Cécile Pannetier
General and Publishing Manager at Editions Hogrefe France- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
Français Native or bilingual proficiency
-
English Full professional proficiency
Topline Score
Bio
Experience
-
-
General and Publishing Manager
-
Apr 2018 - Present
Publishing high quality, evidence-based assessments to help educational, health or human resources professionals, to understand people in terms of personal characteristics (cognition, sociability, etc.) and providing them support accordingly. Working with authors, researchers and development team - internally or externally. Publishing high quality, evidence-based assessments to help educational, health or human resources professionals, to understand people in terms of personal characteristics (cognition, sociability, etc.) and providing them support accordingly. Working with authors, researchers and development team - internally or externally.
-
-
-
Pearson
-
United Kingdom
-
Education
-
700 & Above Employee
-
Global product line manager
-
Jun 2014 - Mar 2018
Publishing; BtoB; Global Talent Assessment solution business line - Develop, plan and implement the product line strategy - Get product from Concept to Market; manage the whole product life - Negotiate and manage publishing agreements and licensing - Take responsibility for revenue and costs - Lead strategy, go-to-market plan, messaging, pricing for products and services - Align the regional marketing and sales units to strategic goals and execution plan (North America, Europe, India) - Serve as on-demand evangelist and thought leader for soft-skills products and services through speaking, writing articles and supporting key customers sales - Manage relationship with partners, field experts and researchers; identify opportunities for product and service development - Keep the company up-to-date with scientific research as well as market trends and competition Show less
-
-
-
-
Board member / Marketing, and Clinical sales manager
-
2006 - Jun 2014
BtoB; Publishing; French leader of assessment solutions for Education, Mental Health professionals and HR - Define and lead strategy for 2 distinct business lines - Lead sales for the Education and Mental Health business line - Support business development - Build alignment (R&D/marketing/sales) BtoB; Publishing; French leader of assessment solutions for Education, Mental Health professionals and HR - Define and lead strategy for 2 distinct business lines - Lead sales for the Education and Mental Health business line - Support business development - Build alignment (R&D/marketing/sales)
-
-
-
WSA, Le Quali-Créa
-
France
-
Market Research
-
Market Research Consultant
-
2002 - 2006
Market research company having BtoB as well as BtoC customers from various industries (Consumer goods, Telecommunication, Bank and Insurance) Market research company having BtoB as well as BtoC customers from various industries (Consumer goods, Telecommunication, Bank and Insurance)
-
-
Education
-
Ecole des Psychologues Praticiens (EPP Paris)
Psychologist (DESS) - Specialization in I/O psych. & marketing -
Université Paris-Sorbonne
Licence de Lettres Modernes -
Centre Madeleine Daniélou
Baccalauréat