Experience

Product School

• United States
• Professional Training and Coaching
• 700 & Above Employee

• Product Marketing Manager

  • Dec 2021 - Present

• Product Manager

  • Aug 2022 - Dec 2022

  Led a team of 6 Engineers and 2 designers for our External Platform (website) team. Launched 5 tier-1 products in 4 months with the goal of doubling our B2B pipeline. Decreased number of bugs reported to <10 per week (28% overall decrease) by establishing end to end testing process, enabling other teams to build products autonomously, and using creative retrospectives to encourage learning and finding ways to improve. Ask my about my Super Smash Bros Ultimate retro template.Rotational Product Manager program.Tools: Jira, Coda, Contentful, Next.js, Salesforce, MURAL.

• Associate Product Marketing Manager

  • Jun 2021 - Dec 2021



We Support 3

• Canada
• Non-profit Organizations

• Product Marketing Manager

  • Dec 2020 - Jun 2021

  Launched Charity Raffle Draw by partnering with 3 national charities. Collected $3500 in donations in first week. Goal: raise $3000+ per month. First event held in June 2021.Increased quarterly revenue +57% by launching digital marketing strategy (social, email, and physical paid media) with the goal of nationally franchising the business.Tools: Asana, Stripe, Squarespace, Canva, Facebook Ad Manager, Google Ads, Word Press, WooCommerce, Funding Change, Trellis. Launched Charity Raffle Draw by partnering with 3 national charities. Collected $3500 in donations in first week. Goal: raise $3000+ per month. First event held in June 2021.Increased quarterly revenue +57% by launching digital marketing strategy (social, email, and physical paid media) with the goal of nationally franchising the business.Tools: Asana, Stripe, Squarespace, Canva, Facebook Ad Manager, Google Ads, Word Press, WooCommerce, Funding Change, Trellis.



Axens

• France
• Oil and Gas
• 700 & Above Employee

• Digital Marketing Associate

  • Oct 2020 - Nov 2020

  Implemented Asana tool by designing template cards. Enabled marketing team to use this new tool through demos. +50% productivity increase, measured by deadlines met.Launched Case Study product line, requested internal topics, formatted template, and collaborated with VP of Marketing and Digital Marketing Manager. Result: 8 case studies published in 1 month.Tools: Hubspot, Asana, Joomla, In Vision, Adobe InDesign, MailChimp, Canva. Implemented Asana tool by designing template cards. Enabled marketing team to use this new tool through demos. +50% productivity increase, measured by deadlines met.Launched Case Study product line, requested internal topics, formatted template, and collaborated with VP of Marketing and Digital Marketing Manager. Result: 8 case studies published in 1 month.Tools: Hubspot, Asana, Joomla, In Vision, Adobe InDesign, MailChimp, Canva.



The Vancouver Learnary Society

• Canada
• Civic and Social Organizations

• Marketing Consultant

  • Jan 2020 - May 2020

  Increased online engagement by 10% in 3 months by redesigning website, simplifying registration process, and synchronizing social media content.Identified lack of workshop attendance after conducting an online Qualtrics survey and analyzing existing MailChimp, Facebook, Square Payment data.Pitched 3 marketing strategies (Content, Outbound, Acquisition) to capture the most attractive target segment. KPI: likelihood of attendance.Tools: Trello, SPSS, Tableau, Adobe Illustrator, Qualtrics, Survey Monkey, Facebook Analytics, Google Analytics.



White & Case LLP

• United States
• Law Practice
• 700 & Above Employee

• Legal Researcher

  • Jul 2019 - Aug 2019

  Assisted firm Partner on international arbitration case by documenting testimony, gathering evidence over 4 days, and translating documents. Result: invited to participate in tribunal and learn from one of the firm's best arbitration attorneys.Tools: G Suite, Microsoft Office, Lightening Fast Typing Skills. Assisted firm Partner on international arbitration case by documenting testimony, gathering evidence over 4 days, and translating documents. Result: invited to participate in tribunal and learn from one of the firm's best arbitration attorneys.Tools: G Suite, Microsoft Office, Lightening Fast Typing Skills.



LAM LHA Consulting

• France
• Airlines and Aviation
• 1 - 100 Employee

• Consultant

  • Jun 2018 - Aug 2018

  Identified the need for a CRM for the 4 sales representatives. Designed the sales process and customer database in AirTable. Enabled sales reps through live demos. +10% converted qualified leads to opportunities in 2 months.Tools: AirTable, Excel, R, WordPress, Adobe Illustrator. Identified the need for a CRM for the 4 sales representatives. Designed the sales process and customer database in AirTable. Enabled sales reps through live demos. +10% converted qualified leads to opportunities in 2 months.Tools: AirTable, Excel, R, WordPress, Adobe Illustrator.



Kelowna Dance & Fitness

• Performing Arts
• 1 - 100 Employee

• Assistant Manager, Dance Instructor

  • 2014 - 2016

  +50% studio membership by building a CRM in Excel which allowed Director to track best reviewed instructors/dance disciplines (according to annual in-person surveys with each client and research on other studios) and target fastest growing area of interest.Tools: Excel, Facebook Analytics, Google Analytics. +50% studio membership by building a CRM in Excel which allowed Director to track best reviewed instructors/dance disciplines (according to annual in-person surveys with each client and research on other studios) and target fastest growing area of interest.Tools: Excel, Facebook Analytics, Google Analytics.