Chad Wyckoff

Marketing Manager at Repacorp, Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
Dayton, Ohio, United States, US

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Experience

    • United States
    • Printing Services
    • 1 - 100 Employee
    • Marketing Manager
      • Sep 2019 - Present

      Responsible for the development and execution of marketing communications plans and budgets across four brands under the Repacorp name. Create and implement campaigns across social media networks, providing tools and SEO for successful sales growth and brand expansion; manage corporate brands with an experienced understanding of both B2B and B2C marketing. Lead creative design and copywriting for company websites, social media, email campaigns, and magazine advertisements and interviews. Leverage market insights and data to identify opportunities to reach potential clients/audiences. Track the results of email and SEO marketing campaigns to improve metrics and ROI. Oversee and manage four company websites, pages, content, and materials for each brand to ensure they are effectively promoted to the defined target audiences. Collaborate with local and national media outlets to create press releases, and schedule interviews Show less

    • United States
    • Movies, Videos, and Sound
    • Chief Executive Officer
      • Mar 2014 - Present

    • United States
    • Non-profit Organizations
    • Vice President
      • Jun 2017 - Present

      Board Vice President of the Dayton View Historic District Association in Dayton, OH. Board Vice President of the Dayton View Historic District Association in Dayton, OH.

    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Marketing and Communications Manager
      • Mar 2016 - Apr 2019

      * Developed and implemented Brand strategy. Increased social audience across all brands by 37%, increased site traffic by 42% through engaging social media posts, campaigns and video. 92% of brand followers are engaged and follow social and web activity *Increased ticket sales for each show through engaging social media campaigns, eBlasts, and community out reach. Exceeded individual show goals and subscriber goals on many occasions. * Compiled metrics and analytics to generate performance reports for managers and the board of trustees. Research demand for our product and research local competitors. * Coordinated marketing projects and oversaw implementation of the marketing strategy - including campaigns, events, digital marketing, interviews and Public Relations. * Identified potential customers and developed promotions with advertising managers to reach them. * Oversaw the development of brand and show campaigns with The Ohlmann Group agency and executed creative marketing materials for social media, web and traditional media outlets. * Developed budgets and finance, including expenditures, research and development appropriations. * Collaborated with local and national media outlets to create press releases, schedule on-air interviews and marketing strategies. * Developed and managed annual marketing budget. Show less

    • Media Production Specialist
      • Oct 2012 - Aug 2014

      Design, implement, and facilitate social media plans, research audience demographics Assist the media director with online social media projects, newsletter content, and script writing Act as production assistant for informative/ educational video, and audio materials Edit video in post-production (iMovie, Final Cut Pro, After Effects) Create and maintain content for Twitter, Facebook, Vimeo, Kettering website, and digital frames Find and assist director in contracting graphic designers, and artists Show less

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