Cayla Kondo

Chief Marketing Officer at Concord Companies
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • French Professional working proficiency
  • Italian Professional working proficiency
  • Chinese Elementary proficiency

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Bio

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Credentials

  • Certified ScrumMaster® (CSM®)
    Scrum Alliance
    Jan, 2021
    - Nov, 2024

Experience

    • United States
    • Real Estate
    • 1 - 100 Employee
    • Chief Marketing Officer
      • Sep 2022 - Present

      As CMO, I am focused on the branding, marketing and communications for Concord and its many subsidiaries. Beginning with a corporate realignment initiative, I will also steer strategic development, investor acquisitions, and digital presence of the Concord brand and its many subsidiaries. As CMO, I am focused on the branding, marketing and communications for Concord and its many subsidiaries. Beginning with a corporate realignment initiative, I will also steer strategic development, investor acquisitions, and digital presence of the Concord brand and its many subsidiaries.

    • United States
    • Real Estate
    • 100 - 200 Employee
    • Senior Director Of Marketing
      • Apr 2021 - Oct 2022

      Focused on ways to identify and develop new marketing opportunities that drive sales, inspire brand loyalty, and increase client retention across multiple assets. Much of these efforts are accomplished with a white-glove service offering, loyalty programming that attracts high net worth individuals, and by driving top spender clientelling efforts that touch multiple hospitality assets. This role is entrepreneurial and business development tactics are used daily to better promote the Caruso brand and highlight its unique positioning in the industry.

    • Director of VIP Services
      • Jan 2015 - Nov 2021

      In this role, I create and implement extraordinary experiences for the Portfolio’s bestguests such as A-list celebrities, High Net Worth Individuals, influencers andtastemakers, Heads of State, executives, etc. I develop action plans and execute thoughtful strategy to grow the VIP division. In my time at Caruso, I have successfully established the Company's base model for VIP acquisition and then scaled the business into a multi-tier, multi-faceted, multi-brand division. Additionally, I lead the leasing strategy for The Coast Lounge, Caruso’s first private venue, for high end brands to interact with our VIP clients in a unique setting.

    • United States
    • Retail
    • 700 & Above Employee
    • Customer Relationship Assistant Manager
      • Nov 2013 - Dec 2014

      Increase store volume by maximizing customer loyalty through new and established relationships. Execute appointment-based events and track results.Represent Nordstrom in the community and strive to make Nordstrom the store of choice in mall with 250+ stores. Drive tourism business in the store and tap into new international markets. Increase store volume by maximizing customer loyalty through new and established relationships. Execute appointment-based events and track results.Represent Nordstrom in the community and strive to make Nordstrom the store of choice in mall with 250+ stores. Drive tourism business in the store and tap into new international markets.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Student
      • Jan 2010 - Apr 2013

      Studied International Management and focused on East Asian Studies in my minor. Completed courses using both analytic and creative forces. Spent three semesters in Shanghai adapting to culture, studying business and traveling through much of Asia. Studied International Management and focused on East Asian Studies in my minor. Completed courses using both analytic and creative forces. Spent three semesters in Shanghai adapting to culture, studying business and traveling through much of Asia.

    • United States
    • Retail
    • 700 & Above Employee
    • Wholesale Intern
      • May 2011 - Aug 2012

      Acted as a liaison between factories in Asia, corporate offices in New York and retail stores nationwide. Helped to establish the Collegiate Collection from conception to retail sales including tasks such as fabric approval, factory regulation, marketing and merchandising. Responsible for monitoring Sell-Through Percentages and samples for Nordstrom, Gilt and RueLaLa Acted as a liaison between factories in Asia, corporate offices in New York and retail stores nationwide. Helped to establish the Collegiate Collection from conception to retail sales including tasks such as fabric approval, factory regulation, marketing and merchandising. Responsible for monitoring Sell-Through Percentages and samples for Nordstrom, Gilt and RueLaLa

    • United States
    • Retail
    • 700 & Above Employee
    • Sales Associate
      • Jun 2008 - Aug 2011

      Contributed to an elite team of Salespeople and Managers to increase sales and develop client relationships. Helped to organize, merchandise and increase sales efficiency. Participated in store wide Inventories. Contributed to an elite team of Salespeople and Managers to increase sales and develop client relationships. Helped to organize, merchandise and increase sales efficiency. Participated in store wide Inventories.

Education

  • Pepperdine University
    International Management
    2010 - 2013
  • The American University of Rome
    International Business
    2009 - 2010

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