Visualising the magnitude of actions to be deployed by a funding model based on a new principle of platform management for dialogue with the collective intelligence (brand content). Show less



Danone

• France
• Food and Beverage Manufacturing
• 700 & Above Employee

• Creative Director Branding & Packaging

  • Mar 2009 - Feb 2014

  Instigating a coherent aesthetic line to enhance and develop the visual identity with a strong brand identification (brand design manager). Among my realizations > Job creation, Senior Art Director within Danone to increase efficiency in mediation with agencies , consumers and visual marketing services. > The efficiency generated by my actions justified the creation of a branding packaging service requiring the recruitment and training, by myself, of an 8-strong design team. > Optimisation of visual translation steps by time savings on the entire management process by tracking creation (benchmark and moodboard fusion, workshops, brainstorming). Results Trophy and a reference for internal quality (2010). Central to the graphic chain management system> Remote Management with a rise in volume caseload (CA +250% increase in 2011). Development of the new pot to ensure in-store consistency of the Danone brand (2012-2013)> Partner in process optimisation between various teams to enhance performance. Expert knowledge of Danone brands and guardian of project history. > The visual referent at Danone implementing project traceability to facilitate their access and use by the enterprise ecosystem. Show less



Freelance

• Paris

• Project Manager / Graphic Designer

  • 2005 - 2009

  Evaluation of needs and responses for visual creation throughout the product development. > Productive team with a webmaster to optimise digital skills. > Collaboration with agencies to support staff and leverage ressources. Results Regular client presentations with targeted recommendations. Regular monitoring of markets and creative opportunities. Main customers : BBDO (website Hypermalin for Auchan), Intranet national du Crédit Agricole, Extreme Sensio (website Schweppes), Wundermann (créa. site 1664 blanc), LVMH (Louis Vuitton), Atelier ABC (Cartier), Landor... Show less



Exciting design - agence de design cosmétique

• Suresnes

• Senior Art Director

  • 2002 - 2004

  Specializing in packaging in the cosmetics sector for health and beauty. In charge of the constraints of time and organization compared to the renderings. customer care (brief creative's team, KPI). Main customers: L'Oréal, Henkel, Vichy, RoC, Diadermine, Neutrogena, Evian Affinity… Specializing in packaging in the cosmetics sector for health and beauty. In charge of the constraints of time and organization compared to the renderings. customer care (brief creative's team, KPI). Main customers: L'Oréal, Henkel, Vichy, RoC, Diadermine, Neutrogena, Evian Affinity…



Brand Union

• United Kingdom
• Advertising Services
• 100 - 200 Employee

• Graphic Senior Designer

  • 1999 - 2002

  The responsibilities include client relations and corporate identity design and put in place in exchange with the London agency. Personal request to take a 6-month internship in London at the head office of the company. The responsibilities include client relations and corporate identity design and put in place in exchange with the London agency. Personal request to take a 6-month internship in London at the head office of the company.



Black and Gold

• Design Services
• 1 - 100 Employee

• Senior Creative

  • 1997 - 1999

  > Receipt of briefs and dedicated customer tracking. > Good analysis of business constraints, ability to understand physicals from plans and dielines. Result Understanding of corporate communication needs and the packaging sector. > Receipt of briefs and dedicated customer tracking. > Good analysis of business constraints, ability to understand physicals from plans and dielines. Result Understanding of corporate communication needs and the packaging sector.



Créature – agence d'opérations promotionnelles

• Boulogne

• Directrice Artistique Junior

  • 1993 - 1997

  > Design and production of visual identities. > Improving brand image by the creation of impactful promotions. Result Contribution to brand strategies and creative opportunities. > Design and production of visual identities. > Improving brand image by the creation of impactful promotions. Result Contribution to brand strategies and creative opportunities.



CBM Studio – studio graphique packaging

• Paris

• Graphic technician

  • 1991 - 1993

  > Good analysis of business constraints, ability to understand the volume setting on the artwork. > Management needs of the graphic chain. > Good analysis of business constraints, ability to understand the volume setting on the artwork. > Management needs of the graphic chain.