Senior Product Manager

• May 2022 - Present

Senior Digital Marketing Manager

• Dec 2020 - May 2022

Senior Advertising Services Manager, Technology

• Aug 2015 - Dec 2020

Consulting: • Develop plans and implement technology solutions for client needs, including DoubleClick Campaign Manager, DoubleClick Bid Manager, DoubleClick Search, Sizmek, and other premium ad servers • Work across multiple teams to transition clients from Atlas ad server to DoubleClick Campaign manager, training teams on new ad server solutions • Site-side tagging of client pages utilizing a tag management system • QA and test 3rd party tags to ensure the security and continuing functionality of the site • Develop proccess to ensure security of sites from a site tagging perspective • Advise on full stack ad technology solutions for media plans that had specific geo, and audience targeting applied utilizing dynamic creative optimization solutions • Present ad tech stack solution to clients along with site tagging strategies Client Service: • Collaborates with cross-functional teams and client to support client deliverable deadlines, working on multiple projects with tight deadlines • Present complex ideas to teams, clients, and technical staff (client side, publishers and creative shops), typically in group training sessions or virtually Technology: • Provide in-depth knowledge regarding data tracking and trouble shooting of online advertising campaigns • Extensive modification of rich media creative for the purpose of proper tracking and audience remessaging • Test functionality of all media, setting up advertising campaigns for flawless execution and assist creative process including reviewing creative executions for adherence to publisher specs Campaign Management: • Train cross-functional teams on ad server technologies, 3rd party vendors, and attribution • Reconcile creative with media plan, activity tag creation and QA prior to campaign launch • Upload creative, assignment of ads and trafficking of tags • Investigation, documentation and resolution of technical concerns with publishers and clients. Show less

Customer Service Associate

• Mar 2012 - Aug 2015

• Achieved 122% Quarterly Bonus by exceeding all performance metrics • Successfully represented and marketed AstraZeneca products in face-to-face interactions with physicians and staff conducting multiple overnight travels each month. • Increased utilization of Nexium by accounts and grew market-share to 21% for the Alaska Market. • Met or exceeded Reach, Frequency, Sampling and Quality Metrics for 78 Accounts. • Made over 200 account visits each month closing perception gap of physicians and staff. • Demonstrated leadership by conducting onboard training for new team members. • Trained District on Sales Force CRM Veeva tool. • Worked with sales partners to grow territory market-share to 31.5% for Symbicort for 4th Quarter 2014. Show less

Sergeant (E-5)

• Mar 2003 - Mar 2007

• Managed resources to save Battalion over $60,000 dollars in 2004. • Purchased tool sets, precision gauges, replacement parts and weapon systems for Battalion. • Developed new system for updated recruit training to deliver weapon systems and conduct pre-fire inspections at the firing range, increasing recruit live fire time on the range. • Directly supervised 12 Marines writing Proficiency and Conduct reports. • Utilize good judgement and problem-solving when repairing weapons on the firing line. Show less