Experience

DMS (Digital Media Services | CG brand)

• United Arab Emirates
• Technology, Information and Internet
• 1 - 100 Employee

• Yield and Programmatic Operations Lead

  • Oct 2020 - Present

• Yield and Programmatic Manager

  • Mar 2015 - Oct 2020

  - Setting up and managing different SSP : Google Ad Exchange and Rubicon.- Creating programmatic deals and monitoring performance to increase revenue.- Dealing with the trading desks in the MENA region and globally.- Working internally on the yield and inventory management to ensure a maximum fill rate and revenue

• Digital Tech. & Operations executive

  • Oct 2011 - Mar 2015

  More than 4 years experience in digital media technologies, ad serving and programmatic.- Setting up and managing Double Click Ad server, Google Ad Exchange, App Nexus and more.- Working closely with publishers and their technical teams.- Booking and troubleshooting campaigns on multiple platforms.- Data visualization, Analytics and reporting on Google analytics,Tableau software and effective measures.



NEL Interactif

• Lebanon

• Web Developper

  • Sep 2010 - Sep 2011