Experience

바이브컴퍼니(VAIV Company)
• Software Development
• 1 - 100 Employee
• Senior Marketer (Big Data & AI)

  • Apr 2023 - Present


Spiceware Inc.

• United States
• Computer and Network Security
• 1 - 100 Employee

• Field Marketer (Cloud Security)

  • Nov 2021 - Oct 2022

  • Developed marketing campaign strategies to concentrate resources on the best possible opportunities • Created the key messages and developed marketing assets: technical white paper & brochure • Generated leads through paid media (Google, Meta, LinkedIn Ad, IT Media, Demand Generation) and the exhibitions • Built partnerships with 3rd parties to maximize reach and exposure • Analyzed marketing performance using data and shared the insights with stakeholders • Set up CRM processes and built the communication channels (live chat, eDM automation) to interact with customers on time • Ran a live chat and communicated with customers directly on the website • Trained a junior marketer to plan and act on marketing activities Show less



Laon People Inc.

• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Digital Marketer (AI)

  • Jul 2019 - Jul 2021

  Branding • Developed marcom strategy to renew brand image from Vision Experts to AI Vision Experts • Created a series of brand videos to integrate diverse solutions into one brand identity • Launched a brand-new website and settled a CI guideline to show a distinct but consistent brand identity Marcom. • Communicated with the internal developers and developed the topics for technical contents • Planned and created contents for a technical Blog and YouTube with topics ranging from AI thesis review, Deep learning knowledge for non-experts and AI industrial trends • Contacted customers through the monthly newsletters and the promotional direct emails • Executed digital advertising on cross-channels (IT media, Naver, Google) to attract target audience to the website Field Marketing • Executed exhibitions and webinars that align with business objective and brand awareness • Edited IR materials and proposals, Developed company introductions and brochures Show less



Cheil Communications

• Advertising Services
• 1 - 100 Employee

• Brand Experience Marketer (Electronics)

  • Aug 2017 - Feb 2018

  • In charge of the VR experience zone in the global showcases for Samsung Electronics • Coordinated schedules for 32 global venue installations that proceeded simultaneously • Communicated with the engineers on site to troubleshoot issues within 24 hours • Managed agencies regarding the outsourcing contracts, new solution training, and the engineer’s business trip expenses as well as their invoices • Reported to the clients regarding the electronic device’s distribution and agency’s expenses Show less



KTS Trading Co.

• Overseas Business Assistant (Fashion)

  • Apr 2014 - Oct 2016

  International Order Management • Communicated with American buyers about overall production progress • Negotiated price and delivery with vendors in APEC • Managed Imports and Exports (Shipping documents, Customs clearance, FTA documents) International Marketing • Created the weekly contents for company’s English blog • Conducted the market research for the target countries • Prepared promotional materials in English and Chinese International Order Management • Communicated with American buyers about overall production progress • Negotiated price and delivery with vendors in APEC • Managed Imports and Exports (Shipping documents, Customs clearance, FTA documents) International Marketing • Created the weekly contents for company’s English blog • Conducted the market research for the target countries • Prepared promotional materials in English and Chinese