Channing Johnson

Campaign Manager/Product Manager at USA TODAY Sports Media Group
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Contact Information
us****@****om
(386) 825-5501
Location
US

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Credentials

  • Full Stack Web Development
    University of California, Los Angeles
    Jun, 2022
    - Nov, 2024
  • Edge Academy Certified: Data-Driven Planning
    The Trade Desk
    Jun, 2020
    - Nov, 2024
  • Certified ScrumMaster® (CSM®)
    Scrum Alliance
    Sep, 2022
    - Nov, 2024

Experience

  • USA TODAY Sports Media Group
    • United States
    • Online Audio and Video Media
    • 100 - 200 Employee
    • Campaign Manager/Product Manager
      • May 2019 - Present

      Grew monthly users for subsidiary from 100k to 500k by shipping web app redesign from 0 to 1Led cross-functional team, incl. five engineers, via Agile Scrum methodology:Wrote product requirements and worked with a designer to prototype end-to-end user experienceIncreased organic traffic SEO by 68%Scaled video syndication partnerships business from $1M to $30M/month: drove product roadmap Designed and oversaw ad delivery roadmap to optimize revenue marginLaunched and A/B tested featured post widget for content partner, yielding 40% revenue growthDrove product vision for content syndication network with 50M monthly users and 200 publishersBuilt dashboards using Google Analytics, SQL, & Tableaux for all web productsShipped navigation redesign that resulted in 40% growth in unique visitors

    • Project Manager
      • May 2019 - May 2020

      Scaled video syndication partnerships business from $1M to $30M/month: drove product roadmap

  • The Social Standard
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Business Development Manager
      • Jan 2017 - Jul 2019

      Managed portfolio of 40+ brand accounts with combined 6M+ reach and 10+ social campaigns: wrote user stories, managed product backlog, and worked with marketing and ops to optimize sales funnel Managed $2M ARR accounts (e.g. Adobe, Hyatt): produced 4-8 influencer campaigns a month Managed portfolio of 40+ brand accounts with combined 6M+ reach and 10+ social campaigns: wrote user stories, managed product backlog, and worked with marketing and ops to optimize sales funnel Managed $2M ARR accounts (e.g. Adobe, Hyatt): produced 4-8 influencer campaigns a month

  • Congressional Research Service
    • United States
    • Research Services
    • 200 - 300 Employee
    • Fellowship
      • Jun 2015 - Dec 2017

      Organized a panel discussion and professional development event with representatives from Google, Facebook, eBay and Yelp that was attended by 80+ minorities and provided 30+ college students with resume support Led the development of the first annual CBC Tech 2020 Year in Review report that outlays tech industry statistics to advocate for African American inclusion at all levels Organized a panel discussion and professional development event with representatives from Google, Facebook, eBay and Yelp that was attended by 80+ minorities and provided 30+ college students with resume support Led the development of the first annual CBC Tech 2020 Year in Review report that outlays tech industry statistics to advocate for African American inclusion at all levels

Education

  • Howard University
    Bachelor of Science - BS, Political Science and Ecomonics
    2011 - 2015
  • Western Governors University
    Masters Degree, Information Technology Management
    2023 - 2023

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